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Curious about who'll win the 2024 Euro? ⚽️🤔 We wanted to explore which of the semi-finalists is a winner in a slightly different field— alternative proteins! 🇫🇷 𝗙𝗿𝗮𝗻𝗰𝗲 France has solidified its position as a foodtech powerhouse, focusing on sustainability and innovation. Recently, top players like Danone, Michelin and Groupe Crédit Agricole have partnered to scale up precision fermentation—a leap towards more sustainable food systems. 🇪🇸 𝗦𝗽𝗮𝗶𝗻 On the alternative meat front, the Barcelona-based startup Heura Foods closed €40 million in Series B funding earlier this year. This marks one of the largest plant-based rounds in 2024, signaling strong growth potential in the Spanish market. 🇳🇱 𝗧𝗵𝗲 𝗡𝗲𝘁𝗵𝗲𝗿𝗹𝗮𝗻𝗱𝘀 Known as a long time foodtech pioneer, the Netherlands is where the first cultured hamburger was born 10 years ago. They are also the first EU member state to approve pre-market tastings of cultivated meat! 🏴󠁧󠁢󠁥󠁮󠁧󠁿 𝗘𝗻𝗴𝗹𝗮𝗻𝗱 And here’s something straight from the oven- just a few weeks ago The Bezos Center for Sustainable Protein at Imperial College London launched with US$30 million dollars in funding! So who's your winner this year? 🏆 #Euro2024 #Foodtech #Innovation #Sustainability #Imagindairy #FutureOfFood

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Roni Zidon

VP Business Development at Imagindairy

3mo

It's a tight game today, in the soccer field and for alt. proteins ⚽🏆

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