Today we are thrilled to announce that Digimarc Recycle is now widely available and easily accessible to recycling ecosystem partners around the world. To accelerate the global fight against plastic pollution, our proven technology can now be licensed by qualified partners for less than $1 per capita per year. “After another year plagued with a lot of talk but little action in the fight to end plastic pollution, we are expanding our reach across stakeholders and geographies to encourage partners in the United States and around the world to join us on our mission to protect the planet,” said Digimarc President and CEO, Riley McCormack. One of the main reasons the world struggles to recycle plastic is due to the number of plastic variants that are created by industry and the limits of the optical sorting technology that exists at recycling facilities. Digimarc Recycle changes this dynamic by applying covert digital watermarks to identify plastic packaging deterministically to any desired level of granularity - for example, determining if plastic is food-grade - to create the variety, volume, and quality of recycled plastics needed for a viable circular economy to flourish. Digimarc Recycle is a powerful, proven, and incredibly affordable solution to the plastic pollution crisis, and it is available today. Read more here: https://lnkd.in/gPA9cdqw #recycle #digitalwatermarks #plasticrecycling #notimetowaste #leadership #innovation #savetheplanet
Yes! Let's go and tackle the issue. The solution is on the table and it will open many opportunities for brands.
Exciting news Digimarc... Thank you for leading the way in the fight against plastic pollution!
Super excited to share this exciting news!
Director, Digital Marketing and Demand Generation
7moIt's time to get serious about tackling this issue. I'm very proud that Digimarc is doing its part by making this powerful technology more widely available and accessible.