Cricketers — both past and present — are making startup investments or launching new business ventures, Ajay Rag and Digbijay Mishra report for The Economic Times. Yuvraj Singh recently bought a stake in sports athleisure brand Agilitas Sports, according to filings. Mahendra Singh Dhoni, who has previously backed drone startup Garuda Aerospace and used cars platform Cars24, among others, is acquiring a stake in IPO-bound jewellery brand Bluestone, the report says. On the other hand, Sachin Tendulkar’s shoe startup is set to receive backing from venture capital firm Peak XV Partners, the report says further. Current cricketers like Hardik Pandya, Virat Kohli, KL Rahul, Shreyas Iyer, Rohit Sharma, and Ajinkya Rahame have invested in brands or launched their own businesses. Others like Sourav Ganguly, Gautam Gambhir, and Shikhar Dhawan are actively investing in startups too, the report adds. Celebrities bring their reputation, network, and influence when they invest, says Anand Nagarajan, co-founder and CEO at Dhoni-backed plant protein startup Shaka Harry. They help drive brand recognition and attract attention from stakeholders, he adds. Source: The Economic Times - https://lnkd.in/geffCjM7, https://lnkd.in/gt_ia9Z7 The New Indian Express - https://lnkd.in/gjNPKf3W ✍: Abhiraj Ganguli 📷: Getty Images #Cricket #StartupInvestments #Cricketers #Sports #StartupFunding
Cricketers' foray into the startup world is a fascinating trend, but it's important to approach it with a critical lens. While their fame and influence can undoubtedly attract investors and customers, their success in the cricketing world doesn't necessarily translate to business acumen. There's a risk of overvaluing their brand and overlooking the complexities of the startup ecosystem. Additionally, the potential for conflicts of interest arises, especially when cricketers are involved in businesses related to their sport. It's crucial to assess each investment on its merits, considering factors such as the team's expertise, market potential, and financial viability.
It's impressive to see cricketers leveraging their influence to make strategic investments and venture into entrepreneurship. Their involvement not only boosts brand visibility but also inspires others to explore similar paths. This trend highlights the evolving role of athletes beyond sports, as they contribute to the business ecosystem, driving innovation and growth in various sectors.
Love the way celebrities (crickets, actors etc etc) are investing into the right things. Yes, they have a vested interest of their investments increasing (don't we all have that?) but they are also giving the much-needed brand which is a must for any startup to scale. This post makes me happy but the only word of caution: don't overvalue the brand. And solve the intricate problems that startup faces. Your investment needs to be justified in the eyes of people who made you a brand. Be right! And yes, everyone knows what is the right thing to do!
Cricket has always been more than just a sport in India; it’s a passion that unites millions. The fact that these sports icons are now channeling their influence and resources into startups speaks volumes about their vision and commitment to fostering entrepreneurship in our country. I remember when I first started my entrepreneurial journey, I often looked up to figures like Dhoni and Yuvraj. Their determination and resilience on the field inspired me to tackle my own challenges head-on. Now, seeing them invest in startups is a powerful reminder that the spirit of innovation can thrive in any arena, whether it’s sports or business. LinkedIn News India
After all, when the time comes to hang the boots, something is there to "catch" up to. This is a kinda proactive plan,, either way if you fail to plan, you plan to fail, goes right in all sense, and nothing wrong to start early before one retires (from routine cricket) They are already brands, so its great to leverage on the brand identity. A caution ( I am sure they already know this) not every startup / Idea "fits" in to their passion advantage, every "stroke" needs a clever "improvisation" to "drive" they get into. Great luck all champions #MSDhone #YuvrajSingh #KingKohli #ViratKohli
Yuvraj Singh’s investment in Agilitas Sports is particularly exciting. Athleisure is a booming market, and Yuvraj’s involvement not only brings credibility but also highlights the importance of fitness and wellness in our lives. His journey with YouWeCan Ventures has already paved the way for numerous startups in healthcare and beyond, and I believe Agilitas will benefit from his experience and vision. LinkedIn News India
It's exciting to see cricketers like Yuvraj Singh, MS Dhoni, and Sachin Tendulkar making strategic moves in the startup world. Their investments and business ventures are not only expanding their portfolios but also leveraging their influence to drive brand success.
If you ask me, Startup founders can learn more things from Sports personalities. How many of you agree with me?? @
Guess they’ve mastered the art of hitting sixes both on and off the field! 🏏💼 #StartupInvestments #Cricket
Helping Project Leaders & Industrialists achieve excellence with top-quality industrial products | Transforming Supply Chains with certified products | Founder & CEO of Magna Industry driving Innovation & Reliability.
2moIt's encouraging to see cricketers channeling their influence and success into the startup ecosystem. Their investments not only bring significant brand value but also inspire a new wave of entrepreneurial spirit in sports. This trend underscores the evolving roles of athletes as they contribute to business innovation and growth, leveraging their networks and reputation to make impactful investments across diverse industries.