The Brand Positioning Divide: Revenue vs. Number of Stores in Fashion & Luxury In the fashion and luxury industry, there’s a clear divide between high-end luxury brands and more accessible ones when it comes to store count and revenue. High-end brands such as Dior, Chanel, and Hermes show a steep, exponential growth curve, with revenue increasing dramatically as the number of stores expands. In contrast, more accessible brands like Uniqlo, Tommy Hilfiger, and Calvin Klein exhibit a more linear growth, where the relationship between store count and revenue is less steep. By analyzing data from over 100 fashion and luxury brands, our blogpost uncovers how brand positioning influences store strategy and sales performance. High-end luxury brands tend to maintain a more selective approach to store expansion, while accessible brands often focus on higher store volume to drive revenue. This insight reveals how different market segments approach growth and highlights key strategies for both brands and investors to consider. Dive deeper into these insights and explore how brands are shaping their strategies in the full analysis on our company blog https://lnkd.in/eGW5r7KY #LuxuryBrands #FashionIndustry #BrandStrategy #RetailAnalysis #RevenueGrowth #FashionInsights #fashion #jewelry
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LVMH’s success is deeply rooted in cultivating a culture of creativity, craftsmanship, and quality. These values have served LVMH the foundation to elevate the desirability of its brands. 👜 👠 💄 Read our initial insights here: https://lnkd.in/eEVt2_5B and our latest insights here: https://lnkd.in/eQaJ9NfA LVMH recently reported strong quarterly results. In fashion, industry experts had anticipated weakening sales trends at LVMH because of sales and profit warnings at luxury rivals Kering (owner of Gucci) and Burberry. We believe the issues at Kering and Burberry are more company-specific with signs of weakening brand desirability (i.e., Gucci’s brand aesthetic has become increasingly less appealing to the luxury consumer). Kering and Burberry remain turnaround stories in our view. This is not the case at premium luxury fashion brands like Hermès, Brunello Cucinelli, and LVMH’s stable of fashion brands. In beauty retail, industry experts had also expected a slow down at SEPHORA—which is part of LVMH's selective retailing division—because of U.S. competitor Ulta Beauty's warning of a “broad-based” slowdown across all categories in the U.S. beauty industry. However, LVMH does not currently see signs of a slowdown or in the coming quarters. In our view, Ulta Beauty is experiencing intensifying competition and market share losses to Sephora and other retailers. Sephora is performing remarkably well with a fast-growing store network and worldwide market share gains. #LVMH #LouisVuitton #Saviorfaire #Luxury
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𝗚𝗹𝗼𝗯𝗮𝗹 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐑𝐞𝐩𝐨𝐫𝐭 (𝟐𝟎𝟐𝟒-𝟐𝟎𝟑𝟐) The global luxury fashion market size reached US$ 245.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 327.1 Billion by 2032, exhibiting a growth rate (CAGR) of 3.14% during 2024-2032. The rising number of affluent consumers and their inflating income levels, growing aspiration for exclusivity and uniqueness, power of branding and brand equity, increasing influence of social media and digital platforms, and rapid globalization are some of the major factors propelling the market. 