Jasper’s Post

Companies months into pilots are still missing some of the basics at setup which sets them behind when looking for results. Let's chat about it. We'll talk through 6 steps to getting started with a genAI pilot (and how to avoid the corresponding common missteps). Hope to see you there!

I had the chance to spend time with these ladies this year, absorbing their insights, learning, and benefiting from their research and conversations. As marketers, we have a lot on our plates, but we need to always be learning, brainstorming, and imagining. If you haven't had the chance or want to dive deeper into AI, I recommend spending time with Tahnee and Liza - they are wonderful, smart, and imaginative marketers. AI is going nowhere; harness its potential and grow your skills and your business. Keep learning.

AI strategies are evolving fast. Worried your team isn't keeping up? We can help you bridge the gap. Join our AI Adoption Accelerator program. Your team will learn practical AI strategies that transform them into a strategic powerhouse. Explore how to leverage AI for content creation, strategic planning, search strategy, product marketing, growth marketing, demand generation, research & data analysis, automation, personalization, and more. This program is ideal for marketing leaders across fields, with in-person, virtual, or hybrid options available. Start your AI journey with us, and you'll turn inspiration into actionable success. If you're ready to start your AI journey, DM me or Liza Adams. We'd love to tailor a program for you and your team. To learn more about our program and applied AI workshops for specific marketing functions and roles. Here's the link: https://lnkd.in/gyz4A2sS

📣 Shouting again for those in the back! AI is absolutely NOT a threat for marketing professionals! 🤦🏼♀️ …. The narrative that AI is an exponential threat to marketing professionals couldn't be further from the truth. Instead, AI is a powerful tool, and those who embrace it will unlock new levels of success. As AI handles more of the marketing grunt work, it actually frees marketers to focus on what truly matters: connecting with customers on a human level through values and creativity. Here’s how to flip the script: 🤓 Learn to Use AI Effectively AI can automate repetitive tasks, but you need to know how to leverage its capabilities. Mastering AI tools will enhance your efficiency and decision-making, allowing you to focus on strategic initiatives. Humans still required. 🎨 Embrace Creativity and Risk-Taking : AI can't replace the human touch when it comes to crafting unique, compelling campaigns. Creativity and a willingness to take risks will set successful marketers apart. Use AI as a canvas to paint innovative strategies that resonate with your audience. Humans still required. 🔍 Deeply Understand Your Buyers : Utilize AI to gain deeper insights into customer behaviors and preferences. However, it’s your understanding and empathy that will transform these insights into meaningful experiences for your customers. Humans still required! 💡 Translate Customer Insight into Action: The marketers who thrive will be those who can take AI-derived insights and translate them into novel, value-driven campaigns and customer journeys. Check the data; it’s your job to turn that data into impactful stories. Humans still required. ⚔️ The New Battleground: In the age of AI, the new battleground for brands will be defined by how well they blend technology with human creativity and empathy. It’s not about AI vs. humans; it’s about humans using AI as an ally to create unforgettable customer experiences! Humans still required. Act accordingly and embrace the synergy between AI and human ingenuity. Let’s thrive together in this exciting #HumansxAI era of marketing! ————- These steps work and it’s the same coaching I give my clients. Let me know in the comments if there’s anything you’d like me to expand on or feel free to add your thoughts. … 👋 Hi, I’m Cadi and I help founders, CEO’s and business owners gain clarity of vision to build out their business and marketing on a firm foundation. #Marketing #AI #Innovation #HumanTouch #MarketingStrategy

Show us when you have done it, NOT just talk some empty words about future. Without metadata, AI is the dumbest technology any of you will ever have to use again. Let's try a simple go/no-go test to see if AI works. Is there any today's AI data solution you know, that can interpret and answer the following Chinese-English multilingual questions? With our intellectual property (IP), a copyrighted multilingual metadata, we can provide real time answers, by census geographical locations, as evidence for decision/policy making. "Who, in the Ontario province of Canada, has new US patents granted on the nearest Tuesday (Eastern Time), when the USPTO releases the newly granted US patents on a weekly basis?" "Who, in the "江蘇‘’ province of China, has new US patents granted on the nearest Tuesday (Eastern Time), when the USPTO releases the newly granted US patents on a weekly basis?" Metadata is an enabler. Without metadata, NO data can be found/retrieved, even by the most advanced technologies, like AI, high-end chips, supercomputers, etc. https://lnkd.in/g-aJFnX Does our IP ring a bell to you?

