Congrats Marcel Mesquita and thank you for being a champion of creativity!
🎉🏆⚡️ We're thrilled to announce that our innovative approach to connecting farmers has earned us a prestigious award! 🚜💬 ADWEEK's B2B Innovation Awards recognize the movers and shakers propelling the growth of the business-to-business landscape, and we're honored to be among the winners. Our "ChatGTG" initiative, developed in collaboration with BBDO Atlanta, revolutionized communication in the agricultural sector. By facilitating direct farmer-to-farmer conversations about our herbicide, TriVolt, we tapped into the power of personal connections to drive engagement and results. Forget AI chatbots—our strategy centered on good old-fashioned phone conversations, and the response was incredible. 📞 From the Farm Progress Show to a five-day live call event during harvest season, we sparked conversations across 18 states, resulting in leads on a whopping 64 million potential new TriVolt acres! Thank you to ADWEEK for this incredible recognition, and to all of our partners and supporters who continue to inspire us. Here's to many more milestones ahead! 🌟 #B2BInnovation #AwardWinners #ChatGTG #TriVolt #AgricultureIndustry #BusinessGrowth
