Ethical marketing strategies for nature-protecting creatives to secure steady income | Creator of Marketing by Nature | Voice Talent | Animal Welfare Author
CELEBRATING 11 YEARS IN BUSINESS Without having sold girl scout cookies door-to-door in the bitter cold upstate New York winters in the early 80's, I would have never become a marketer. True story. I had absolutely no idea what to do with my life, so when I asked my mom for advice, she said, 'What about marketing'? Me: 'What? Why? Marketing? Huh?' Mom: 'Well, you won several awards for selling the most Girl Scout Cookies and did a fantastic job connecting with people. It's a viable career that'll always be in high demand, etc.' Me: 'Um, OK, hhmmm, why not?' 🤷♀️ Off I went and financed my own way at the University of South Carolina to get my BBA in marketing in 1991. What I didn't realize as I hammered away on my electric typewriter to write my papers, was how much marketing would drastically change over the next three decades. Before I knew it, I just didn't want to BE a marketer anymore because of how the abuse of marketing has caused so much harm to nature. Discovering my passion for marketing. 🤩 It wasn't until March 1st, 2013, when I left the corporate world behind to pursue my own path, that I discovered my calling as Nature's Advocate, committed to changing the way we market. Now I finally know why I studied marketing and how those cookies influenced my entire life! I'm here to serve, just like a true Girl Scout! So, to celebrate 11 years in business, I'm offering you a chance to get your marketing working for you. Want to attract more mission-aligned clients? Just DM me or schedule a complimentary 30-minute consultation so that I can map out a plan for you to take the next profitable step. Find a fitting time here: https://lnkd.in/dMSgue4 Create on and prosper, Jessica P.S. So sorry that I don't have a photo of me wearing my sash full of badges holding up thin mints. We didn't have digital cameras either, and I'm not even sure if there's such a photo in one of the many boxes of unorganized photos. 🤷♀️ #EthicalMarketing #GirlScoutCookies #MarketingbyNature
Lol I can totally picture you devising an intricate strategy for selling the most cookies to the ideal customer 🤣 this is a great story!
Sustainable & Circular Fashion Copywriter & Content Strategist ♻️ | Eco-conscious content without greenwashing 🌿
6moWhat a fantastic story! I can just picture little Jessica now clinging onto her boxes of cookies against the bitter cold. Way to turn your natural talent for connecting with people into a prosperous business 👏🏼👏🏼