InsightsNow’s Post

Every year, leading brand valuation consultancy Brand Finance puts 5,000 of the biggest brands to the test, and publishes over 100 reports, ranking brands across all sectors and countries. The world’s top 100 most valuable and strongest global brands are included in the annual Brand Finance Global 500 2024 ranking. Do you agree with the ranking assessment? #IPforIP #TradeMark

Brand perception is how customers view a brand. Brand position is where a brand wants to be in the market compared to competitors. #Brandperception #brandpositioning

The more freedom and fun you can have with your brand, the more authentic and real it will be. Most brands try too hard to be 'professional' and simply end up with a brand that is 'nice', and in the branding world 'nice' is a grave yard. Take a risk, have some fun and get away from branding that is shallow, fake and stale. #brandactivation #activebranding #holisticbranding #brandpunx

With customers looking for new products and services, it’s more important than ever that companies monitor their brand perception and #brandhealth. Gain a complete picture of your brand’s position in the market with a comprehensive brand strategy https://hubs.ly/Q02tHqZF0

Here are 3 best tips on how to start offering brand startegy #Talentvisactivation #Brandactivation #Brandstrategy

Managing Mid-Term Uncertainty: Building Longevity into Annual Brand Planning In today’s pharma world, long-term success hinges on robust annual brand planning. But are we future-focused enough? Discover how integrating mid-term uncertainty management can fortify your brand strategy for years to come. Read the full article here: Building Longevity into Annual Brand Planning — Align Strategy #PharmaStrategy #BrandPlanning #MarketInsight #LongTermSuccess #UncertaintyManagement

In our latest blog post, Colby Hall, Director of Tracer Experience – Tracer Centers of Excellence writes about how leading brands are redefining brand protection by prioritizing high-impact areas, enhancing efficacy, and maintaining market dominance. To learn more, click here: https://lnkd.in/gr9ReZWx #brandprotection #strategicfocus #brandprotectionstrategy #tracerai

Receiving feedback from clients is the highlight of the day, as it provides Brander with a mirror to assess how the brand is perceived. It's an opportunity to ensure alignment with the brand prism. #BrandTrang #Brand #Feedback #Beautyindustry

Continuing our deep dive into the SLIM Brand Excellence 2024 Award Categories, let's explore those excelling in overall excellence, and customer preference. Service Brand of the Year : This category recognizes service excellence. We seek brands that have delivered exceptional customer experiences through innovative and impactful services. Both local and international brands are eligible. Turnaround Brand of the Year : This award honors brands that masterfully navigated a significant crisis in 2022-2023 and achieved substantial recovery or growth in 2023-2024. Agile Brand of the Year : This award honors brands that thrived amidst challenges. Showcase your resilience and strategies for overcoming adversity. Both local and international brands qualify. B2B Brand of the Year : This award recognizes excellence in B2B brands. We seek products or services primarily sold to other businesses, serving as essential components or support functions. At least 80% of revenue must be B2B generated. CSR Brand of the Year : This award recognizes brands that have seamlessly integrated CSR into their core strategy. We seek brands that have demonstrated exceptional commitment to people and the planet, delivering measurable and sustainable impact within the past year. Stay tuned as we continue to highlight more categories! . . . #SLIM #SLIMBrandExcellence2024 #HumanIntellegence #Branding #Marketing #ApplyNow

EVOLUTION OF BRAND What about your Brand? #BrandEvolution #BrandStrategy #GrowYourBrand #Rebrand #BusinessTransformation #BrandJourney #BrandIdentity #BrandBuilding #FutureOfBranding #InnovateYourBrand #BrandGrowth #BrandRevamp #MarketingStrategy #BrandDevelopment #EvolvingBrands #BrandVision #BrandSuccess #BrandInnovation #BusinessEvolution #NextLevelBranding