CSR Impacter, Nonprofit Development Leader, Storyteller, Founder of Hope 22-a veteran photography exhibition
Insightful new way of thinking and approach to nonprofit management. Adding Ties, Testimony and Trust in the Mix.
๐๐ผ๐ฟ ๐๐ฒ๐ฎ๐ฟ๐ ๐๐ฒโ๐๐ฒ ๐ฎ๐น๐น ๐๐ฎ๐ถ๐ฑ ๐๐ต๐ฒ ๐ฏ ๐ง'๐ ๐ผ๐ณ ๐ฝ๐ต๐ถ๐น๐ฎ๐ป๐๐ต๐ฟ๐ผ๐ฝ๐ ๐ฎ๐ฟ๐ฒ: ๐ง๐ถ๐บ๐ฒ, ๐ง๐ฟ๐ฒ๐ฎ๐๐๐ฟ๐ฒ ๐ฎ๐ป๐ฑ ๐ง๐ฎ๐น๐ฒ๐ป๐. Because donors give non-profits their: ๐ Time - volunteeringย ๐ Treasure - a donation ๐ Talent - their skills ๐ฅ๐ฒ๐ฐ๐ฒ๐ป๐๐น๐, ๐ ๐ฟ๐ฒ๐ฎ๐ฑ ๐๐ต๐ฒ ๐๐๐ฝ๐ฒ๐ป ๐๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ ๐๐ฟ๐ผ๐๐ฝ ๐ฎ๐ฑ๐ฑ๐ฒ๐ฑ ๐๐๐ผ ๐บ๐ผ๐ฟ๐ฒ: ๐ Ties - introductions to their networks ๐ Testimony - recommendations or endorsements ๐ ๐๐ผ๐๐น๐ฑ ๐ด๐ผ ๐ผ๐ป๐ฒ ๐๐๐ฒ๐ฝ ๐ณ๐๐ฟ๐๐ต๐ฒ๐ฟ ๐ฎ๐ป๐ฑ ๐ฎ๐ฑ๐ฑ: ๐ Trust - because without it, nothing else is going to happen... What I like most about expanding the list from 3 to 6 is the traditional 3 (time, talent and treasure) only focuses on the donor. Adding, trust, ties and testimony to the list - goes beyond one donor to many. ๐ So charities, if you want your fundraisers to increase retention and attract new donors support them when they say they need to go beyond just asking for money.ย Your fundraisers already know they need to work on all 6 Tโs to: โ Generate repeat donations โ Directly open networking doors โ Build a great reputation through happy donors All the things you need to grow and sustain a donor base. ๐