𝐆𝐫𝐚𝐛 𝐚 𝐒𝐚𝐦𝐩𝐥𝐞 𝐏𝐃𝐅: https://lnkd.in/da7F98Az 𝐌𝐚𝐫𝐤𝐞𝐭 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬: ● 𝐑𝐢𝐬𝐞 𝐢𝐧 𝐚𝐟𝐟𝐥𝐮𝐞𝐧𝐭 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬: As individuals attain higher levels of wealth and disposable income, their purchasing power increases. This newfound affluence allows them to indulge in luxury fashion items that were once considered out of reach. ● 𝐀𝐬𝐩𝐢𝐫𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐞𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐢𝐭𝐲 𝐚𝐧𝐝 𝐮𝐧𝐢𝐪𝐮𝐞𝐧𝐞𝐬𝐬: Luxury fashion brands excel at creating limited edition pieces, collaborating with renowned designers, and utilizing rare materials. This emphasis on exclusivity appeals to consumers who desire to stand out and own items that are not easily accessible to the masses. ● 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐛𝐫𝐚𝐧𝐝 𝐞𝐪𝐮𝐢𝐭𝐲: Luxury fashion brands invest heavily in creating a distinct brand identity and reputation. Through meticulous craftsmanship, exclusive collaborations, and captivating storytelling, they establish an aura of desirability and prestige around their products. 𝐓𝐨𝐩 𝐂𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐒𝐡𝐚𝐩𝐢𝐧𝐠 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: Burberry Group Plc Capri Holdings Limited CHANEL S.A. DIESEL-S.P.A.. (OTB Group) DOLCE&GABBANA Giorgio Armani S.p.A. Industria de Diseno Textil Inditex SA / ADR Kering SA LVMH Prada Group S.p.A. PVH Corp. Ralph Lauren ROLEX SA 𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐭𝐡𝐞 𝐅𝐮𝐥𝐥 𝐑𝐞𝐩𝐨𝐫𝐭: https://lnkd.in/ggFg9Qpj #luxuryfashion #marketresearch #business #marketanalysis #markettrends #researchreport #marketreport #marketforecast #marketgrowth #businessinsights #industryanalysis #marketoutlook #growthprojections #marketstatistics #competitiveanalysis #trendanalysis #marketinsights #imarcgroup
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𝗚𝗹𝗼𝗯𝗮𝗹 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐑𝐞𝐩𝐨𝐫𝐭 (𝟐𝟎𝟐𝟒-𝟐𝟎𝟑𝟐) The global luxury fashion market size reached US$ 245.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 327.1 Billion by 2032, exhibiting a growth rate (CAGR) of 3.14% during 2024-2032. The rising number of affluent consumers and their inflating income levels, growing aspiration for exclusivity and uniqueness, power of branding and brand equity, increasing influence of social media and digital platforms, and rapid globalization are some of the major factors propelling the market. 𝐆𝐫𝐚𝐛 𝐚 𝐒𝐚𝐦𝐩𝐥𝐞 𝐏𝐃𝐅: https://lnkd.in/da7F98Az 𝐌𝐚𝐫𝐤𝐞𝐭 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬: ● 𝐑𝐢𝐬𝐞 𝐢𝐧 𝐚𝐟𝐟𝐥𝐮𝐞𝐧𝐭 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬: As individuals attain higher levels of wealth and disposable income, their purchasing power increases. This newfound affluence allows them to indulge in luxury fashion items that were once considered out of reach. ● 𝐀𝐬𝐩𝐢𝐫𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐞𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐢𝐭𝐲 𝐚𝐧𝐝 𝐮𝐧𝐢𝐪𝐮𝐞𝐧𝐞𝐬𝐬: Luxury fashion brands excel at creating limited edition pieces, collaborating with renowned designers, and utilizing rare materials. This emphasis on exclusivity appeals to consumers who desire to stand out and own items that are not easily accessible to the masses. ● 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐛𝐫𝐚𝐧𝐝 𝐞𝐪𝐮𝐢𝐭𝐲: Luxury fashion brands invest heavily in creating a distinct brand identity and reputation. Through meticulous craftsmanship, exclusive collaborations, and captivating storytelling, they establish an aura of desirability and prestige around their products. 𝐓𝐨𝐩 𝐂𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐒𝐡𝐚𝐩𝐢𝐧𝐠 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: Burberry Group Plc Capri Holdings Limited CHANEL S.A. Diesel-S.P.A.. (OTB Group) DOLCE&GABBANA Giorgio Armani S.p.A. Industria de Diseno Textil Inditex SA / ADR Kering SA LVMH Prada Group S.p.A. PVH Corp. Ralph Lauren ROLEX SA 𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐭𝐡𝐞 𝐅𝐮𝐥𝐥 𝐑𝐞𝐩𝐨𝐫𝐭: https://lnkd.in/ggFg9Qpj #luxuryfashion #marketresearch #business #marketanalysis #markettrends #researchreport #marketreport #marketforecast #marketgrowth #businessinsights #industryanalysis #marketoutlook #growthprojections #marketstatistics #competitiveanalysis #trendanalysis #marketinsights #imarcgroup
