Gopal Joshi’s Post

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Thought Leader,Strategist & Consultant. Beverages Alcohol Industry.

"Responsible Drinking & Responsible Reporting" In today's print media, a case of liquor brands trademark infringement takes an unusual turn. Yesterday, a bench of Hon'ble Supreme Court, headed by the Chief Justice of India, stayed a decision by the Hon'ble MP High Court regarding trademark violation in a Liquor company's brands allegedly copied by another domestic manufacturer. While I initially considered it standard news, but the widespread coverage in both English and Hindi newspapers surprised me, particularly the sensational reporting about "Showing Liquor bottles in the Hon'ble court." I fail to see any distinction between FMCG brands and Liquor brands when presented as evidence of trademark infringement before the Hon'ble court. Evidence is evidence; why sensationalize the news? I believe the company's legal counsel made the right move by presenting physical evidence to the Hon'ble Supreme Court, a step possibly not taken before the Hon'ble MP High Court, leading to the court's decision in favor of the domestic manufacturer. This situation reflects our society's mindset regarding liquor consumption. Treating liquor as a social taboo can only change through positive consumer education. As a responsible society, we should differentiate between the adverse effects of liquor consumption and moderate, responsible drinking. #liquor #liquorindustry #trademark #alcoholicbeverages #alcoholindustry #trademarklaw #trademarkinfringement

Whisky bottles stand tall in CJI's courtroom as liquor war enters SC | India News - Times of India

Whisky bottles stand tall in CJI's courtroom as liquor war enters SC | India News - Times of India

timesofindia.indiatimes.com

Sushanto Banerjee

Founder and CEO at JS Boisson India Pvt. Ltd

10mo

In my view this should not happen in the Court premises and media should do responsible reporting.

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