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When our Managing Director, Andy Pieroux, was setting up Walpole Partnership eleven years ago, he wanted to give it a feeling of history and long-standing. Obviously it was a new company, but the Configure Price Quote (CPQ) experience that he and the other founding employees brought with them was significant, and he was keen that this was reflected in the name. So why Walpole? Andy wanted a name that conjured up a feeling of an organisation that was well established and carried authority. Sir Robert Walpole lived in the 17th and 18th centuries and is generally considered to be the first prime minister of Great Britain. Using his surname gave the right tone for the company's name that Andy was after. Andy also happened to be regularly jogging around one of his local parks with the same name, and despite the fact that Walpole was set-up as a remote working business, its spiritual home was always going to be in London. And why Partnership? We're not a legally set up partnership, but partnerships are in our blood and form the very basis for all the work that we do, whether that's with tech vendor partners, project partners or customers. We're always collaborating and continually improving our approach to how we implement CPQ, and everything else around that too, so adding Partnership onto the end of Walpole just seemed to really work. After Andy had confirmed and registered 'Walpole Partnership' as the company name, then the logo and compass imagery was created. The compass's main aim was to position Walpole as their customers’ guide through the implementation and improvement of everything CPQ-related. And so the name and our brand was born. So what's in a name? Jamaican-American author, Nicola Yoon puts it so well, “Names are powerful things. They act as an identity marker and a kind of map, locating you in time and geography. More than that, they can be a compass.” We certainly think that Walpole Partnership's name does all those things, and more. The entire Walpole Partnership branding process was led by Andy's wife, Sapna Pieroux, who owns her own branding agency, InnerVisions ID Brand Consultancy. If you are looking to build your business brand and/or rebrand, then book a call with Sapna today >> https://lnkd.in/e9i5SRwJ #WeAreWalpole #Partnerships #Branding

Are you ready to Step into your Story? This is our invitation to potential occupiers of Coopers Cross, Dublin. Step into your Story brings to life through vision and brand immersion the unique aspects of Coopers Cross, showcasing its unparalleled opportunities for businesses and communities alike. Step into your Story is an invitation to step into one of the most exciting stories in the transformation of Dublin’s North Docks. A compelling brand story has the power to create real connection and move people. How are you telling your brand story? If you want to discuss building a more compelling brand narrative, get in touch today with chris@mxb.agency #CreativeMarketing #BrandMarketing #MXB #B2BMarketing #CommercialMarketing

Our team recently co-hosted an insightful roundtable with Lee Metters and Samantha Halliday from Awin Global, bringing together experts at the forefront of brand partnerships. The discussion covered success stories, the future of partnerships, and strategies for retention and acquisition heading into 2025. Swipe through below for key takeaways and if you need advice on how to implement the tips for your brand, contact us below👇 #PropelloCloud  #AwinGlobal #BrandPartnerships

Under promise, over deliver. 4 simple words that can make the experience you provide your customers one that they will remember. I encourage this for all of my clients and always do the same myself. So when Sharon Murray needed an extra pair of hands for her stand at the Business Innovation Expo 2024 at the ExCeL London, I went the extra mile. Values need to be lived and breathed. Not just put on a website. #extradite #brand #brandvalues #brandstrategy

🚀 We're thrilled to share some exciting news: Brand IQ has been named to the 2023 Inc. 5000 list of the fastest-growing private companies in the US! This recognition highlights our commitment to innovation and excellence in digital marketing.  Read more about our journey and how we continue to push the boundaries of marketing:  https://lnkd.in/dm_5qnD4 #BrandIQ #Innovation #DigitalMarketing #Growth #Inc5000

The Fire Dudes Llc W: www.thefiredudes.net Effective brand and business development strategies are crucial for growth and sustainability. Here are some key strategies for each: Brand Development Strategies 1. Define Your Brand Identity: Clearly articulate your brand's mission, vision, values, and unique selling propositions (USPs). Develop a compelling brand story and personality that resonates with your target audience. 2. Create a Strong Visual Identity: Design a memorable logo, choose brand colors, and develop consistent visual elements that reflect your brand's identity. Ensure these elements are used consistently across all platforms. 3. Build Brand Awareness: Utilize various channels such as social media, content marketing, PR, and advertising to increase visibility and recognition. Engage with your audience through valuable and relevant content. 4. Develop Brand Voice and Messaging: Establish a consistent tone and style for all communications. Your messaging should be aligned with your brand values and tailored to your target audience. 5. Foster Customer Loyalty: Implement loyalty programs, offer exceptional customer service, and engage with customers regularly to build strong relationships and encourage repeat business. 6. Monitor and Adapt: Regularly assess brand performance through metrics like brand recognition, customer feedback, and market trends. Adapt your strategies as needed to stay relevant. #franchising #businessdevelopment #thefiredudesllc #insuranceadjusters #restorationcontractors #firedamagesareanewbeggining #claimsadjuster #fieldadjuster #deskadjusters #insuranceclaims #vendors #certifiedfirm #ICRC #waterdamage #waterdamagerestoration #flooddamage #stormdamagespecialist #firedamage #hurricanedamagerestoration #moldrestoration #firedamageexperts #hurricaneprep #masterserviceagreement #HighTraffic #LederShitt #Innovation #Diversity #Sustainability #RemoteWork #Intrapreneurship #Technology #Career #TheFireDudesLLC #propertymanagers #Innovation #Management #Digital #DigitalMarketing #Technology #Creativity #Futurism #starups #Marketing #SocialMediaNetWork #SocialMedia #BusinessDevelopment #Marketing #Advertising #WorldwideBusinessDevelopment #BusinessBusinessBusiness #NewMarketing #NewMarketingSystems #Spacex

exciting times ahead

Discover the difference of working with a partner you can trust. 🤝 We’re proud to be 100% employee owned and operated. As employee-owners, every member of our team is deeply invested in our clients' success. This unique ownership structure drives us to innovate, collaborate and go the extra mile to deliver exceptional results, prioritizing client satisfaction and forging meaningful, long-term partnerships. (Some of which have spanned more than 25 years.) Our peace of mind approach ensures we understand our clients' needs and concerns, tailoring our solutions to meet their goals. ✅ ----- Trust us as your reliable partner. Connect with us to learn more. ✅ Follow Niven 🖥️ Check out our website: www.niven.net #InnovateWithNiven #NivenMarketing #Niven #Retail #EmployeeStock #EmployeeStockOwnershipPlan #EmployeeOwned #Partnership #PeopleFirst

According to @Forbes, brand partnerships can lead to enhanced results for businesses - from boosting revenue to fueling innovation. 🚀 But what has your experience been with brand partnerships? Does your business have partnerships, and how have you benefited from them? Have you witnessed other businesses forging partnerships, and what were your thoughts on their impact? Share your experiences and insights in the comments below! Let's explore the power of partnerships together. 💬 #BusinessPartnerships #Innovation #WeDeliverClean

Unravel the synergy between Marketing and Sales! 🔄 While marketing focuses on strategic positioning and brand awareness, sales drive execution and revenue. Together, they create a dynamic force in business. #Nacrep #Realestate #realestateagents #brokers