chillibeanmedia’s Post

This is marketing and awareness👆

SPORTS BEST PRACTICE: Internationally, American football is having quite a moment. The value of having flag football introduced as an Olympic sport from 2028 onwards should not be underestimated. Interesting to learn about the International Player Pathway Program with a beautifully told story. #BorntoPlay #nfl #internationalbusiness #football #storytelling #sportsmarketing #sportsbusiness

Whilst marketers' attention is focused on the usual suspects when it comes to the best Christmas ad debate on LinkedIn, Liverpool Football Club has snuck down the chimney to challenge for silverware on this front too 👇. 👑 TV duo Ricky Tomlinson and Sue Johnston, best known as Jim and Barbara Royle in The Royle Family, come together for Liverpool FC’s cracking Christmas advert. 🎅 Using the format of a classic seasonal tale, great scriptwriting taps into nostalgia on several fronts and has the right amount of humour to leave even the most Grinch-like United fans 😉 smiling. 🔴 Subtle integration of some of Liverpool's sponsors and own-brand products also keeps the content away from feeling commercial. 👏 Everything about this ad feels on-brand for Christmas and Liverpool FC. It's sure to be a hit with fans. 🎬 Watch the video here: https://lnkd.in/e_fdtrj9 Disclaimer: I am a Liverpool fan. ---------------------- 💥 My name is Malph. 🆘 Helping brands to use sponsorship to deliver marketing objectives. 🤝 Supporting rights holders to build valuable partnerships. Like this post? Want to see more? Ring the 🔔 on my Profile. 🔎 Follow me for insights on the sponsorship and sports industry, and how outside learnings and theories can be applied. 🔝 Connect with me. #sportsindustry #sportsmarketing #sponsorship #sportsbiz #sponsorshipmarketing #sportsbusiness #StriveSays

𝐓𝐡𝐞 𝐍𝐨𝐫𝐭𝐡 𝐋𝐨𝐧𝐝𝐨𝐧 𝐃𝐞𝐫𝐛𝐲 𝐓𝐡𝐚𝐭 𝐂𝐨𝐮𝐥𝐝 𝐃𝐞𝐟𝐢𝐧𝐞 𝐓𝐡𝐞 𝐏𝐫𝐞𝐦𝐢𝐞𝐫 𝐋𝐞𝐚𝐠𝐮𝐞 𝐓𝐢𝐭𝐥𝐞 𝐑𝐚𝐜𝐞 The North London derby is very important and could influence the Premier League title contest. Mikel Arteta and Ange Postecoglou share roots in the City Football Group, reflecting the pervasive influence of the Manchester City ethos. Read More: https://lnkd.in/gZ5c_4xu #AsiaOneMagazine #media #dailyupdates #todaynews #newsupdates #newstoday #todaysnews #newsupdate #breakingnews #latestnews #trendingnews #newsfeed #currentnews #northlondonderby #sports #sportsnews

When it comes to sports, you often think of charts and organizations. According to Romy Gai, Chief Business Officer of FIFA, it is all about passion and sentiment. In a stimulating conversation with Frank Leenders and Dino Ruta, Gai tells us about his extraordinary career, from the role that allowed him to befriend Nelson Pique to the creation of a sports league from scratch. Watch the full video: https://lnkd.in/dn7PfUkH #LifelongLearning #Library #SportTalks

Such a simple but important gesture.

Manchester United Ian Nolan Nick Speakman https://lnkd.in/eRQV6pke Are you familiar with what an Arab Gorilla is? and why have they opened a news story in 2024 with with a news story from 1972 of a man proclaiming Arab gorilla, arab gorilla over and over again- just because the theme of a shoe the Arab-(american?) lady has is from the period? Is it anti-semetic to ask are they ok in the head? is it anti-semetic to state that these people that do this are not ok in the head? or would it be fair to say it is an honest and just opinion. Furthermore, do they drop all white Americans indefinitely from the NHL if one of them does a school shooting? and one of the white Americans is against school shootings? or do they recognise that different people have different bodies and that crimes belong to the bodies that commit them when it suits them? Perhaps the US tour should be cancelled also unless CBS news is cancelled indefinitely and the rest of their bigoted outlets.

Achieving your goals I love football. I started going to Arsenal matches at Highbury with my brother many years ago and haven’t stopped. The only difference is that I now support the women’s team instead. Same team, and a wonderful family oriented atmosphere at every game. With such a high standard of play in the Women’s Super League, there are plenty of goals to aspire to, both on and off the pitch. One of my goals is to get to more away matches this year, and visit other club venues. I know you’ll have a few new goals of your own, for both your life and your business. Goals that you want to achieve, and that may still be just a vague idea. How do you shape them to get a clear idea of what you want to achieve? Do you talk about them? Write them down? Make a sketch or a summarising slide? One of the best ways to make sure your goals materialise is to get clear on what they look and feel like. Have a simple description that will make it easy for you to visualise it and share with others in your team. Once you have your destination clear, it’s much simpler to make a plan to help you get there. It took me a little while, but I’m looking forward to my first away game in a few weeks time versus West Ham. I’m glad I had a clear goal, this game is now sold out. #goalsettingtips #clarityofdirection #achievinggoals

impressive strategy

Inter Miami CF announced Royal Caribbean International, the club's main partner and official vacation partner, will be the club's official jersey partner starting with upcoming 2024 Major League Soccer season. It's the next leg in a #business #partnership grounded #socialimpact and #communitybenefits, drawing on the spirits of #InterMiami's "Freedom To Dream" and the Miami-based #RoyalCaribbean's "innovation at sea." Learn more about this kind of #vision, #strategy, and #approach within the #IMCF #organization from the Forbes article (published late last year) in the link below.👇 https://lnkd.in/g4mak9kq #SportsInCities