Expert Talent Acquisition Trainer | Bringing awareness to the Collision industry | Helping collision professionals find the right organization | Special Operations Vet
🚨Collision industry leaders read this! When I was recruiting for the Military, each branch—Army, Marine Corps, Air Force, and Navy—was vying for the same 1% of students. The competition was fierce and relentless. Instead of viewing other branches as rivals, I took a different approach. I partnered with our biggest competitor, the Marine Corps, to expand that 1% into 5% by collectively enhancing the overall image of the military. This strategy worked exceptionally well. By combining our efforts, we engaged future soldiers and Marines, and leveraged our social media platforms to host joint events that generated more interest in the military. One notable event was a joint service suicide awareness campaign that involved the entire community. We also conducted joint training sessions with our enlisted members, capturing and sharing the fun on social media. This collaboration widened our recruitment pool, leading to greater success for both branches. The collision industry can adopt a similar strategy. By collaborating, we can elevate the perception of the industry, making it more appealing and increasing the quality of our talent pool. Coming together is the key. We can compete on talent later. Collision Repair Education Foundation Collision Industry Conference (CIC) I-CAR CIF - COLLISION INDUSTRY FOUNDATION
