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Hot take from Amy Jerusalmi, Cordial Chief Customer Officer: AI can’t replace client success managers "It seems like every exec, product marketing team, and company is talking about AI, but AI cannot (and will not) replicate the strategic value of a seasoned CSM who deeply understands a client’s context and goals. At Cordial, our CSMs build loyal partnerships through nuanced, human conversations that AI simply can’t match. AI may simulate simple exchanges and provide great strategy recommendations, but we’re a long way from AI mastering the complex social dynamics crucial for winning trust and long-term loyalty. And while AI can optimize content, only savvy CSMs can tailor strategic guidance forged from experience. AI should assist CSMs rather than replace them—it can automate tasks and analytics to empower CSMs to focus on delivering bespoke expertise. But for high-touch enterprise accounts, the human touch remains irreplaceable, if not central to success." Read the rest of Amy's hot takes for the summer: https://lnkd.in/gxjnkFpj #customersucess #AI #marketing #CSM

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Amy Jerusalmi on LinkedIn

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