Manish Nigam’s Post

Tech-Driven Retail: Navigating the Path to Success The Indian retail landscape is undergoing a remarkable transformation, propelled by emerging trends and technological advancements. Here are some key insights shaping the industry: 1. Kirana Stores Embrace Digitalisation: Traditional Kirana stores are embracing digital platforms, leveraging technology to enhance customer experiences and streamline operations. The emergence of B2B marketplaces and digital fintech credit facilities has already started to impact the traditional distribution chain. 2. Rise of Direct-to-Consumer (D2C) Brands: More retailers are bypassing intermediaries and establishing direct relationships with consumers, offering personalised experiences and greater value. This blurring of offline and online boundaries will improve the omni-channel experience for consumers. 3. Challengers vs. Established Brands: New entrants are challenging established brand companies, disrupting traditional market dynamics and driving innovation. New Brand are agile & innovative which enables them to quickly introduce new products that align with consumer trends, their continuous engagement with customers on social media contributes to their success. 4. Digital Empowerment of Mega Distributors: Mega distributors are harnessing the power of digital platforms to optimise distribution channels and reach a wider audience efficiently. Their integrated supply chain and their access to retail and consumer data are giving them a competitive edge over their small counterparts. 5. Focus on Premiumisation and Personalisation: The retail landscape is witnessing a shift towards premiumisation and personalisation, with consumers seeking unique and tailored experiences. Shifting urbanisation, consumer’s higher aspirations and today’s hyper-connectivity. As a result, more brands are digitisation their supply chain for planning, production, and order fulfilment to meet the needs for personalised products. 6. Rise of Private Labels: As modern retail gains momentum, private labels are gaining prominence, offering consumers quality products at competitive prices while strengthening the brand's foothold in the market. These trends underscore the evolving nature of the retail sector in India and present exciting opportunities for businesses to innovate and thrive in a dynamic market environment. Let's embrace these changes and leverage technology to drive growth and deliver exceptional value to consumers!  #RetailInnovation #TechnologyTrends #IndianRetail #CustomerExperience #MarketDisruption #RetailStrategy #BrandInnovation #ConsumerBehavior #MarketTrends #RetailInsights #TechInRetail #BusinessInnovation #RetailEvolution #FutureOfRetail #TechDisruption #CustomerEngagement #RetailRevolution #theethicsgroups Bipin Kevadiya Chirag Lakhani Vipan Jain

In the vibrant tapestry of India's economic landscape, the past three years have witnessed a metamorphosis in the e-commerce sector, propelled by the unexpected winds of the pandemic. #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailsectornews #retailindia #retailreports #retailtechcase #retailtrends #retailbusiness

In the vibrant tapestry of India's economic landscape, the past three years have witnessed a metamorphosis in the e-commerce sector, propelled by the unexpected winds of the pandemic. #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailsectornews #retailindia #retailreports #retailtechcase #retailtrends #retailbusiness

In the bustling streets of India, amidst the hustle and bustle, lies the heart of commerce - the humble kirana store. These mom-and-pop shops have been the backbone of the Indian retail ecosystem for decades, serving communities with a personal touch and convenience unmatched by larger retail chains. However, with the rise of digital commerce, many feared that these small businesses would be left behind. Enter the Open Network For Digital Commerce (ONDC), spearheading a revolution in how kiranas operate in the digital landscape. #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailsectornews #retailindia #retailreports #retailtechcase #retailtrends #retailbusiness By - Aritra Ghosh , Features Writer, IndianRetailer.com Shireesh Joshi, Chief Business Officer, ONDC

The Booming Indian Retail Market: A Land of Opportunity The Indian retail sector is a retail powerhouse, contributing a whopping 10% to the GDP and employing millions. It's also a growth champion, expected to reach a staggering $2 trillion by 2032 . Here's a glimpse into this dynamic market: 1) Market on Fire: With a current size of $1.3 trillion, the Indian retail sector is projected to surge by 9% annually. 2) Dominant Segments: Groceries, apparel & footwear, and consumer electronics reign supreme in the market. 3) Evolving Landscape: Organized retail (think supermarkets and malls) is gaining traction, but traditional stores remain a strong force. 4) E-commerce Boom: The Indian e-commerce space is witnessing an explosion, expected to reach a GMV of $350 billion by 2030. Winning Strategies for the Indian Retail Market: This exciting market offers immense potential, but also unique challenges. Here's your toolkit for success: 1) Omnichannel Play: Seamlessly integrate online and offline channels to create a frictionless customer experience. 2) Decoding the Customer: Indian consumers are value-conscious and increasingly tech-savvy. Tailor your offerings, pricing, and marketing accordingly. 3) Value First: Competitive pricing and promotions are key to attracting customers in this value-driven market. 4) Tech Embrace: Leverage data analytics to understand customer preferences and optimize inventory. Explore omnichannel marketing and social commerce to stay ahead. 5) Localization Matters: Adapt your products and branding to resonate with regional preferences and cultural nuances. 6) Building Trust is Key: Especially in e-commerce, focus on customer service and transparent business practices to build lasting trust. 7) Navigating Regulations: The Indian retail sector has complex regulations, especially for foreign investors. Partner with a local expert for smooth sailing. Ready to Dive Deeper? By understanding the market dynamics and implementing the right strategies, you can unlock the exciting opportunities in the Indian retail landscape. Let's discuss how you can win in this dynamic market! #IndiaRetail #RetailGrowth #Ecommerce #Business #India #Retail

