IDC Europe’s Post

Unlocking technology's true potential goes beyond its features and functions—it's about delivering transformative value to businesses. Elevate your sales approach with value selling strategies, emphasizing the quantified benefits and outcomes your solutions provide. Robust Business Value models are crucial for value management & customer success teams to support bottom-of-funnel lead conversion. In today's challenging economic landscape, new technology investments face intense scrutiny. Yet, those backed by a strong business case and proven ROI stand out for investment.   #TechValue #ValueSelling #BusinessTransformation #QuantifiedBenefits #ROI #BusinessValueModels #CustomerSuccess #LeadConversion #TechnologyInvestments #BusinessCase

One week left! Alexander Kesler’s brand-new book is available on a limited-time offer until April 17. Get your copy to discover a wealth of actionable strategies to empower your demand and growth strategies. Learn more about the 250+ Best Practices for B2B Marketing Success here: https://hubs.ly/Q02rxwLR0 #eBook #demandgeneration #b2bmarketing

Available now 🙌 The foundations of email deliverability ebook. Learn from Litmus and ZeroBounce how to get your emails in the inbox. What's inside? Our friends at Litmus cover everything you need to know, including: 🟡 Email deliverability - How it works, what impacts it, and key B2B benchmarks 🟡 The 5 things you're not doing for your deliverability 🟡 How to monitor and track key metrics with the right tools. ZeroBounce Content Manager Zachary Nonnemacher contributes useful insider info to help your emails go to the inbox. Get your free ebook copy now: https://lnkd.in/eSUg-8bP

Attention B2B Founders: Are you still trying to figure out sales like it's a game of charades? 😅 If so, you’re in luck! Our eBook is here to rescue you from the sales struggle! It offers essential strategies and tactics, complete with practical examples, to help you drive your company's success. Leave a comment 👇 and I will send you your free copy.

Need a fresh perspective in these unpredictable times? 📚 Check out our guide: "A Marketer’s Hack Kit to the Rule of 40". It's not just another ebook; it's your secret weapon in this ever-changing economic scene. 🤔 Wondering how to balance growth and profits? This is exactly what you need. It's real talk, no jargon – just practical tips that work. Get the guide here: https://lnkd.in/dFnP5JVa #ABM #B2b #b2bmarketing

👊 How To Score Wins With HubSpot! Get the Ebook. Get Answers. 📖 👀 Transform your B2B world with HubSpot's power-packed tools for marketing and sales success! 🌟 HubSpot #B2BSuccess #B2BMarketing #B2BSales https://bit.ly/3J16wlX

[New eBook] 📓 "Innovation Through APIs - Unlocking Competitive Advantage for Enterprises" 👇 ❗Did you know: 👉 50% of all B2B collaborations today occur via APIs.  👉 34% of companies use APIs to improve speed-to-market and innovation. Find out more by downloading our new eBook! (Not gated - for know ;)) #innovation #API #Digitaltransformation

Hi all. I've created a fantastic new eBook for people who need to sell as part of their daily activities. It's packed full of great advice aimed at small businesses. In this eBook you'll learn: 👉 How to create an Effective Sales Strategy. 👉 The key skills that ALL good sales people use. 👉 Top tips for appointment booking and new customer acquisition. 👉 Strategies to develop customer loyalty and spend. 👉 The Seven Deadly Sins of Selling. 👉 HOW TO CLOSE MORE SALES, MORE PROFITABLY, MORE OFTEN! One of the most important things you can do right now, is teach yourself more about sales skills and techniques! Download it now by clicking this link - https://lnkd.in/etKRWaHH #thebitesizesalesguy #salestraining #smallbusiness

Looking to scale your team? 📈 Inside this ebook, we outline a clearly defined plan that will take your team from 1 or 2 sales reps to 20, in just 12 months. This action plan will enable your team to grow in a way that’s reliable, predictable, and structurally sound so that you're set up for continued success. Here’s what you’ll find: - The business clues that indicate you’re ready to start scaling - Ready-to-use hiring matrix to assess and score candidates  - Formulas to measure the cost of hiring  - Step-by-step blueprint to grow your team (with action items and time frames) - Best practices for scaling your team in a way that maximizes profitability Download the ebook below ⬇ #salesmanagement #businessgrowth #salestips

No matter how many great advancements in technology come our way, we always have to remember that – when it comes to complex, high cost B2B sales – people buy from people. In this eBook, we cover everything you need to know to build meaningful relationships with the people that matter including: ✅ Common misconceptions surrounding relationship maps ✅ How relationship mapping helps you tackle buying groups ✅ Practical steps to create a relationship map ✅ How to vizualize influence within the relationship map ✅ The benefits of relationship mapping ✅ Why insights are the final frontier of relationship mapping Download via the link below ⬇️ https://lnkd.in/g_GKAz_A #RelationshipMapping #RelationshipManagement #AccountManagement