Madeira Digital Health and Wellbeing’s Post

The Voice of the User: Integrating Inclusion into Innovation Practices 🗓️ 26 June 🕒 11h00-12h30 User inclusion in innovation is increasingly the focus of policy rhetoric at both organizational and societal levels. Extensive research has demonstrated the potential contribution that users can make, both at the "front end" of innovation with their ideas and insights and downstream, facilitating adoption and diffusion. However, translating this potential into practice remains challenging. We need to understand more about how to hear user voices, amplify their insights, and provide practical channels for inclusion to ensure full co-creation of innovation. This workshop will bridge the gap between the potential and practice of user inclusion in innovation. Participants will explore "boundary innovation spaces" where user co-creation is prioritized and delve into various tools and techniques that promote active user involvement. Through interactive sessions and best practice examples from across Europe, attendees will gain insights into effective strategies for integrating user voices in innovation processes. It will equip participants with the knowledge to foster inclusive innovation environments within their organizations, ensuring that user insights are not just heard but are instrumental in driving innovation forward. Moderator: Tatiana Iakovleva, Professor of Entrepreneurship in Stavanger Business School, Stavanger Center for Innovation Research, Universitetet i Stavanger (UiS) Speakers: elin merethe oftedal, Professor of Change Management and Innovation at the Institute of Media and Social Sciences at the Universitetet i Stavanger (UiS) Carla S. Alves, Senior Researcher at the IDEA Institute Join us to learn how to effectively integrate user voices into your innovation practices and drive forward inclusive innovation in your organization. #UserInclusion #Innovation #CoCreation #InclusiveInnovation More about MDTWeek: Set against the breathtaking backdrop of Madeira Island, Portugal, this summit promises to be a convergence of minds, ideas, and opportunities. From June 20th to 28th, 2024, we'll come together to explore the latest trends, challenges, and solutions in digital transformation alongside the esteemed 30th ICE/IEEE ITMC Conference, EIT Health, NITIM Graduate School and CyberSecPro Project. Huge thanks to the organizers—UNINOVA, Universidade do Minho, Universidade Nova de Lisboa, Faculdade de Ciências e Tecnologia da Universidade NOVA de Lisboa, IDEA, IEEE, sec_ ieeetems and EIT Health—for their visionary leadership in bringing this summit to life. #MDTWeek #PanelSession #Workshop #summit #digitalSummit #madeira #portugal #madeiraisland #visitMadeira #madeirabelongstoall

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