Deadwood Innovations Ltd.’s Post

Deadwood Innovations participated in a Client Partner Challenge with the UBC Sauder School of Business Sustainability Marketing (COMM484) class. The applied project challenge brief presented to students was aimed at developing innovative marketing strategies to promote Deadwood Innovations’ sustainable product and technology in the forest industry, creating Forestry 2.0 ™ The diverse student cohort demonstrated a high level of sophistication using modern marketing techniques and provided valuable insights as the next generation of business leaders. Stay tuned for exciting updates on how we engage with the public and businesses as their recommendations are implemented. Thank you to Sessional Lecturer Dharini Thiruchittampalam, TA Alycia Berg, and the hard-working, enthusiastic COMM484 students.

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