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🏆 Cannes Lions International Festival of Creativity Grand Prix awards 2024: This year's festival showcased many different groundbreaking innovations across Health & Wellness, Pharma, and other innovative categories. Let's delve into some standout healthcare campaigns: ⭐FCB Chicago (Dramamine - The Last Barf Bag) By virtually eliminating nausea, Dramamine has made barf bags a thing of the past. Their campaign with FCB Chicago, featuring a nostalgic documentary and upcycled bag exhibits, clinched the Grand Prix for its engaging approach. ⭐ Area 23, IPG Health Network (Siemens Healthineers - Magnetic Stories) Siemens and Area 23 transformed the daunting sounds of MRI scans into a captivating audiobook adventure for children, enhancing the patient experience and winning the Pharma Grand Prix. ⭐Klick Health (Voice 2 Diabetes) An app that uses AI to predict Type 2 diabetes from voice samples? Klick's campaign not only helped this product gain widespread global awareness, but also earned the Innovation Grand Prix. 🌐 Want to elevate your campaigns to Grand Prix-winning status? Partner with G-Med, the largest social platform for physicians, and connect with the top minds in healthcare. Let's drive medical innovation together! #CannesLions #HealthcareInnovation #GMed #HealthcareMarketing #DigitalHealth #MedTech

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