DemandFactor’s Post

Learn about aligning your channel partners’ sales efforts with your marketing activities here…

Channel sales are all about partnership, and those partnerships start from within—by aligning your sales and marketing activities. Check out this article for more.

Aligning channel sales and marketing isn't just a best practice—it's a game-changer for maximizing revenue. 🚀Check out this piece for details

Partnerships are the backbone of successful channel sales, and those begin by harmonizing your sales and marketing initiatives. Learn more in our whitepaper. https://bit.ly/46tXMQc

🤝 The secret to seamless growth? Alignment across sales, marketing, and PR! When these teams collaborate, the brand message stays consistent and customers experience a seamless journey from awareness to purchase. When marketing generates qualified leads and PR builds brand trust, sales teams can focus on closing deals. This teamwork not only drives conversions but also strengthens customer relationships. Is your brand unified in its approach? https://lnkd.in/gXcmsvwC #MarketingStrategy #Alignment #CustomerJourney

In today’s competitive market, sales and marketing are intrinsically linked together. Effective marketing drives brand awareness and generates leads, setting the stage for successful sales. When these teams align, they create a seamless customer journey, accelerating the sales cycle and boosting revenue. #SalesAndMarketing #BusinessGrowth #TeamAlignment

With a holistic channel marketing strategy, organizations are 43% more likely to surpass their revenue goals than competitors with a siloed approach, Gartner's benchmarking shows. An integrated marketing expert can work with you to tailor strategies for maximal impact across channels, increasing meaningful interactions and consideration from B2B buyers. Talk to us about unlocking your revenue potential through a holistic approach: https://lnkd.in/g-yreKwR #ChannelStrategy #B2BMarketing #Trefoil #StrategicMarketing #BuyerJourney

How do you stand out in a crowded market? 🤔 For Bluecore, it was all about championing the concept of "customer movement"—a bold idea that sets them apart from the competition. But turning a concept into a clear, actionable strategy that resonates internally and externally is no easy feat. That’s where Fluvio came in 🤝 Over a two-year partnership, we worked hand-in-hand with Bluecore to: ✅ Reposition their product/brand around "customer movement" ✅ Overhaul their messaging for clarity and differentiation ✅ Empower their go-to-market teams with tailored collateral, training, and confidence Here’s what Jason Grunberg, Chief Marketing Officer at Bluecore, had to say about the experience: "What stands out about Fluvio’s approach is how they make the strategy not just a high-level goal, but a set of actionable steps that can be implemented throughout the company. Fluvio’s GTM Model allows you to align your teams, make data-driven decisions, and develop tailored tools that help teams engage prospects and customers in real time." Check out our latest case study to see how Bluecore redefined their market position and accelerated growth 👉 https://lnkd.in/gGWK5FNj

Ever feel like your marketing efforts just aren’t hitting the mark? Even though you’re doing all the right things? Maybe it’s not the strategy—your infrastructure could be holding you back. Let’s figure it out together! I'm going to an Oktopost watch party of the latest #RadicallyTransparent episode with Chris Peer the author of The Great 8 Pillars of B2B Marketing. What’s on the agenda? - Why your marketing team might not be driving ROI (ouch, but fixable!). - Which of the “Great 8 Pillars” matters most? - How to balance tech and human creativity for real, lasting results. Oh, and Chris shares something surprising about himself that’s not on his LinkedIn profile—curious? Come hang out, learn something new, and chat while we watch. Who’s in? 🙌 Register here: https://okt.to/uK9XWo #MarketingTips #Manufacturing

I thoroughly enjoyed the discussion I had with other Propolis members recently, discussing why as B2B marketers we need to elevate the strategic importance of channel partner marketing. Loads more on this topic on the way, so keep your eyes peeled 👀 #b2bchannels #channelmarketing #partnermarketing