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Google Challenges Local Competitors in India's Intensifying Digital Maps Market #Google #DigitalMaps #TechCompetition #India #MappingServices #TechNews #MapMyIndia #OlaMaps #Insights

We’re thrilled to share that ViralMint has been shortlisted as a Finalist in 5 out of 9 categories at the prestigious Google Agency Excellence Awards! 🎉 Winners will be revealed at the start of Q4, and we couldn’t be more excited. 🤞 The rapid growth of our Google team, which has tripled in size and scale over the past year, reflects our commitment to driving success for 300+ brands. Being recognized in challenging categories such as Creative Coverage, Media Unification, Measurement, Search Transformation, and Online Sales is a testament to our team's relentless pursuit of excellence. A huge shoutout to our incredible partners at Google—Aman Narula, Harsh Kaushik Shrey Chopra,Gaurav Naik—and a special thanks to Tanveer for setting up a stellar support system for us. And of course, none of this would be possible without the tireless dedication of our Google team at ViralMint: Ankit Bhandari, Jitendrasingh Rajput, Nikhil Patil, Kanan Patel, Priyanka RamachandranTushar Patel, Meenakshi Kulkarni, Gaurav Naik, Ashish Solanki, Vaibhavi Shirdhankar, and Neha Bhole You all are pushing the boundaries every day, and we are so proud of what we’ve achieved together! 💪 #GoogleAgencyExcellenceAwards #AwardFinalists #CreativeCoverage #MediaUnification #SearchTransformation #OnlineSalesExcellence #TeamViralMint #DigitalMarketing #AgencySuccess #MarketingExcellence #Teamwork #DrivingGrowth #PursuitOfExcellence #GoogleAds #MarketingInnovation #IndustryRecognition #DigitalAgency #CelebratingSuccess #MarketingLeaders #GoogleAgency #ViralMintSuccess

#PeopleSpotting: Nick Fox has been named the head of Google Search and Ads, taking over from Prabhakar Raghavan. More here: https://bit.ly/3NAh79U Get the hottest news updates instantly! Follow afaqs! Channel on WhatsApp now: https://bit.ly/4cdAMqP #leadership | #appointment | #buusiness | #growth | #success | #insights | #news | #nickfox

We're thrilled to announce the publication of our second case study with Google News Initiative India! This case study dives deep into how Google One Tap helped Sakal achieve a significant increase in subscriptions. Here's a glimpse of what you'll learn: 1.⁠ ⁠The challenges Sakal faced with subscriptions 2.⁠ ⁠The strategies we implemented using Google One Tap 3.⁠ ⁠The impressive results achieved Read the full case study here: https://lnkd.in/dbwiFN2h #googleinitiatives #google #innovation #businesssolutions #techsolutions #googlesolutions

Late Post Update ❗️❗️ Thrilled to share an incredible milestone with you all! In May 2024, we had the privilege of being invited as industry leaders in digital marketing by Google. Check out the highlights of our insightful session with #Google, where we explored the latest trends and strategies shaping the digital landscape. https://lnkd.in/gDck8xDZ Grateful for this opportunity to collaborate and learn from the best in the industry! OptMum Digital #DigitalMarketing #GoogleIndia #IndustryLeadership #optmumdigitalmarketing #optmumdigital

How do social networks hyper-personalize content for their users? One way is by providing location-based recommendations. Harness Geolocation in your applications with the Google Maps API. This API allows you to access user location based on data from Google Maps. This valuable information enables you to personalize the user experience with location-based content, like weather updates, local news, or hangout recommendations. Harness the Google Maps API Platform with CloudNow - a leading Google Maps Reseller in India. Learn more about our Maps API integration service here: https://lnkd.in/gbFdsvfu #CloudNow #GoogleWorkspace #GoogleMaps #GoogleMapsAPI #Geolocation

I Attended adtech New Delhi and met Many of My Publisher Friends , advertiser and Ad Tech companies and the most common topic was "What is the plan post 3rd Party cookie deprecation".   Here is the crux of all over discussions. I feel Publishers should seek to collaborate with platforms dedicating resources to product development by integrating machine learning, contextual cues, and probabilistic modeling to Signal to their partners to execute Supply on a large scale efficiently.   To maintain revenue, it’s essential for publishers to develop strong first-party data frameworks. This involves grouping audiences based on common traits using first-party data, such as login information and interests, deterministic signals. Such data helps in understanding customer preferences and behaviors, enabling more personalized and effective advertising . Advertisers seek data that is consistent and scalable, something that is typically not achievable with the data provider. In practical terms, it’s improbable that first-party data from publishers will become a major player in future strategies worldwide. #adtech #1PD #3PD #cookieless #publishers #dmp #cdp

#Google entered the scene in the late '90s with a simple yet powerful search engine. Their marketing strategy was based on the premise of delivering fast and accurate search results. They promoted themselves through word-of-mouth, but soon realized the need for brand visibility. The search engine soon proved successful and the expanding company moved several times, finally settling at Mountain View in 2003. This marked a phase of rapid growth, with the company making its initial public offering in 2004 and quickly becoming one of the world's largest media companies. During its early days, the company allowed companies to pay for higher search result placement, contributing to its customer acquisition success. Google's innovative approach continued to pay off, securing deals with major companies such as Yahoo, Netscape, and AOL. The power of dynamic creative and programmatic fuels all of Google's campaigns, allowing us to serve the right ad in the right moment, at scale. The Media Lab partners with Essence Digital in the creation and production of Google's ads—and while crafting the original idea in some cases. #Google #GoogleIndia #GoogleBangalore

🚨 Google Search Gets a New Leader: Big Changes Ahead! 🚨 Prabhakar Raghavan, Google's Search chief, is stepping down. Nick Fox, a Google veteran, is now taking charge of Search and Ads as part of a major leadership change. Key highlights: Nick Fox will lead the Knowledge & Information team, overseeing Google Search, Ads, Geo, and Commerce products. Prabhakar Raghavan moves to a new role as Chief Technologist, offering technical direction alongside Sundar Pichai. This leadership shift comes after recent criticisms of ad-driven decisions affecting search quality under Raghavan's leadership. With Fox at the helm, expect to see faster AI rollouts and new updates for Google Search and Ads. His expertise could bring a renewed focus on search quality while adapting to regulatory and competitive pressures. 📈 What’s next for Google Search? Stay tuned for exciting developments as Fox steps in and addresses recent challenges! 🔗 Want to stay ahead of digital trends? Let Goldengate Technolabs help you navigate the latest in SEO and digital marketing. Contact us today! #GoogleSearch #NickFox #PrabhakarRaghavan #SEO #DigitalMarketing #GoldengateTechnolabs #Google 

It’s the middle of the week again, and we’re back with the latest AdTech headlines! Dive into the latest tools & innovations transforming the digital advertising space. Follow Datawrkz for the latest insights and updates. 1) Google expands AI-powered ad image editing across platforms.  (Source: Search Engine Journal) https://lnkd.in/eKKw3-WR 2) YouTube launches new features at the ‘Made On’ event. (Source: Search Engine Journal) https://lnkd.in/eENGXw_j 3) Reddit introduces AI & automation tools for ads manager. (Source: Search Engine Journal) https://lnkd.in/evqpZ-m4 4) Google ads enhances video performance for Performance Max campaigns. (Source: Search Engine Land) https://lnkd.in/gJkDRknV 5) FTC reviews data practices amid Amazon's shoppable TV expansion.  (Source: AdExchanger) https://lnkd.in/g6-jZaaK Click here to visit our website- bit.ly/4befWXA #adtech #digitaladvertising #marketingandadvertising #digitalmarketing #datawrkz