Marc Eisen’s Post

🐾 The Pet Industry Clawed Its Way to $147 Billion in 2023 The American Pet Products Association (APPA), announced a jaw-dropping $147 billion in total sales for the US pet industry in 2023. This is a 7.45% jump from the previous year. Though pet ownership dynamics are still shifting, the momentum continues in this sector. 🥇 Pet Food in the Lead: Dominating with $64.4 billion in sales, pet food and treats continue to be the industry's cornerstone, marking a significant 10.8% rise! 🏥 A Strong Runner Up - Vet Products: With an impressive $38.3 billion in sales, this veterinary category underscores the growing importance of maintaining health and wellness in our pets' lives. This grew by 6.7%. 📈 Pet Friends Still #Trending: With a forecast predicting industry sales to soar past $250 billion by 2030, it's clear we're on a skyrocketing trajectory. The expectation of pet food and treat sales reaching around $112 billion paints a wild picture of our sector's potential. 📦 The Proof is in the Packaging: As the pet industry scales new heights, the demand for innovative, sustainable packaging solutions has never been greater. I've seen this firsthand. So many of these new products are making their way into FlexPack, and for good reason. Reach out to R&D or source your next stand-up-pouch today: https://lnkd.in/g7BbjDXk Full article here: https://lnkd.in/g6uC-gcA #PetIndustry #SustainablePackaging #Innovation #DigitalPrint

🌟 Exciting Insights for the Pet Food Industry 🌟 A recent forecast shows that despite a slight slowdown, the pet sector is set to keep growing through 2024. Some pet owners are looking to cut back on expenses by switching to more budget-friendly options, which could have a significant impact on the global market share of the industry this year. According to the latest data from Euromonitor International, the global pet care industry is projected to reach €191.2 billion ($207.6B) by the end of 2024, a 4.7% increase from the previous year. The pet food segment is expected to see even higher growth, with the market reaching €140.2 billion ($152.2B) by 2024, a 5.3% increase from 2023. If you're interested in learning more about these trends and forecasts, check out the full report in Pets International magazine 👇 https://hubs.ly/Q02yq64x0 #GlobalTrends #MarketForecast #PetFoodIndustry #PetFood

NEW Industry Insights: Navigating the Rising Costs of #PetCare Products Some pet owners are facing hardship and even giving up their pets altogether, but those who continue to own a pet show strong willingness to buy #premium products. The outlook for the pet care market is sluggish but brands will continue to find wins in #healthily-positioned products and #smart pet product solutions. Some key headlines below for you from the reports plus some select slides below: 🎯 Acquisitions particularly in pet healthcare have driven extreme fast growth for small to mid size pet care companies. 💰 High quality is still the strongest indicator of value for money, but low prices have grown in importance. 😞 Consumers are criticizing brands employing shrinkflation, arguing that their pets are left unsatisfied and hungry. 🚑 Better quality pet care can avoid more costly procedures and treatments further down the line. 🥦 Simple, high performing ingredients deliver better value for money pet product. 🌱 Consumer seek extra benefits to sustainable products for justification of additional cost. Mars Nestlé Purina PetCare Europe Nestlé Purina North America Nestlé Colgate-Palmolive Hill's Pet Nutrition The J.M. Smucker Co. General Mills Champion Petfoods Existing partners can access and download the full report here: https://lnkd.in/gvzqQZ3S #petcare #data #insights #consumerinsights #globaldataplc #cpg #decisionmaking #marketintelligence #competitoranalysis

U.S. Pet Industry Reaches $147 Billion in Sales in 2023 The American Pet Products Association releases its annual pet industry expenditures in its new Strategic Insights Report for 2024. #petindustry #petproducts

Pet Care Products Are Overtaking Other Grocery Categories – What’s Driving The Growth? Inflation may be squeezing household budgets, but one market continues to defy the odds: pet care. According to NielsenIQ’s latest data, the pet care sector led all other grocery store categories in dollar-for-dollar growth in 2023. And that’s despite pet care prices rising more than nearly all other grocery store categories. Pet food manufacturers are building capacity as they strive to offer new and unique product choices. Find out at https://lnkd.in/gx7KkbCW what’s driving the pet care market’s remarkable growth. #petfood #petfoodproducts #petfoodmanufacturers #pettreats #pettreatmanufacurers #petcaremarket #petproducts

