GLOCAL DOOR’s Post

New home for the Bundesliga in the USA   ESPN, Fox Corporation and Warner Bros. Discovery are joining forces to develop a new sports streaming platform. This unique partnership will offer a wide range of high-caliber sports content from the National Football League (NFL) and National Basketball Association (NBA) to the Major League Baseball (MLB) and National Hockey League (NHL). In addition to popular league games, college sporting events, UFC fights, golf tournaments and more will also be streamed.   What else? Although this service will initially be launched in the USA, it could have a global impact. The fact that it will also give the Bundesliga International GmbH a new home in the USA could be a sign that this service will not only make a splash in the USA.   The age of sports streaming has begun, and it promises to change the way we consume sport. Which sporting event, which league, which sport do you think should not be missing on such a platform? Further information is available at the following link: https://lnkd.in/egGhqncq #sports #future #streaming

NASCAR recently announced plans to introduce an in-season bracket-style challenge to the TNT Sports portion of its ’25 Cup Series schedule. It is the latest N.A. sport to add an in-season tourney over the last 18 mo. That’s because as the pay TV universe continues to decline 5-6% YoY sports properties increasingly feel the need to deliver new storylines and become more relevant to general markets fans, particularly during parts of the season that lack relative coverage and/or interest. “Every single property is having to do a little bit more to remain in that must have category and stand out [in a cluttered media environment],” Brian Herbst said. In-season tournaments are an “example of the [scheduling], promotional, and marketing tools at [our] disposal [in the fight against secular change].” #sports #sportsbiz #media #streaming #cable https://lnkd.in/efW7E_xp

The US Department of Justice is to probe the joint sports streaming platform that Disney, Warner Bros. Discovery and Fox plan to establish in the US, according to a report by Bloomberg. According to the report, the DoJ is concerned that the trio’s joint project could negatively impact consumers, sports leagues and rivals. Bloomberg said that the DoJ will examine the deal when the terms are finalised, citing unnamed sources. The planned joint streamer will host a range content from major sport leagues and competitions, including NFL, NBA, WNBA, MLB, NHL, PGA Tour, PGA Championship, The Masters, Wimbledon, US Open, Australian Open, UFC, Formula 1, Nascar, FIFA World Cup, LaLiga and Bundesliga. Source: Digital TV Europe

🚨 Trending Sports business items heading into this weekend 👇 Stay in touch with the below! ⚾️MLB Postseason Boost: Teams in the playoffs are seeing spikes in ticket sales, merchandise, and local economic impacts. Brands are leveraging playoff energy for new partnerships and ads. 🏈NFL Week 5 Sponsorships: As top matchups unfold, brands like DraftKings and FanDuel ramp up advertising, particularly in fantasy football and sports betting. ⛹️♀️Women’s Sports Growth: NWSL playoffs and WNBA Finals show continued audience growth. Expect more brands tapping into women’s sports, especially in health and lifestyle sectors. ⚽️Global Soccer Investments: Private equity and foreign investors are increasing their stakes in European clubs, with more deals expected in the Premier League and La Liga. 📝🏈NIL Deals: College football players continue to land new Name, Image, Likeness deals, reshaping the collegiate sports business landscape. As sport managers and sport management enthusiasts, which items are you most interested in seeing play out these coming days?

🚨 HUGE NEWS IN SPORTS 🚨 ESPN, FOX Sports, and Warner Bros. Entertainment are collaborating to launch a joint sports streaming service that offers live games across 15 networks and all major leagues. That means the Ultimate Fighting Championship, Professional Fighters League, National Basketball Association (NBA), National Football League (NFL), National Hockey League (NHL), WNBA (Women's National Basketball Association), Major League Baseball (MLB), NASCAR, college sports, and international spectacles like the FIFA World Cup 2026™ - Canada, Mexico and the United States... all in one place. This move reshapes the landscape of sports streaming. The strategic partnership is a testament to the power of collaboration over competition and could redefine the industry's standards. I will be consolidating two services, and this provides the ability to bundle with existing platforms like Disney+, Hulu, or Max, offering consumers flexibility and value. From what I'm hearing, the proposed pricing model reflects the premium nature of the content offered. It reflects the adage, "You get what you pay for," in this case, I'm willing to bet that consumers are paying for convenience, quality, and breadth of content. This is a visionary leap towards creating a unified sports broadcasting platform. Now, fans from all walks of life share the excitement, drama, and passion that sports bring into our lives. It's a win across the board. #sports #sportsbusiness #streaming #linkedinsports