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More turbulence ahead for luxury brands. Rocked by regional slowdowns (China), the resurgence of experiential spending over material goods (yes, affluent consumers too are rediscovering value) and the ascent of lower-priced premium brands, the luxury fashion market finds itself stuck at a crossroads again in Q2, navigating through an era of unparalleled change and uncertainty. While there are success stories, some brands — especially those with a more aspirational customer — are securing the hatches. Where high-end brands are faring better (Hermès, Brunello Cucinelli), as well as brands with strong momentum (Moncler, Miu Miu), brands with high exposure to middle-class consumers are at the polar opposite (Gucci, Burberry) and mega-brands (Louis Vuitton, Cartier) are somewhere in between. The path ahead is complex and fraught with hurdles. However, within this complexity lies opportunity, especially for nascent luxury brands to carve out their niche and for others to dive into strategic reassessment, highlighting an opportunity for consolidation among established players. #luxury #luxuryfashion #retail #brandpositioning #highendbrands #designerbrands #brandstrategy #linkedinpostsbymariopace https://lnkd.in/gDqTHgt3
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The Vogue Business Index H2 2024 saw major shifts in luxury brand rankings, with Loewe climbing five positions to enter the top 10 for the first time and Fendi returning to 10th place. This reshuffle reflects broader industry volatility, with luxury brands facing slowing sales, rising consumer price sensitivity, and leadership changes at companies like Burberry, Mulberry, and Fendi. While the top three brands—Louis Vuitton, Gucci, and Dior —maintained their positions, others like Hermès and Saint Laurent rose, while Chanel, Prada, and Burberry slipped. Loewe’s ascent is attributed to strong digital performance and rising consumer sentiment, while Fendi’s presence on platforms like TikTok and Weibo bolstered its omnichannel appeal. Despite these movements, challenges remain as luxury brands navigate economic uncertainty and the growing importance of ESG initiatives. It is yet to be seen how luxury’s leadership shakeup will disrupt brand rankings in the year to come. https://lnkd.in/dkgnunHV.. #TheCPGGeek #IBMRetail #IBMConsumer #FMCG #ConsumerGoods #Luxury #Fashion #Retail #Proud #RethinkRetailTopExpert #NRFRetailVoice RETHINK Retail #NRF #RethinkRetail National Retail Federation #VogueBusiness #PassionForFashion
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Burberry has fallen behind the times. I was surprised to hear how badly the company was doing. With share prices dropping by one-third since the start of 2024, former chief executive Jonathan Akeroyd pointed the blame at “slowing luxury demand”. Is Burberry really suffering from slower market demand, or did the company miss the necessary marketing strategy to maintain its customer base and generate new interest? Digitalisation is a key pillar in today’s luxury market. Bain & Company notes that the pandemic saw the global online luxury market nearly double from €33BN to €62BN. Effective digital marketing is also vital to capturing the Chinese market, where Burberry has seen sales slow. While ecommerce is a key pillar in the modern fashion & apparel landscape, it is not the foundation - product, design, and revitalisation are. To continue satisfying customer tastes and renewing demand, brands must keep up with market trends and avoid resting on their laurels. This is what happened with other brands such as Esprit. Very popular and successful, especially in the early 2000’s, at some point it missed changing market trends. Instead of finding ways to keep up with new contenders Zara and H&M, the brand repeated its past successful products and quickly became outdated. Remember - It’s easier to climb the ladder than stay at the top. #Burberry #Fashion #Apparel #Strategy Source: https://lnkd.in/gUCzmNqu