🦮🍃Exciting News for Pet Lovers and Business Owners in NW, SW, and SE Washington DC! 🍃🦮 We are thrilled to announce the launch of a #revolutionary, health-beneficial CBD pet product, now available exclusively through select pet-based businesses in our community. This unique product, #endorsed by a #celebrity and backed by extensive #research, is set to transform the way we care for our #furry friends. Why should your business consider this innovative addition? 🐾 Health Benefits: Our #CBD pet product is designed to support pets' overall well-being, addressing issues such as #anxiety, joint #pain, and #inflammation, ensuring happier and healthier pets. 🌟 Celebrity Endorsement: With a high-profile #endorsement in the film and pet industry, this product is already creating a buzz and gaining trust among pet owners. 📈 Exclusive Opportunity: Be among the first to offer this one-of-a-kind product in NW, SW, and SE Washington #DC, setting your business apart from the competition and #attracting new #clientele. 🤝 Community Focused: Join a #network of like-minded businesses committed to enhancing #pet health and #wellness in our beloved city. Investing in this product isn't just about sales—it's about providing value to your #customers and enhancing the #quality of life for their pets. Don’t miss out on this #opportunity to be a pioneer in the pet care industry. Let's make a #positive impact together! •Watch How It Works: 👉https://lnkd.in/esm4qd-N👈 •Learn More & Invest, Click The Link👇 👉https://lnkd.in/eEXYJxzh👈 Provost Pets DC Branch #ProvostPets #PetCare #CBDPets #WashingtonDC #HealthAndWellness #InnovativeProducts #BusinessGrowth #CommunityFirst #PetStore #PetBusiness #Dispensary

🐾 Stepping Up in the Pet Food Packaging World 🐾 https://lnkd.in/gNsgfWQ7 Diamond Pet Foods, a renowned name in premium pet nutrition from Gaston, South Carolina, stepped up its packaging game to better serve an international clientele of breeders, kennel owners, and pet lovers. Dive into our case study to see the solution that made it all possible. The challenge was clear: find a bagging solution versatile enough to handle a variety of bag styles, crucial for their marketing efforts, within the constraints of their production space and without burdening their team with extensive training. 📦 Meet the Viking Masek M250: A Perfect Fit for Diamond Pet Foods Enter the Viking Masek M250 VFFS machine, not just any machine, but a pivotal addition to Diamond's production line. What stands out about the M250 is its design flexibility, speeding through up to 100 bags per minute, and its ability to effortlessly switch between bag styles. Transitioning to the M250 was smooth, with Viking Masek’s training ensuring Diamond’s team could quickly and efficiently operate the machine. The production/safety manager at Diamond Pet Foods shared, "For anyone looking for a form fill and seal bagger that’s easy to learn and set up, this is the machine. It’s been a fantastic addition to our operations." #Packaging #PetFood #Automation #Success

#PetCareAcquisition: Assisi Pet Care's Game-Changing Move Assisi Pet Care Group has made a strategic leap in the European Pet Care industry with its acquisition of Burns Pet Nutrition. This is more than a merger — it's the fusion of a legacy in veterinary excellence with a vision for pet health. Why It's Pivotal: 🐾 Burns brings 30 years of dietary innovation, bolstering Assisi's product development. 🐾 The acquisition extends Assisi's market reach, blending values of health and quality. 🐾 Operational excellence is set to flourish, driven by an experienced Burns team now under Assisi's wing. Industry Implications: 🌿 A clear trend: Market consolidation with a focus on health-based differentiation. 🌿 Ethical growth and sustainability are the new currencies of investment attraction. 🌿 Portfolio diversity emerges as a critical factor for companies seeking competitive advantage. Investor Outlook: The consolidation trends in pet care reflect broader consumer demands for quality and ethical production. Savvy investors should watch for companies that mirror Assisi’s strategic approach—those prioritizing health, wellness, and ethical practices will likely capture market interest and loyalty. Strategy Forecast: Assisi Pet Care’s acquisition signals a trajectory of thoughtful expansion and market leadership. Keep an eye on such transformative strategies that could set the bar for future industry standards. Uncover more industry-forging stories with #MarketUnwinded – where we decode trends to chart the future of business. Read More: https://lnkd.in/gfRv9xAS #AssisiPetCare #BurnsPetNutrition #PetCareIndustry #StrategicAcquisition #BusinessStrategy #MarketLeadership #EthicalGrowth #InvestmentOpportunity

One of the five major CPG categories is personal care, in which ad spend increased slightly year over year, with the cosmetics and beauty market being the fastest-growing retail sector in 2023.* However, the term “personal care” has started to expand beyond just the person and to ... ... their pets. 🐾 Two-thirds of all U.S. households own at least one pet,* and stats from Bloomberg Intelligence predict the overall pet food market is on track to surge ahead 52 percent in just the next five years. Is your pet part of your personal care routine? 🐶🐹🐦 People budget for their pets, so advertisers are making room for inevitable pet care industry growth in the months to come. #CPG #AdSpend #USAdSpend #PetCare #PetSupplies #PersonalCare #AdSpendCategories #Advertising2024 #2024MarketPredictions

Despite high inflation rates, pet owners across the world continue to splurge on their furry little family members. (I know I do.) Asia Pacific, as it was over 2018-2023, is therefore expected to be the most dynamic region for pet care value sales growth over the forecast period. Check out the article for more regional trends and opportunities in the pet care industry. #petcare #marketresearch