Fullbay’s Post

Free stuff! What's the most useful free promotional gift you've ever received? Chances are there's at least 1 sitting on your desk right now... most commonly people tend to say notebooks, water bottles etc. Recently the trend has moved into giving away branded clothing like t-shirts etc. They're often perceived as a higher value product and so better received... my Dad has a drawer full of branded t-shirts that are 10+ year old from the likes of Selco Builders Warehouse, Screwfix live, and that's not including any rejects that we supply him with! He still wanders around in the Winter in his Mercedes-Benz AG jacket that I think his neighbour gave him over a decade ago too! When I'm working at my desk I often like to 'fiddle' with things (I'm quite good at breaking pens!) when I'm reading, on a call, thinking etc. When the fidget cubes were all the rage I was very happy. My team are often laughing at me fiddling around with the Pantone chart. I've got a new item now (perhaps another post) - something called a Magic Cube - it's basically a branded cube that folds/unfolds and very easy to play around with! Obviously the idea of a 'promotional' gift/item is that you remember the company who gave it to you as and when you require whatever it is that they do. It builds brand awareness and loyalty. What's stood the test of time in your house/office?

We found these small but dynamic; cloth covered square notebooks. A great idea for self promo swag, or giveaways to clients, friends, and employees. Using your company colors, they can be made up with stock designs or your very own! The unique look and standout feature is the use of various colors that look amazing when used in a design together. The overlapping patterns create visual interest for your item that people will certainly remember this superbly designed gift they've received from you! #notebook #squarenotebook #unforgettablenotebook #custom #gifts #corporategifts #marketing #advertising #branded #swag #promo #promotional #promotionalproducts #partyfavors #corporatebranding #giveaways #logo #trends #swagbag #fun #party #beunforgettable #unforgettable #unforgettablegoods

What's the name of the HVAC company that does your furnace maintenance? Last week at one of Chris Kneeland's talk at The Gathering Summit, he put up a great chart on the screen that overlaid purchase frequency vs usage frequency. This is a great framework to think through as we look at the brands we own and work with - and how depending on where your brand sits, what you should be focusing on. In this week's Marketing Chronicles column, I do a deep dive into the topic of frequency. How have brands like Trager managed to become so top-of-mind when their BBQs are only bought once every 20 years? "I’ll give a personal example—my barbershop, Foundation Barbershop right here in Calgary. I typically get a haircut once every 4-6 weeks. It’s an OK purchase frequency, enough to keep the brand top of mind for me. However, the owner at Foundation (who happens to be my old college buddy) does a fantastic job at keeping his customers engaged in between visits: he’s created amazing barbershop swag, partnered with local artists to create custom art for his shop, posts on Instagram daily, throws parties for his customers, has an open-door policy for people to come in and watch the soccer game (even if they don’t need a haircut), and so on. This simple strategy of creating more real or artificial touchpoints is enough to make his independent business a staple in the hip neighborhood of Inglewood." Check it out in the link in the comments below, and don't forget to SUBSCRIBE! 👇 #branding #strategy #marketing

I take this notebook with me every where I go... even the laundromat when washing those big and bulky comforters! One of my favorite things to do is to help clients select promotional products that are going to get used over and over again AND get their logo seen all over town. There is power in a great promotional product and it can be a great tool in your marketing plan so let's work together to come up with your next great promo piece! #TDMills #PowerOfPromo #MarketingTool #WhereWillYourLogoGo #AddATwistOfLimesToYourBranding

HOW TO INTEGRATE PRIVATE LABEL IN YOUR STRAP MIX... I'll be adding new ideas frequently, so come back often. Today, we'll talk generically. When you buy product made and branded by someone other than you, there is no call to action to return to your shop when new product is needed. Let's say you have a corner bodega. You sell Pepsi. No one is ever going to think of just you when they need their next soda fix. But, if you also have some cool lanyards hanging near the register, and they have your name/logo all over them, not only will they come back to you for more, everyone who sees that person wearing that cool lanyard will know where they can get one! Here at Strapworks, we make it easy to get into branding and Private Label. We feature low minimums. This allows you to stock niche products for an upcoming event you are putting on, or an upcoming mega-event (like the total solar eclipse). No art charges. Affordable costs for major quality products. Call or write today for our Digital Catalog and you too can feature your very own brands.

Postcards are an affordable way to promote your brand awareness. Businesses constantly use postcards as reminders to existing customers, but also to target new, potential customers. Mailing postcards is an accepted and well-established method to get the word out in a non-intrusive way.#postcard #postcards #brading #brandidentity #brandingdesign #logodesign #busiensscard #corporateidentity #corporatedesign

Are your promotional items getting lost in the shuffle? We understand the frustration. That’s why we focus on creating promotional products that are memorable AND useful. From t-shirts and hats to notebooks and coffee mugs, we ensure your brand remains front and center in your customers' lives. Let’s work together to design brand swag that truly resonates. Talk to our team today! #ArtisanColour #PromotionalProducts #MarketingSolutions

Get your message heard, loud and clear. Promotional swag is an effective and memorable way to get your brand out there. Brand with impact today. #promo #bottles #backpacks #tumblers

🎉 Attention all Kreussler Insiders! 🎉 We have some exciting news to share with you. As a valued customer, we are thrilled to announce that we will release brand new marketing materials exclusively for you! 🙌 These printable posters have been designed with you in mind to help you promote your dry cleaning business and attract even more customers. The posters feature eye-catching designs so you can showcase the quality of your work. But wait, there's more! 😍 To access these posters, all you need to do is sign up to become a Kreussler Insider before December 1st. As a Kreussler Insider, you'll receive access to exclusive resources, including these new marketing materials. We are committed to providing our valued community with the tools and resources you need to succeed, and we believe that these new posters will be a valuable addition to your marketing efforts. What are you waiting for? Sign up now to become a Kreussler Insider and take advantage of these fantastic resources! 🔥 #KreusslerInsider #DryCleaning #drycleaners

GIARDINO CORPORATE GIFTS!! QUALITY: When we search a quality usually it seems expensive BUT...... With Giardino, it is not. Hey, are you searching for a perfect brand that fits your budget? Then Connect us with your full expectations. Quality and Copper are both here with Giardino Corporate Gifts!! #copper #corporategifts #brandingdesign #hampers #customization #marketing #gifting