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Loewe overtakes Miu Miu and Prada to reclaim the title of hottest brand in the world. The formula behind The Lyst Index takes into account Lyst shoppers’ behavior, including searches on and off platform, product views and sales. To track brand and product heat, the formula also incorporates social media mentions, activity and engagement statistics worldwide, over a three month period. The Lyst Index is a quarterly ranking of fashion’s hottest brands and products compiled by Lyst, the world's biggest and most intelligent fashion shopping platform. With 200m shoppers a year and the biggest data set in fashion, Lyst is a unique source of global fashion intelligence. https://lnkd.in/dK5EneSq #Brand #Fashion #Luxury #Retail #RetailNews #Cosmetics #lifestyle
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𝗚𝗹𝗼𝗯𝗮𝗹 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐑𝐞𝐩𝐨𝐫𝐭 (𝟐𝟎𝟐𝟒-𝟐𝟎𝟑𝟐) The global luxury fashion market size reached US$ 245.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 327.1 Billion by 2032, exhibiting a growth rate (CAGR) of 3.14% during 2024-2032. The rising number of affluent consumers and their inflating income levels, growing aspiration for exclusivity and uniqueness, power of branding and brand equity, increasing influence of social media and digital platforms, and rapid globalization are some of the major factors propelling the market. 𝐆𝐫𝐚𝐛 𝐚 𝐒𝐚𝐦𝐩𝐥𝐞 𝐏𝐃𝐅: https://lnkd.in/da7F98Az 𝐌𝐚𝐫𝐤𝐞𝐭 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬: ● 𝐑𝐢𝐬𝐞 𝐢𝐧 𝐚𝐟𝐟𝐥𝐮𝐞𝐧𝐭 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬: As individuals attain higher levels of wealth and disposable income, their purchasing power increases. This newfound affluence allows them to indulge in luxury fashion items that were once considered out of reach. ● 𝐀𝐬𝐩𝐢𝐫𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐞𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐢𝐭𝐲 𝐚𝐧𝐝 𝐮𝐧𝐢𝐪𝐮𝐞𝐧𝐞𝐬𝐬: Luxury fashion brands excel at creating limited edition pieces, collaborating with renowned designers, and utilizing rare materials. This emphasis on exclusivity appeals to consumers who desire to stand out and own items that are not easily accessible to the masses. ● 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐛𝐫𝐚𝐧𝐝 𝐞𝐪𝐮𝐢𝐭𝐲: Luxury fashion brands invest heavily in creating a distinct brand identity and reputation. Through meticulous craftsmanship, exclusive collaborations, and captivating storytelling, they establish an aura of desirability and prestige around their products. 𝐓𝐨𝐩 𝐂𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐒𝐡𝐚𝐩𝐢𝐧𝐠 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: Burberry Group Plc Capri Holdings Limited CHANEL S.A. Diesel-S.P.A.. (OTB Group) DOLCE&GABBANA Giorgio Armani S.p.A. Industria de Diseno Textil Inditex SA / ADR Kering SA LVMH Prada Group S.p.A. PVH Corp. Ralph Lauren ROLEX SA 𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐭𝐡𝐞 𝐅𝐮𝐥𝐥 𝐑𝐞𝐩𝐨𝐫𝐭: https://lnkd.in/ggFg9Qpj #luxuryfashion #marketresearch #business #marketanalysis #markettrends #researchreport #marketreport #marketforecast #marketgrowth #businessinsights #industryanalysis #marketoutlook #growthprojections #marketstatistics #competitiveanalysis #trendanalysis #marketinsights #imarcgroup
