Chervon North America, Inc’s Post

Sales & Education on a store level= Brand Acknowledgement & Increased Revenue I have executed and worked on over 100 in-store activations which included both selling and educating on Textured/Curly hair products. My in-store activations which included Target, Sally Beauty, Walgreens, Ulta Beauty, CVS, and local Beauty Supply Stores. Having the ability to be relatable and understanding all the features and benefits of a product is key. I have over 10+yrs of front face selling experience to consumers, buyers and creating selling plans used at both in-stores and expos. I have hired and trained selling specialists to work in retailers and achieved sales goals. Selling is a skillset that does come naturally for many but also is a skill that is nurtured and developed. My key drivers for in-store sales success dealt heavily with my retail sales professional background and my transferable skills. #sales #education #salesprofessional #ultabeauty #Sallybeauty #beautyindustry #beautyevent #beautybusiness #curlyhair #multicultural #events #retail #retailsales #target #customerservice #career #marketing

Are you in sales? According to Zig Ziglar: “I have always said that everyone is in sales. Maybe you don’t hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales” If you asked this question to anyone in AlEn USA, you’d get a resounding YES One of my favorite things to do is to accompany our stellar sales leaders to go meet our retail partners. There is no better way to get direct feedback, understand what is important for the retailer and their shopper and how marketing and innovation can help serve that need. Lots of companies miss this valuable connection between sales and marketing teams. So proud that at AlEn USA my brand leaders are connected at the hip to our sales counterparts and regularly attend sales meetings. Thanks Tim Clow Tim Jones for including me in conversations that will help us serve our customers and win. This photo is at the Thaden Field (VBT) in Bentonville after a fruitful meeting with a big retailer in that area iykyk 👋 If you liked this post, repost ♻️ and share it with your network. Also, follow me for more content around marketing, building challenger brands, building a global career, navigating cultural intersectionality as a woman, and being a boy mom. ✅ Follow me and click 🔔 for updates #cpgindustry #samsclub #marketing #salesandmarketing #salesandmarketingalignment #grupoalen

If you are hiring a brand sales rep for self distribution, here is the answer to the question: What to expect from them when it comes to account outreach?

"What's the best way to drive sales velocity?" It's something I’ve focused on for many brands, in thousands of stores, for multiple companys throughout my 22 year beverage career. The answer? Three things: -Availability -Visibility -Brand Advocacy 1️⃣ Availability - CPG is such a physical business. Grocery managers and distributors deal with thousands of SKUs, so it's inevitable that there will be out-of-stocks and voids periodically. Ensuring you close voids and work with your distributors and DSD teams to order the right amount of product ahead of promo periods is essential. 2️⃣ Visibility - Finding ways to disrupt the shopper's path through displays and secondary placements is key. Leveraging in store relationships is key to go beyond the planned activity and secure incremental space throughout the store. Get creative! 3️⃣ Brand Advocacy - Brands that actually visit stores and chat with retailers and distributors are able to see what they care about most. Finding win/win solutions to help meet their category goals while boosting your opportunities is what it's all about. Competing in CPG is brutal, but with the right team, plan and focus, you'll put your brand in the best place to succeed! Color outside the lines and create the next trend. Don’t fall in line, be the one to draw it.

I'm thrilled to share that I oversee pan-India corporate sales at Reebok. Let me give you a peek into the dynamic world of corporate sales. In this fast-paced arena, we're at the forefront of the future of sales. Companies are increasingly recognizing the immense potential that lies within corporate sales. It's a powerhouse for brands, enabling them to secure large quantities in a single stroke, with minimal associated costs compared to traditional retail channels. This division is not only straightforward but also stands out as one of the most lucrative segments within any organization. So, why not explore the endless possibilities that corporate sales can offer? Let's unlock new heights together! 💼📊 Let’s share your insights about corporate sales, happy to hear & learn 👍 #CorporateSales #SalesGrowth #BusinessExpansion #sales #Reebok

Your Brand- Our Business. We specialise in Sales, Merchandising, Insights to name a few. Get in touch to find out how we can work together to help you and your business. #crossell #fieldsales #merchandising #insights #irishbusiness #yourbrandourbusiness

Spent last week with our Loverboy Inc. NJ/PA Market Manager amy godonis doing a Market Blitz in NJ with Ritchie & Page Distributing Co. This market work was capped with a few Meet & Greets with Kyle Cooke at Wine Outlet and some key on-premise accounts. All of our work was enhanced by Alex Rumman's and Dylan Marino's social media and POS aimed specifically to reflect all our efforts. From a supplier's viewpoint, Market Work is pinnacle to gaining and keeping the front-of-mind space from our distributor management and sales personnel. We need to make our distributors an extension of us and show that we are a true partner to our distributors. - Brands with engaged wholesalers see up to a 20% increase in sales. - 80% of wholesalers are more likely to promote a brand that provides marketing materials and sales support. - Training and educating wholesaler reps can lead to a 25% increase in product knowledge and a 15% increase in sales performance. Engage wholesaler reps, management and accounts effectively, and watch your brand thrive! #salessuccess #wholesalerengagement #brandbuilding #marketwork #frontofmind

There is a lot to do yet in championing better woundcare outside of hospitals and in the homes. Better community woundcare means less strain on healthcare systems, caregivers and community at large when wounds heal well. Here’s another opp in ASEAN for retail woundcare marketing! #smithandnephew #retailmarketing #consumerhealthcare Haylie Ting Lawrence Tan Rachel Pang