📢 Get ready to dive into the world of #LanxessBiosecuritySolutions again and meet Benoit Dattin! ✌️😎
Benoit is the Head of Marketing Communication for our Biosecurity activity and support the LANXESS Biosecurity business globally. 🌍
His team is located in Brazil, USA, China, Germany and France. Before LANXESS, Benoit was at THESEO for 4 years and spent 15 years in various Marketing positions in the Crop Protection and the Pest Elimination businesses with Syngenta, Ecolab and Corteva.
📍 Based in Laval and living in Rennes, Western France, Benoit and his Team are in charge of supporting our distributors and Sales Teams by giving them the perfect marketing and communication supports: leaflets, advertisements, events, digital supports and much more.
💼 "What I really like in my job is to make our products and solutions even more remarkable, differentiated and attractive from a marketing point of view. We are not the only ones on the Biosecurity market, but we are 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵! We are Biosecurity Expert, committed to the health and welfare of animals, with more than 40-years experience in the livestock industry.
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We have premium products 🤩 and technically speaking they really are fantastic. However, some people still think that all disinfectants for example are the same, what is not true at all! With my Team, our role is to make our solutions stand out from the crowd and make them really remarkable. To do this job, you have to love ❤️ your products and know them very well! That’s why I tested most of our products on my poultry farm in my garden: 3 🐔🐔🐔 chickens only, but enough eggs 🥚🥚🥚 to feed my family! 😉
By testing our products, I can tell you about their smell, color, … and how easy and quick is it to prepare a solution of Virkon® S! For the efficacy, I trust our R&D and the strong Science we build in our laboratories!" 🔬
The products in our LBS portfolio, you like the most?...
"I really like all of our products because they perfectly match with pig 🐷, poultry 🐔 & shrimp 🦐 producers expectations across the world! But I have a slight preference for our animal welfare product Mentofin®. Mentofin® is an emulsion of 100% natural mix of peppermint 🌿 and eucalyptus essential oils 🧴 that acts on animals well-being."
Why do you like this product so much?
"Because it has an incredible effect on my chickens during the summer! When it’s really hot 🌡️, like during the last summer 🌞, I noticed that they felt much better when I add a few drops of Mentofin® in their drinking water! Definitely not the same chickens with and without Mentofin®!"
What is your mission in a few words?
"My mission is to make our solutions stand out and remarkable, because they really are! Every day I ask my Team to be customers-oriented, to be creative and to be bold: they really do a great job, I am really proud of them!" 😍
#LanxessBiosecuritySolutions #shapingthefutureofbiosecurity #GettoknowLBS
Award-Winning Specialty Pharmaceutical Representative/ Patient focused/ Team Player/Passionate/Results driven
2moYou have the best person for the position. Emily is amazing and very supportive of her teammates! I really enjoyed working with her. Emily Hughes, MS, RD, LDN, CNSC