🌱Enabling scalable, science-backed soil data solutions to create a healthier, more sustainable future for our food system | Nature lover | Engineer | Photographer
"Reasonable ideas seldom change anything" 💡 That is why Agricarbon is challenging the belief that ground truth soil carbon measurements cannot be scalable and economical. High volumes of primary data are essential, but this is currently often overlooked for seemingly 'easier' solutions such as remote sensing and modelling. Nothing beats ground-truth data. If we want to ensure that what is said say truly happens, we need to measure it. We might sound Unreasonable, but it really IS possible! 🌱 #unreasonablecompany #carbonmarkets #carbonremovals #soilhealth #regenerativeagriculture
As we conclude on the 12 ventures that recently joined our fellowship, we are excited to introduce the final trio of ventures. Meet the three incredible ventures that have recently joined our Fellowship, each dedicated to decarbonizing the supply chain. Agricarbon: led by co-founder and CEO Annie Leeson, specializes in sampling agricultural soil and natural landscapes to measure their carbon content for the purpose of verifying carbon removals. Land Life: led by CEO Rebekah Braswell, is dedicated to providing businesses with the opportunity to invest in long-term nature restoration projects. Nuada: led by co-CEO Conor Hamill, offers an ultra-energy-efficient point carbon capture system to help hard-to-abate industries reduce carbon emissions and reach global net-zero targets. Discover more: https://lnkd.in/eXDq92BH