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Customers nowadays expect more from the brands they interact with. They want to feel seen and heard, and that the brands they do business with understand them. This is where personalisation comes in. 💡Personalisation involves tailoring the customer experience to meet individual needs and preferences. It can be applied at any touchpoint, from a customer’s first visit to a website to the moment they make a purchase, and is one of the most effective ways to drive customer engagement and loyalty. Swipe to read a few ways that brands can start creating more personalised experiences for their customers. —----------------------- PS, if you haven’t had a chance to read our newsletter yet, check it out here: https://lnkd.in/eZRsMiAc #CustomerEngagement #Personalisation #GrowthDivision

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