The Krazy Coupon Lady’s Post

With less than 72 hours to go, don’t miss the Path to Purchase webinar where our own Kelly McKay and Marlo Yates, MBA Yates from Opella. will explore the impact of sweepstakes and portfolio promotions on driving business outcomes. If you haven't registered yet, there’s still time to secure your spot! Here's a quick reminder of what's in store: Date: September 11, 2024 Time: 12:00pm ET What you’ll learn: • An in-depth look at planning and executing portfolio and sweepstakes promotions • Effective strategies to engage consumers across different platforms and tactics • How to leverage consumer feedback to refine and improve promotional efforts • A breakdown of a real-world example and the outcomes Registration link in comments

In a world where we’re swamped with ads and choices, consumer promotions are a standout way to capture shoppers’ attention and get people to engage more than just hitting “buy.” In this playbook, we're revealing everything you need to know about consumer promotions and how they can help you level up your brand’s marketing. Here’s a peek at what’s inside 👀: 🎟 A breakdown of each tactic from chance-to-win promotions like sweepstakes & contests to coupons & buy/get offers 🎁 Best practices for building a prizing strategy 🛍 How different promotions work to enhance brand-consumer relationships, build brand loyalty, drive sales, and more! Access the playbook here: https://lnkd.in/gWcBwnP3 #consumerpromotions #promotions #playbook #promotionsplaybook #consumerpromotionsplaybook #marketingplaybook #shoppermarketing #shoppermarketer #brandmarketing #brandmarketer #adtech

Who doesn't love a good sweepstakes, contest, or coupon? I know I do 🙋♀️ If you're looking to learn all about consumer promotions like these, and more, and how they can take your marketing to the next level, check out this playbook! 🎉

The pendulum has swung back. Consumer promotions once again are as relevant as ever. But what tactic is right for your brand, shopper and campaign? What are the legal numbers nuances? How much do you really need to set aside for rewards and prizing? Our all star team at Breaktime Media spent months working through all this and much more. Our Consumer Promotion Playbook is your guide to all things promo. Grab your copy at the link below and let me know what you think.

It's already time to start booking your 2025 promotions! Join our webinar on Wednesday, Oct. 23, at 12pm ET to learn how you can directly advertise to NetGalley's robust and highly engaged member community to generate reviews, consumer insights, and sales. 📈 Register here: https://lnkd.in/euvy9QJJ P.S. Webinar attendees will receive a promo code for 25% off one promotion of your choice! (Please note: You must be a NetGalley client to reserve promotions.) #bookmarketing #bookpromotion #netgalleypromotions #booklaunch #backlist #frontlist #advertising

In the highly competitive UK dog retail industry, standing out from the pack is more crucial than ever. With a growing number of brands vying for attention, it’s essential to elevate your marketing strategy. Print advertising, when integrated with multi-channel digital options, can create a powerful, cohesive brand presence that reaches your audience at every touchpoint. By blending traditional print with innovative digital campaigns, you can ensure your message is both memorable and effective, driving customer engagement and boosting sales. Don’t just compete—lead the way in the market. #DogRetail #MarketingStrategy #PrintAndDigital #BrandAwareness

It's February - and that means I'll be heading to the desert soon to hang with thousands of terrific marketers! Don't be a needle in a haystack - come over and let's talk about how qualified, targeted direct mail drives website and store sales for brands of all shapes and sizes. Ping me now if you want to save time to talk during show. #etail #directmarketing #ecommercemarketing #conversion

Genuin empowers retailers & brands to inspire, educate, and entertain with community-powered videos. According to HubSpot (https://lnkd.in/dgfNjUt6): 🤳 73% of consumers prefer short-form videos to learn about a product or service. ▶️ 56% of marketers say short-form video was the top trend they're investing in. But vertical video-powered Community Media Networks are not just the future. Retail and other ad platforms can be live and start earning revenue in minutes.

ADWEEK's Commerceweek begins tomorrow. Will you be attending? Make sure to check out our session with General Mills at 11:10 AM on how to modernize marketing with moments and personalization. Schedule time to connect with our team this week: https://bit.ly/3uNU3hZ Risa Crandall | Cristina Costa | Emily Jacob | Adam Treiber | Todd Benedict #Commerceweek2024 #PersonalizedAdvertising #DigitalMarketing

Ever wondered about the different types of loyalty programs? There are many ways you can set one up. Some examples are points-based, tiered, paid, and coalition programs. You should choose the one that best fits your target audience and business goals. Learn more in our article, linked in the comments below!