Fundraising our 🌱seed round🌱 at IRRESISTIBLE | Media & Publishing | Founder of RETROPOP
I've seen first-hand the consequences of being slow to adapt to consumer trends and new market opportunities... When a company I worked for closed its editorial arm - less than five years ago - it blamed, among other factors, 'the advent of social media'. Today, the global newspaper and magazines publishers market continues to experience year-on-year growth, but the number of UK consumer titles has halved since 2010. It's no longer enough to assume that if you build it, they will come... Since launching Irresistible, the focus has always been on CONTENT and AUDIENCE. We operate at the intersection of publishing and media, with a cross-platform strategy to ensure our brands reach audiences on a global scale with multi-format content. That's why our brands have continued to experience year-on-year growth, with a reach of up to >6 million monthly users globally. As we close our 🌱seed round🌱 this summer and head into the next era in the company, we'll continue to extend our offering with: - Exclusive audio and visual content - Strategic collaboration and licensing opportunities - Live events - A wider portfolio of brands DM me to find out more about everything we're working on - I'd love to hear from you. #media #publishing #fundraising #content #startup
🚀Building Brands For The Future🚀 At Irresistible, we work beyond the realms of traditional publishers with a cross-platform, multi-media approach to take our leading content to audiences worldwide. Find out more: https://lnkd.in/e3h-ySJH
Founder & CEO at Viable | Scaling Startups into Global Ventures | Venture Builder & Investor | Forbes 30 Under 30
5moFascinating insights on market adaptability, consumer trends matter. Connor Gotto