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I've been spending more and more time digging into the athlete media ecosystem and there's few better to do that with then Dev Sethi. On this week's podcast we discuss: - How have the likes TikTok, Instagram and YouTube elevated the platform of athletes and their brands? - Why do traditional media companies struggle to engage fans like athletes? - How have recent changes with NIL in college sports impacted the current system? - What is the future of athlete representation? - How will athletes impact sports media in the long-term?   - What role is Athletes.org trying to play for athletes? Check it out here: https://lnkd.in/ehbrFd_T

📰 News: A new study says that coverage of women’s sports ⚽️🤽🏿♀️🏋🏽♀️🤾🏼♀️ has increased threefold to account for 15% of all sports coverage in 2022 - up from 4% in 2017. 🤩 📈 While the data is from the USA, it's a positive sign that things are moving in the right direction and we couldn’t be more excited. The study, from the The Collective by Wasserman shares these key points: ⬆️ If women’s sport coverage continues to grow at the same rate, it could reach 20% by 2025 ⛹🏿♀️ Female athletes drive 2x the amount of engagement on social media than male athletes 🎙 New forms of media (like us!) are helping to drive this growth 🌍 Global progress - including stats from this region - need to be explored 👷🏽♀️There’s still work to do - we’re up to it 📹 More content and coverage creates more fandom. Watch this space 😎 Check out The Collective for more info and don’t forget to 📣 Listen, 👍 like 👉 subscribe and drop us a 📝 review wherever you get your podcasts. 🔗 https://lnkd.in/d-nNg5_C #womeninsport #sportsmedia #independentmedia #sportspodcast #MiddleEast #MENA #media #sports #womenssports #podcast

ICYMI: Media Business | Hondo Carpenter | How Media Deals with Sports Issues in Michigan - Listen to Hondo and Tony's conversation by clicking on the PodCast playlist below! https://bit.ly/3RdCJuj

Sports on SiriusXM is 24/7/365 and this great read from SiriusXM Media talks about the power of Podcasts in addition to our full scale sports coverage and exclusive league partnerships. This is a huge growth opportunity for brands to get involved as we continue to add to our content offerings. Interested in learning more? Let's talk! #sportspodcast #exclusivecontent #sportsmarketing #sportsbranding #brandextension

Looking for your next favorite sports podcast? Look no further! 🏈🎙️ Check out this fantastic article from NOOGAtoday featuring Chatt It Up Sports - your go-to source for all things sports in #Chattanooga and beyond! 🌟 Don't miss out on the latest insights, guest appearances, and weekly sports talk. Dive into the action-packed world of sports with Chatt It Up Sports today! 🚀 Read the full article here: https://lnkd.in/ejR7FPds #ChattItUpSports #Sports #Podcast #NoogaToday #Chattanooga #MustRead 🏀🎧

TREMENDOUS insight into the most important themes and movements in #sportsbiz in a conversation with John WallStreet, which speaks to the questions that keep sports biz leaders up at night - The media rights paradigm, how it's evolving amidst the DTC and RSN transformative changes, and if/how the revenue will be made up - Developing the next generation of sports fans; what's working and where the opportunities are - The continued increase of institutional investment in sports and, with it, the acceleration of innovation and tech - The evolution of fan engagement and fan experience, turning each live game into a memorable, singular night - The increased globalization of sports business and how leagues focus on global fandom Tons more, these are the kinds of conversations that any sportsbiz geek lives for!

Brian & Ed had some great conversations about the importance of team sports on kids' development in our latest episode. Check out the clip below to see the positive impacts ESPN uncovered in their study on youth sports. #sports #youthdevelopment #podcast

Calling all sports enthusiasts! Tune in to our newest episode featuring Ashleigh Buhai as we unpack the crucial role of brand ambassadors in individual sports. From sponsorship insights to athlete empowerment, this episode has it all. Listen now and join the conversation! https://bitly.ws/3eDZQ #AthleteEmpowerment #BrandPartnerships #Mscsports #Podcast

The Business Excellence Podcast featured in DailyMail.com, picking up on our conversation with Bianca Westwood. Thanks, @Luke power, for the write-up. Watch the full podcast using the link in the comments below ⬇ - #journalist #dailymail #business #businesscoach #podcast https://lnkd.in/e5gSQEsC

In the words of host Yanni Andreopoulos, this week on the podcast we gathered “the greatest minds Sports Loft has to offer,” (oh dear!) to discuss our 2023 sports, media and entertainment tech predictions. Over the course of the episode, we explore how these predictions have influenced or failed to impact the industry landscape, shaping the year that's now coming to an end. We ask: 🎫 Were memberships re-imagined by sports teams? 🤓 To what degree did rightsholders become content businesses? 📊 Did the industry really get smarter on data? 🤔 And what are our predictions for 2024!? Find out what we think, as Yanni holds Andy Selby and Charlie Greenwood to account on what we got right and what we got, err, not so right. Warning: contains multiple references to Hull City football club. https://pod.fo/e/2094fa