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Founder Asian Football Awards | FIFA Licensed Agent | Sports Business Consultant (UK & India) | Strategic Partnerships & Sponsorship Expert | Business Development Leader in Emerging Markets

When considering multi-club ownership in football, owners should recognise the strategic value of including India in their portfolio. With the growing popularity of Indian football leagues (Indian Super League and even the new Super League Kerala) and a massive fan base for European leagues, expanding into the Indian market offers significant business potential. This move taps into a passionate and sizeable audience while aligning with rising commercial opportunities in Indian football. Integrating Indian clubs into a multi-club ownership model can enhance brand presence, leverage cross-market synergies, and contribute to the global expansion of football. ⚽️🇮🇳 #football #multiclubownership #india #asia #expansion #footballbusiness

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🔗 Multi-Club Ownership in Football: A Game-Changer for the Industry ⚽️ Multi-Club Ownership (MCO) is rapidly reshaping global football. According to Pitchbook, more than 40% of clubs in Europe’s top 5 leagues are now part of MCOs in the 2024/2025 season. Here's a deep dive into what MCO entails and why it matters... ✅ Key Benefits of MCO: ▪️Talent Development and Transfer Synergies: Feeder clubs nurture young talents, optimizing player development and transfers. ▪️Financial Stability and Investment: Shared resources and distributed investments enhance financial stability and efficiency. ▪️Brand Expansion and Marketing: Expands global reach and engages diverse fan bases through cross-promotion. ▪️Strategic Collaboration: Aligning playing styles and management practices enhances strategic coherence. ▪️Sponsorships and Partnerships: Creates shared commercial opportunities and global partnerships. ▪️Infrastructure and Facilities Sharing: Cost savings through shared training facilities and medical resources. ▪️Knowledge and Expertise: Leveraging best practices across clubs improves performance and management. ▪️Fan Engagement: Expands global fan bases through consistent brand experiences. ❗ Challenges and Risks: 🔻 Conflict of Interest: Ethical concerns when clubs with shared ownership compete. 🔻 Regulatory Scrutiny: Complex compliance with diverse regulations, such as UEFA's Article 5. 🔻 Transparency Issues: Complex ownership structures can raise concerns among stakeholders. 🔻 Competitive Balance: MCOs may exacerbate wealth concentration, widening the gap between elite and smaller clubs. ➕ Notable Examples of MCO: ▶ City Football Group: Manchester City (England), New York City FC (USA), Melbourne City FC (Australia) ▶ Red Bull GmbH: RB Leipzig (Germany), FC Red Bull Salzburg (Austria), Red Bull Bragantino (Brazil) ▶ 777 Partners: Everton (England), Hertha BSC (Germany), Genoa (Italy). Pacific Media Group: Barnsley FC (England), AS Nancy (France), FC Thun (Switzerland) ▶ David Blitzer (Bolt Football Holdings): Crystal Palace (England), Augsburg (Germany), SK Beveren (Belgium) ⚖ Regulatory Landscape: ↪ UEFA Article 5: Prohibits clubs under the same ownership from competing in the same European competition, with recent exceptions when the FIFA allowed Manchester City and Girona FC, both majority-owned by the City Football Group, to compete in the Champions League due to significant changes in the management structure ↪ FIFA Loan Cap: From July 2024, clubs can only have six players loaned in and out simultaneously to prevent excessive loaning Multi-club ownership is driving new dynamics in football management. While offering strategic advantages, it also brings ethical and regulatory challenges that must be balanced to maintain the sport's integrity. ⚽ 🚩 #footballbusiness #sportmanagement #multiclubownership #tobesports

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