Alex Filipuk’s Post

Worried about how to find customers for your franchise with The Cleaning Authority? We've designed a targeted local marketing program that reaches potential customers in every franchise territory. Our corporate headquarters provide all the marketing resources needed for lead generation, so you can focus on what you do best: delivering exceptional service. 🚀 #FranchiseOpportunity #MarketingSupport #CustomerBase #BusinessGrowth

A cleaning franchise offers a turnkey solution that significantly reduces the time and risk involved in becoming a successful business owner in an ever growing industry. As a franchisee, you benefit from established brand recognition, proven business models, and comprehensive support in marketing and lead generation from the franchisor. This means you can hit the ground running with marketing, operations, and customer acquisition, leading to a faster and more reliable path to profitability and growth compared to starting a business from scratch. #CleaningFranchise #BusinessGrowth #StartupSuccess #Franbyte

I've analysed dozens of franchise brands' lead generation processes over the last 4 months, and one mistake stands out among 9/10 franchise brands running paid meta ads: 1. Requesting too much information upfront. Many ask for full name, email, phone, available capital, desired territory, and more. It's simply too much. Since you're paying for clicks, maximize registrations. You can always enrich the contact later with follow up high-value content offers. 2. Rushing to book a sales call immediately after a lead submits their details. I believe this stems from the "speed to lead" mantra in franchising, but remember, cold traffic is just that - cold! They may not even be fully problem-aware or brand-aware yet. They likely just saw something intriguing and decided to check it out. Franchisors must reframe their view of the top of the funnel. At this stage, look for sparks of interest, not sales. Here's the reality: - Cold leads are not buyers. - Only warm leads will take your call, and only hot leads will become franchisees. - In addition to lead generation, you need a system to "warm up" cold traffic into warm leads. So what should you do instead? Here's the fix: 1. Keep the form to just name, email, and phone. 2. Redirect the lead to a brief survey or follow up with one to open a dialogue. Ask 3-5 simple, non-sales focused questions like: - What sparked your interest in our brand? - How familiar are you with franchising? - Have you owned a business before? - Why are you looking into starting a business now? This low-pressure approach kicks off the conversation and can be followed by deeper information as you guide them through your funnel. Implement this and watch your ghost leads decrease, real contact info submissions increase, and lead engagement rise. Pro tip: You can fully automate this process using AI software. Ready to optimize your franchise sales process with more expert tips? Follow me for additional hands-on demos coming soon. #FranchiseGrowth, #LeadGeneration, #SalesFunnels, #FranchiseDevelopment

Franchise Consultants All in one platform. ✅ Exclusive Leads ✅Fully automated qualifying, booking and follow up process to get those leads… you got it… booked on your calendar! ✅ funnels, blogs, websites, two way communication platform ✅ notes, tasks, calendars and two way calendar sync.. There is so much more in one platform that we were able to save a lot of $$ by canceling calendly, hubspot, zapier, our lead vendor (that sold us the same leads they sold youx4 😂), email templates and mass email and sms platforms.. so much more.. Yes, we cancelled all of that to use one platform that has exploded our Franchise Consulting Firm.. 👉 this is the Franchise Sales AI System.. built for Franchise Consultants by Franchise Consultants 👊

Franchise lead generation comes with its own unique set of challenges. Lately, we’ve been working with several franchise clients, including Marigold Academy to help them find savvy, financially qualified individuals interested in becoming franchisees. The key? Leveraging lookalike audiences, third-party data, remarketing, and smart creative to narrow down the pool. One thing that often gets overlooked in this process is the importance of a high-quality landing page. For Marigold Academy, having a landing page that not only looks great but converts is critical. It serves as the first point of contact for potential franchisees, making the difference between an inquiry and a missed opportunity. Franchise growth is all about quality over quantity, and finding the right fit requires precision. If your lead generation isn't yielding the caliber of leads you need, it might be time to rethink your strategy. I'll be speaking about this in more in the upcoming NY Franchisor Forum in NY. #FranchiseGrowth #LeadGeneration #DigitalMarketing #SmartCreative #Franchising #SiteHub #MarketingStrategy #LookalikeAudiences

Franchisors, are you ready to supercharge your lead generation in 2024? If you don't have a solid plan in place, don't worry—I've got you covered! Watch this eye-opening video on why franchising is more attractive than ever this year. Key Takeaways: Industry growth trends 📈 Consumer preferences in 2024 🛍️ Strategies for successful franchising 🌐 If you haven't fully planned your lead generation strategy for 2024, let's connect! I have solutions to ensure your franchise stands out and attracts the right leads this year. Don't miss out on the opportunities this year holds. Reach out to me, and let's make 2024 the year your franchise achieves unprecedented growth! #FranchiseGrowth #LeadGeneration #BusinessStrategy #2024Planning #FranchiseSuccess

Looking back on 2023, one of surprising changes in #franchiseleadgeneration was a resurgence of interest in some of the #franchisesales best practices, along with the impact of #artificialintelligence on search marketing... #FranchiseDevelopmentForecast

Turning prospects into franchisees requires a well-structured and strategically designed sales funnel. A sales funnel is the journey that potential franchisees go through from the moment they first learn about your franchise opportunity to the point where they sign on the dotted line. Read more: https://lnkd.in/g6ZnBguZ

Thinking about lead generation for your #franchise? Moving it in-house can offer greater control, cost savings, and more personalized engagement with potential #franchisees. Discover why #franchisors should consider this shift and how it can benefit your growth strategy. Read more: https://lnkd.in/gs8VWkvk. #FranchiseDevelopment #LeadGeneration #FranchiseGrowth #franchise #franchisedevelopment #franchisesales #franchisor #franchisee #franchiseyourbusiness #business #qsr #development #leadgen #marketing #help #businesshelp #sales #directorofdevelopment #directoroffranchisesales

Are you losing valuable #franchise leads due to inefficient systems? Check out my latest blog post where I dive into the high cost of poor lead management and how it can impact your franchise #growth. Learn why timely responses and effective follow-ups are crucial, and discover how No Franchise Left Behind can help you set up the right systems to turn leads into loyal #franchisees. https://lnkd.in/g29YtKfM #FranchiseSales #LeadManagement #FranchiseDevelopment #NoFranchiseLeftBehind #BusinessGrowth #franchisor #frachise #CRM