Everything you need to know in #SportsBiz today: 1. England's Test series in India struggling to get TV deal: No agreement in place as BCCI's global broadcast partner Viacom18 looks for last-minute rights agreement. 2. MotoGP boss addresses Dorna sale rumours: CEO Carmelo Ezpeleta responds to speculation by saying: “I can only say that we are ready... Anything can happen, at any time, but it hasn’t happened yet." 3. Warner Bros. Discovery extends free period sports add-on: Due to technical issues, the media giant will offer its Max sports tier for free beyond the initial 29th February end date. 4. Peloton partners with TikTok for exclusive content: The exclusive deal will bring unique exercise content to the social video platform. 5. PWHL breaks attendance record (AGAIN!): 13,316 fans watch Minnesota's first home game of the season, beating the record for women's ice-hockey attendance set just last week. It's been a strong start for the PWHL, with the first game of the season attracting 2.9m viewers in Canada. 6. Las Vegas businesses seek F1 compensation: Local firms demand compensation for revenue losses due to the impact of Grand Prix race events. 7. Carolina Hurricanes agree Nucor jersey sponsorship: NHL franchise makes significant addition to their sponsorship portfolio. 8. NFL dominates 2023 TV ratings: 93% of the most-watched broadcasts in the US in 2023 were NFL live games. Keep your finger on the pulse with all the major stories and news announcements by checking out The Wire - our one-stop shop and super-feed of sports business news 👉https://lnkd.in/dJKSjMv5

I was just reading an article about ESPN Bet planning to launch in New York, the largest U.S. betting market. Penn Entertainment is buying Wynn Interactive’s mobile sports betting license for $25 million, after missing out on licenses awarded in 2021. This move could potentially make ESPN Bet a formidable competitor in the sports betting market. What are your thoughts on ESPN Bet entering the New York market, and how do you think it will impact the sports betting landscape? https://lnkd.in/etSyd2kF Blue Chip Sports Management Marymount Sports X Marymount Storytellers PENN Entertainment, Inc DraftKings Inc. ESPN CBS MGM Flutter Entertainment Plc National Football League (NFL) National Basketball Association (NBA) Nike #ESPNBet #SportsBetting #NewYorkMarket #PennEntertainment #WynnInteractive #Competition #SportsIndustry #MarketExpansion #SportsGambling #BusinessStrategy #MarketImpact #SportsFans #IndustryInsights #SportsBusiness #ESPN #BetOnSports #SportsNews #MarketGrowth #BusinessDevelopment #ESPNBetLaunch #SportsBetters #MarketEntry #IndustryCompetitors #Sports

We explore how the top #sportsbooks are gearing up for the #NFL season after an eventful summer that included the Euros, Olympics and Copa America, with insight from DraftKings and ESPN Bet. https://lnkd.in/d4AFMjmv

MLS Invests in OneFootball: Redefining the Future of Global Football Engagement Major League Soccer (MLS) has partnered with OneFootball, not only delivering content to millions of global fans but also acquiring a stake in the platform. This strategic move positions MLS at the forefront of digital fan engagement and media innovation. Here’s why this partnership matters: 🔹 Expanding Global Reach With star players like Messi, MLS is attracting worldwide attention. This partnership gives MLS access to over 130 million football fans by 2025. OneFootball’s collaboration with Yahoo Sports and MLS’s ongoing deal with Apple TV amplify this reach, allowing MLS to engage audiences globally. 🔹 Fan Engagement Trends The Nielsen study highlights that 44% of global sports fans prefer short-form content, such as highlights. This trend is especially prominent among Gen Z and in regions like Latin America and Southeast Asia, where live games are harder to follow. MLS is aligning with these consumption habits by delivering content in formats that meet modern demands. 🔹 Gaining Insights With personalized content feeds, MLS will gain valuable insights into fan behavior, helping refine its global branding and engagement strategies. These insights are key for developing football leagues as well, providing a blueprint for future growth. This partnership sets a new standard for how football leagues leverage media and technology to engage fans and expand globally. #mls #fanengagement #onefootball Image Credits: MLS