When you blast out the same email to 100 people, 1) You look spammy in the eyes of Google 2) You're missing out on opportunities to refine your messaging An ABCD email strategy that diversifies your subject lines & email content gives you 12 different variables to test and use to learn & improve your messaging over time. It also makes Google happy, so we call that a win-win 😇
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Want to make sure your emails land in the inbox and not spam? 🔥 Here are three quick tips to help you achieve #InboxSuccess: 1. Use authentic subject lines that are relevant to your email's content. 2. Encourage your contacts to opt out instead of using that nasty "report spam" button 3. Ensure your emails have a sleek and tidy layout with clean code. By following these tips, your emails will be delivered as intended. Cheers! #EmailMarketing
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You know how most marketing emails you receive make you jump through hoops to unsubscribe? Google & Yahoo are putting and end to this... Read more 👉 Check at link in bio ~ Or visit directly at https://bit.ly/4bn4b1A #EmailMarketing #emailmarketing
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CEO of Emercury | Founder of Admailr | Do you struggle with getting emails delivered? Send me a message! | Email Deliverability & Engagement Expert, Speaker, Writer, Activist, and Email Geek
You know how most marketing emails you receive make you jump through hoops to unsubscribe? Google & Yahoo are putting and end to this... Read more 👉 Check at link in bio ~ Or visit directly at https://bit.ly/4bn4b1A #EmailMarketing #emailmarketing
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Story #1: The tale of the clever marketer who aced authentication. 📧✅ Story #2: How a small biz dodged the spam folder and won big. 🚀 Story #3: The epic saga of emails that reached the inbox every time. 🎯 Story #4: The legend of the brand that grew by mastering Gmail's filters. 🌱 Everyone should read them. They’re timeless. Want to be the hero in your own email success story? Start by creating a FREE account at https://lnkd.in/g_i76JuD and let's write your epic tale together! 💌 #EmailMarketing #Deliverability #EmailVerification
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Want to increase your email open rates? Crafting a clear and captivating subject line is key. Here are some pointers to get you started: 1️⃣ Accuracy is essential; avoid clickbait to keep your recipients engaged and avoid being marked as spam. 2️⃣ Opt for brevity; aim for around 45 characters or less to ensure your subject line isn't truncated on mobile devices. 3️⃣ Personalize when possible; including a recipient's name or referencing their industry can grab attention. 4️⃣ Stay away from spammy tactics like excessive capitalization or exclamation points. Anyone else you miss? #EmailMarketing #SubjectLine #Email Semrush
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Keeping tabs on your email deliverability? Here's your cheat sheet: 📈 Monitor these key metrics: Open Rates: See who's engaging with your emails. Click Rates: Measure what grabs your audience's interest. Bounce Rates: Keep your list clean and up-to-date. Spam Complaint Rates: Protect your sender reputation. Unsubscribe Rates: Tailor your content effectively. 🎯 Aim for: High Unique Open Rates Solid Unique Click Rates Low Bounce Rates Minimal Spam Complaints Low Unsubscribe Rates Stay on top of these metrics to ensure your emails are hitting the mark! #MarketingTips
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📣 📧 ATTN: Are you prepared for Google AND Yahoo! changing the game when it comes to email deliverability? Email can be one of the strongest levers a marketer can pull to grow traffic and revenue. Gmail is often the largest email service provider in any marketers database. Google changes start in February 2024. Take steps to audit your ESP today to ensure your connection with your subscriber base remains strong and ROI is not impacted. Put simply: 1️⃣ Authenticate your emails. 2️⃣ Implement a one-step unsubscribe. 3️⃣ Deliver valuable content/ monitor your spam compliant rate. 💻 Read more on this here: https://lnkd.in/gjckz7SY
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Your email copy and the campaign strategy have a direct impact on your deliverability. Here are 8 ways to get it right. 1. Focus on your cold email copy 2. Craft engaging subject lines 3. Keep your emails in plain text 4. Give a way to opt-out 5. Create different versions of your messages 6. Gradually ramp up your campaign 7. Monitor and address blacklists 8. Quickly identify underperforming campaigns What would you add?
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New Google & Yahoo email rules in 2024? Don't sweat! Master the 3 Essentials: Build Trust: Prove you're not spam with domain authentication. Be the Inbox Hero: Send valuable content, not junk. Make 'Em Click: Craft irresistible emails they crave. Bonus for Power Senders: DMARC: Enforce your email kingdom's laws. Spam Rate: Aim for inbox royalty, not spam purgatory. Unsubscribe Easy Street: Let users escape gracefully. Remember: Embrace the change, conquer the inbox. Start now, and avoid last-minute scrambles. Track, analyze, adapt – be the inbox ninja! Let's dominate those inboxes together! P.S. Questions? I'm your email marketing Yoda. Ask away! #emailmarketing #emailmarketingtips #emailmarketingstrategy
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I cleared out more than 3,000 emails today. Clicked "unsubscribe" from at least one dozen lists. And my inboxes (plural) are still packed. 🥴 Just thinking outloud, but perhaps marketing is not our problem. I see no shortage in exposure and ad contact. Maybe the problem is having a message worth reading. #strategyfirst #relationshipmarketing #brandengagement #emailmarketing
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