ElevenLabs’ Post

Trending audio: Pressure, what pressure? Cool audio to create team content showcasing your content team or broader team. Could also use it to push specific product items with the last frame showing the entire product catalog. #trends #tiktok #contentideas #OrganicIsNotDead

Mastering Audio Ads: Creating Engaging and Effective Sound Messages . Visit to read more -https://lnkd.in/dTPdVbqM . . . #MasteringAudioAds #EngagingAds #EffectiveAdvertising #SoundMarketing #AudioEngagement #AdTech #MarketingInnovation #AudioCreativity #DigitalAdvertising #BrandMessaging #paytunes

Audio is effective & we can back it up with metrics. Check out this article! #audiomarketing #measurementandanalytics

🆕 👉 OUR FRIDAY PRESS REVIEW | June 14 2024 Here are some of the most interesting articles of the last weeks selected by The Consultancy Group 👉 https://lnkd.in/e39NyG7E #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #book #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing #consulting #articles #news #happyfriday

Is ASMR the secret ingredient missing from your audio campaign? 🎧 In our latest blog post, Evan Michael Brown delves into the world of Autonomous Sensory Meridian Response (ASMR) and its potential impact on audio advertising. From the soothing sounds of whispering to the (sometimes) satisfying slurps of eating, ASMR can create immersive experiences for your audience. Curious about incorporating ASMR into your audio advertising arsenal? Check out the full blog post 👉 https://lnkd.in/gXXcmnDr #ASMR #AudioAdvertising #MarketingStrategy

💥 Audio Ads are Exploding 💥 It used to be we were the black sheep of the advertising world. Every year was going to be the “Year of Audio” and it never came. We would experiment with different types of ads, different lengths, different technologies… and nothing made the needle moved. Then 2023 happened. Everyone out of no where moved into the audio space. I felt like the quarterback at high school prom (it’s an analogy, I work in tech, was never that cool). Everyone was asking to integrate, how we can work together, how we can take our relationship to the next level, just wanting to catch up… But if 2023 was the year of the initial explosion, 2024 is the year of sustained growth. We have a deeper seed of demand and supply than we ever had. We have interesting conversations on a weekly basis with the movers and shakers in the audio world. We all see over night success and where did they come from, I am proud to be part of Zenos 10 year overnight success. #streamingradio #audioads

Flashback Friday: 2005 A Confluence of Creativity, the rise of Mobile Around 2005 there was quantum leap in technology & platforms, including the launch of YouTube (:30 clips at the time) that allowed musical artists to be engaged with their audiences. Lars Murray of Columbia Records breaks down the timeline that lead us to the hyper-speed of online activity and Jason Silva schools us on what happened to Current TV. 00:33 📱 The evolution: content creation speed -Content creation cycles have accelerated dramatically since 2005. -From changes every two years pre-2000 to every 3-6 months post-2005. -Social media and YouTube played pivotal roles in this acceleration. 01:28 🌍 Impact of mobile -The Shift from desktops to smartphones revolutionized content consumption. -Mobile devices become central to media consumption & business decisions. -The integration of mobile technology has significantly altered consumer behavior. The barriers to content creation tumbled 02:26 📺 The missed opportunity of Current TV -Current TV aimed to democratize media with user-generated content pre-YouTube. -However, focusing on cable TV limited their ability to compete with YouTube's democratized platform. -The decision highlighted the challenge of adapting traditional media models (and copyrights) to digital content creation trends. w/ Chris Roan Carter Peabody, co-produced w/ Lisa Raden Blu Ellis Soho House & Co 🎥 Andrea Urbinati #youtube #socialmedia #marketing #smm #startups #founders #nyc #sohohouse #sohohouseny #marketingconsultant #fractionalcmo

Want More Effective Audio Ads? Say Less . Visit to Read more - https://lnkd.in/dB-vBiQ4 . #EffectiveAudioAds #LessIsMore #AudioAdvertising #AdStrategy #MarketingInsights #AdvertisingTips #LessTalking #CreativeAds #MarketingStrategy #AudioMarketing #paytunes

Meet the "Tinkerbell of Audio" 🌟 Yesterday, I met someone super-cool who’s doing amazing things for creatives. Early in our chat, he asked what I do. Despite working on my "elevator pitch" for ages, I never seem to nail it. But I had notes … Honestly, I went totally off-script (as usual). Yet, somehow it clicked because he replied with something along these lines: "The Tinkerbell of Audio: Sprinkling Pixie Dust on Your Advertising." 😍 He quickly put together that I understand audio, branding and response. It was so right on; I was nearly speechless. (which I'm sure we can agree is pretty rare!) He said he'd put "Tinkerbell" in his notes about me for future introductions and now, I already want to re-do my website and branding. It's funny how some people can perfectly capture what we do in just a few words. It’s a great reminder that sometimes, going off-script and being authentic leads to magical moments. ✨ How do you describe what you do? Do you have a magical nickname or a perfect pitch? Did you come up with it or did someone else? #TinkerbellOfAudio #ElevatorPitch #NetworkingMagic #CreativeAdvertising #SoundSparkStudio #AudioBranding #PixieDustAdvertising

Media companies need to stop thinking of themselves as providers of “TV, Radio, Print and Digital” and start thinking of themselves as providers of “Video, Audio, Text & Images, and Experiences”. This will open them up to a world of newer Monetization models. I recently exchanged thoughts with L Subramanyan and Raj Narayan of CXOToday on this and more. Excerpts of that conversation are in the piece below.