#indiagrowthstory #exponentialgrowth #TAM #ecommerce #retail #online #datapoint Indian #ecommerce market (highly under penetrated) Overall, ecommerce penetration is still about 8.5% of the total population compared to China which is 3x to India having similar population. India is hugely a offline retail market and also highly unorganized. Total Retail market size (organised + unorganized) in India around $1 Trilion in 2022 and 80% market was dominated by food and grocery segment. Indias online retail sector which stood at $70 Bn in 2022 (around 7% share of overall retail spends) is expected to surge to $133 Bn (around 10.4% share to overall retail spends) and to around $335 Bn by 2030. The number of internet users in India is expected to hit 1.1 billion by 2025, with 30% (330 million) of them becoming online shoppers. The fastest growth in ecommerce penetration is expected to come from Tier 2 & 3 markets. In 2022, these cities accounted for over 60% of all orders, with tier-3 cities experiencing a remarkable 65% growth in order volume and tier-2 cities witnessing a substantial 50% growth. Meanwhile, tier-1 cities observed a modest 10% growth.

🚀 The Indian FMCG landscape is undergoing a seismic shift! Traditional distribution strongholds are being disrupted by the rise of Direct-to-Consumer (D2C) brands. With 650+ D2C brands, it's just the start. With projections of 20x growth in the next 5 years, the bets are massive on D2C in India. 🌍 For context, the US boasts 110,000 D2C brands and Europe has 175,000, despite having only 1/3 and 2/3 of India's population, respectively. What's driving this explosive growth? The answer lies in India's massive internet penetration: 📶 750+ million internet users, with nearly half from tier 2 and tier 3 cities. 🛒 250+ million online shoppers. 💻 Indians spend over 6 hours daily on the internet, offering D2C brands unparalleled distribution and visibility. E-commerce and q-commerce have revolutionized buying decisions, making instant or next-day deliveries. D2C brands thrive on smaller, sustainable customer cohorts, continually expanding with new categories and then challenging traditional FMCG giants. But the giants aren't sitting idle. They're rapidly enhancing their online presence and launching purpose-driven brands. 🔹 ITC leads with investments in Yoga Bar, Mother Sparsh, and Mylo. 🔹 Marico is on an acquisition spree and bought Beardo, Plix, and True Elements. 🔹 Tatas have built a robust digital distribution network with BigBasket, 1mg, and Neu. The future is Omni-channel for any sizeable company. And the more premium a product, the bigger is the reason to go Omni. The FMCG battlefield is evolving, and the race is on! Who will lead the pack? 🏆 #FMCG #D2C #Ecommerce #DigitalTransformation #OmniChannel

India's ecommerce market is on an impressive trajectory, expected to hit $200 billion by 2026, with Tier II-IV cities leading the charge. These emerging market consumers are not just spending more but are also driven by a quest for premium brands and diverse choices, fundamentally transforming the ecommerce landscape. A recent PwC India report reveals these insights, underscoring the diverse motivations and spending habits across city tiers. At TransForm Solutions, we're excited about this shift and stand ready to empower businesses to seize these emerging opportunities. From strategic digital marketing to crafting localized ecommerce experiences, we can help you connect with this growing consumer base. 🛍️ Dive Deeper into the Report To understand the full impact of this trend and how your business can benefit, read more about the findings in the full article here: https://lnkd.in/eFVg4yng #dedicatedteam #remoteteam #virtualcaptive #outsourcing #virtualcaptivecenter

Indian D2C Brands are Booming with a projected market size of $100 billion by 2025 ( out of which fashion startups expected to grow to $43.2 Bn by 2025), But Can They Navigate These Challenges? ❓Tailored approach to catering to diverse Indian customer base ❓Rising customer acquisition and retention costs among fierce competition ❓Logistics and supply chain complexities Speaking to more than 50+ D2C Founders, here are few successful innovative solutions that I came across : ✔️Localized Content and Community Engagement: Mamaearth by using regional languages and culturally relevant messaging is connecting deeply with their audience, fostering loyalty and reducing marketing costs. ✔️Data-Driven Personalization: Lenskart.com has pioneered the use of AI and data analytics for personalized customer experiences, reducing returns and enhancing customer satisfaction. ✔️Omnichannel Strategy and Experiential Retail: Nykaa has successfully combined the convenience of online shopping with the tangible experience of offline retail, which has helped them tap into a broader audience, increasing brand visibility and customer trust. ✔️Sustainability and Ethical Sourcing: boAt Lifestyle by offering durable products and initiating recycling programs, they appeal to the environmentally conscious consumer, setting them apart in a crowded market. The Indian D2C sector is not just about surviving but thriving with innovation and adaptability while staying agile and customer-focused. What other innovative strategies have you noticed in the Indian D2C space? Let’s discuss! #D2C #MarketingStrategy #BusinessGrowth #Ecommerce Ghazal Alagh Varun Alagh Peyush Bansal Falguni Nayar Adwaita Nayar Aman Gupta Sameer Mehta

Did you know? A staggering 76% of purchase decisions happen in-store, even in our digital age! This underscores the enduring importance of in-store experiences for FMCG brands in India. Despite the rise of e-commerce, traditional retail still reigns supreme, with kirana shops driving 75% of sales. To know more: https://lnkd.in/dGVp_uGg #brand #sales #marketing #retail