Hey LinkedIn fam! Exciting news - I'm embarking on an AI journey, specifically exploring how it can revolutionize marketing. In today's fast-paced business world, AI is the secret sauce for innovation and efficiency, and I can't wait to uncover how it can reshape our professional world. Why AI, you ask? Well, it's not just a tech term - it's a game-changer. AI has moved beyond sci-fi to power up productivity, relevance, and growth for companies everywhere. Imagine personalized customer experiences, data-driven insights, and campaigns that hit differently. But the best part? I want you to join me on this ride! Every week, I'll share insights, break down AI concepts, and explore how it transforms marketing. This is our collective journey into the business future. I'm teaming up with Charlotte Selles, a Business Executive expert, to provide you with practical insights on how AI can accelerate your business goals. And I'm not just here to learn - I want your thoughts too. Have you tried AI in your business? Are there any challenges on your radar? Let's chat and move forward together. Stay tuned for weekly nuggets of AI wisdom. Let's shape the future! #AIinBusiness #MarketingAI #AIJourney

🚀 Ready to turbocharge your business? Say hello to AI marketing magic! 🌟 Imagine having a 24/7 marketing maestro that never sleeps. Sounds dreamy, right? 😴✨ From clever chatbots to dazzling data insights, AI tools light up your path to success. 🌈🛤️ Jump on board and join the conversation. Share your AI wins or woes in the comments! 🎉👇 Curious to see what all the fuss is about? Smash that follow button and stay tuned for more genius tips! 🚀📈

Sometimes companies miss the point of digital marketing transformation programs, only seeing it as a way to minimize time-sucking human intervention. Unfortunately, Lime sees transformation training programs lately that are neglecting the customer factor. Now, more than ever, we need to be skilled in interpreting what customers say—and don't say—then leveraging those insights to craft digital-ready content that touches them on an emotional level. Deep insights and marketing finesse require real humans with real understanding of their customers. #ai #customers #digitalmarketing #digitaltransformation #lifescience #lifesciencemarketing #strategy #marketing #lime #LimeLights

Struggling to pull in clients with the same old strategies? 😕 It's time for a fresh approach! 🚀 Dive into our AI Empowered Mastery workshop on Nov 18th and discover how to create webinars that don't just attract but captivate your ideal clients. No more complicated ads or stale sales pitches. For just $27, we'll show you how to blend your unique coaching flair with cutting-edge AI insights, crafting sessions that resonate deeply and convert effortlessly. ✨ Join us and redefine the way you engage and win clients. It's not just a workshop; it's a transformation of your business approach. Ready to up your game? Let's do this! 💪 🔗 bit.ly/aicc-winning #AIWebinarWins #ClientMagnet #CoachGrowth #ElevateYourImpact #WinningWithWebinars #ClientAttractionRevolution #AIinCoaching #DigitalTransformation #WebinarRevolution #CoachingEvolution #AICoachConnection

Achieved 10x productivity boost in our marketing output In just 10 weeks > It was all about our marketing team's workflows. Here’s how we did it: 1. Embrace generative AI We embraced AI beyond just content. Included it in every facet- research, planning, and personalization.   2. Optimize team structure As AI took on more routine tasks, we optimized our team size. Now, every marketer leverages AI to maximize output.   3. Balance technology and talent Our focus has been on how our talent interacts with technology. Adopting an AI-first approach in all future plans ensures we stay ahead.   4. Monitor industry innovation We continuously identify tasks that can be automated. This allows us to expand roles and replace outdated workflows.   5. Learn from setbacks Initially, we over-relied on AI outputs without sufficient oversight. Don't underestimated human review for highest quality. Our transformation wasn’t just about adopting new tools. It was about strategically integrating AI to redefine our marketing. Learning from missteps. Refine our processes, big time! ………………………………………………………………………… Don't just stay ahead, redefine the game. Don't just adapt, it's time to transform. Questions: Do you already have an AI-enabled marketing team? Are you planning to have one in the next 6-12 months? .............................................................................. Here is something to get you started: HiveGPT The AI Agent swarm to Personalize marketing at scale! #b2bmarketing #aiagents #eventprofs