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𝗚𝗹𝗼𝗯𝗮𝗹 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐑𝐞𝐩𝐨𝐫𝐭 (𝟐𝟎𝟐𝟒-𝟐𝟎𝟑𝟐) The global luxury fashion market size reached US$ 245.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 327.1 Billion by 2032, exhibiting a growth rate (CAGR) of 3.14% during 2024-2032. The rising number of affluent consumers and their inflating income levels, growing aspiration for exclusivity and uniqueness, power of branding and brand equity, increasing influence of social media and digital platforms, and rapid globalization are some of the major factors propelling the market. 𝐆𝐫𝐚𝐛 𝐚 𝐒𝐚𝐦𝐩𝐥𝐞 𝐏𝐃𝐅: https://lnkd.in/da7F98Az 𝐌𝐚𝐫𝐤𝐞𝐭 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬: ● 𝐑𝐢𝐬𝐞 𝐢𝐧 𝐚𝐟𝐟𝐥𝐮𝐞𝐧𝐭 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫𝐬: As individuals attain higher levels of wealth and disposable income, their purchasing power increases. This newfound affluence allows them to indulge in luxury fashion items that were once considered out of reach. ● 𝐀𝐬𝐩𝐢𝐫𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐞𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐢𝐭𝐲 𝐚𝐧𝐝 𝐮𝐧𝐢𝐪𝐮𝐞𝐧𝐞𝐬𝐬: Luxury fashion brands excel at creating limited edition pieces, collaborating with renowned designers, and utilizing rare materials. This emphasis on exclusivity appeals to consumers who desire to stand out and own items that are not easily accessible to the masses. ● 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐚𝐧𝐝 𝐛𝐫𝐚𝐧𝐝 𝐞𝐪𝐮𝐢𝐭𝐲: Luxury fashion brands invest heavily in creating a distinct brand identity and reputation. Through meticulous craftsmanship, exclusive collaborations, and captivating storytelling, they establish an aura of desirability and prestige around their products. 𝐓𝐨𝐩 𝐂𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐒𝐡𝐚𝐩𝐢𝐧𝐠 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐋𝐮𝐱𝐮𝐫𝐲 𝐅𝐚𝐬𝐡𝐢𝐨𝐧 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲: Burberry Group Plc Capri Holdings Limited CHANEL S.A. Diesel-S.P.A.. (OTB Group) DOLCE&GABBANA Giorgio Armani S.p.A. Industria de Diseno Textil Inditex SA / ADR Kering SA LVMH Prada Group S.p.A. PVH Corp. Ralph Lauren ROLEX SA 𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐭𝐡𝐞 𝐅𝐮𝐥𝐥 𝐑𝐞𝐩𝐨𝐫𝐭: https://lnkd.in/ggFg9Qpj #luxuryfashion #marketresearch #business #marketanalysis #markettrends #researchreport #marketreport #marketforecast #marketgrowth #businessinsights #industryanalysis #marketoutlook #growthprojections #marketstatistics #competitiveanalysis #trendanalysis #marketinsights #imarcgroup
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The luxury industry braces itself for potential turbulence ahead as Q1 unfolds. Vogue Business offers a peek behind the curtain, providing essential insights into the evolving landscape of high-end fashion. Let's delve deeper with some educational insights: 👥 Consumer Behavior Shifts: Understanding changing consumer behaviors is paramount for luxury brands navigating uncertain times. Analyzing trends in spending habits and preferences can inform strategic decisions. 🛍 E-commerce Acceleration: The pandemic accelerated the shift towards e-commerce in the luxury sector. Brands must continue to prioritize their digital presence and omnichannel strategies to meet evolving consumer expectations. 🌍 Sustainability Imperative: With increasing consumer consciousness, sustainability remains a critical focus area for luxury brands. Integrating sustainability into business practices not only aligns with consumer values but also future-proofs the brand in a rapidly changing market. How can luxury brands adapt to the evolving consumer landscape and economic uncertainties? #LuxuryIndustry #ConsumerTrends #EcommerceEvolution #Fashion #Voguebusiness https://lnkd.in/dNh6DSY8
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Fashion, Luxury & Sportswear Analyst | Trends decoded
3moInsightful!