Marriott Bonvoy Events’ Post

In today's competitive market, consumers expect more than just transactional interactions. Experiential rewards, which include activities such as travel, concerts, and exclusive dining experiences, have emerged as a powerful tool to foster lasting connections and brand advocacy. Statistics from Acquia and Forbes underscore the impact: 75% of consumers show stronger loyalty to brands that connect with them personally, and 50% are likelier to become brand advocates after positive experiences. This increased engagement translates into higher spending, increased usage of credit cards, and the adoption of additional services. ampliFI’s experiential redemption offers are diverse, ensuring your cardholders can redeem for experiences that matter to them. Harness the power of experiential rewards to differentiate and drive growth in your institution. Connect with our team at sales@amplifiloyalty.com to get started.

As someone who has worked in the events industry for years, I know firsthand how challenging it can be to plan and execute successful experiential marketing campaigns. It requires a unique blend of strategic thinking, out-of-the-box creativity, and flawless execution. These top 100 event agencies have not only met these standards but have exceeded them with their innovative ideas and impeccable delivery. From global activations to local pop-up experiences, these agencies have been at the forefront of creating memorable moments for brands and their audiences. They understand how important it is to connect with consumers on a deeper level and create lasting impressions that go beyond traditional advertising methods. To all the event agencies on this list, congratulations once again on being recognized as leaders in experiential marketing. Your dedication to pushing boundaries and delivering exceptional experiences has not gone unnoticed. I can’t wait to see what groundbreaking ideas you come up with next! https://lnkd.in/ef4q7Euy #experientialmarketing #eventplanning #top100agencies #digitalinnovation #virtualengagement #pushingboundaries #creatingimpactfulmoments #futureofevents #passionanddedication #inspirationandguidance

🌟 Exciting Insights on Event Marketing Trends for 2024! Events are evolving rapidly, and staying ahead of the curve is crucial for marketers. Explore this insightful article uncovering the latest trends shaping event marketing in 2024. 🌿 From wellness-focused experiences to cutting-edge immersive technologies 🤖, discover how brands are transforming audience connections! Read more for valuable insights and inspiration: https://lnkd.in/gfA2bcv9 Which trend resonates with you the most? 🌐 Let's embrace innovation and create unforgettable brand experiences together. #EventMarketing #MarketingTrends #BrandExperiences #Innovation #2024Trends #ExperientialMarketing #EventPlanning #DigitalEvents

Exciting to see a conference focusing so heavily on experiential marketing. #events #eventlife #agencylife #eventplanning #eventmarketing #immersion #storytelling #interactive #brandactivation #activation #brandstrategy #fanengagement #consumerengagement #hospitality #tourism #entertainment #sportsbiz #popup #experientialmarketing

Experiences are more meaningful than things. Experiential purchases are long-lasting relative to the fleeting feelings that come from simply buying a new article of clothing or some other thing. Psychologists Leaf Van Boven and Thomas Gilovich offer three reasons why experiential purchases trump strictly material purchases: Experiential purchases are more open to positive reinterpretation. Our memories are very malleable over time. Even if your family trip to Disney World was marked by long lines and crying kids, over time your mind can edit out those setbacks and focus on the fun moments you had together. Experiential purchases are a more meaningful part of one’s identity. We define ourselves more by our experiences than by what we wear or drive. MINI doesn’t just sell cars, they sell the “MINI experience” through events like MINI Takes the States tours. Experiential purchases have greater social value. We enjoy sharing the stories of our experiences with friends and colleagues (especially on social networks, nowadays). Sharing these personal experiences helps foster social relationships, especially with like-minded individuals. Unlike material goods, experiential purchases don’t lose their luster or their “wearability” over time. Associated memories of these purchases can improve with age.

🚀 Steps for a Successful Pop-Up Event Journey: Pepsi Max Edition 🚀 Continuing my series on practical experiential design tips, today I want to share the five key steps for a successful pop-up event! 1. Attract Capture Attention: The idea is to draw the attention of people passing by the pop-up. Without immediately presenting the product, we aim to spark curiosity and make potential customers intrigued and eager to enter. Use vibrant visuals, large banners, and dynamic elements that captivate and invite exploration. 2. Immerse Set the Vibe: The goal is to immerse visitors in the brand's vibe and mood. Reflect the brand’s colors and atmosphere within the stand, using music, visual effects, and even scents that represent the brand. This sets the tone and prepares visitors for the experience ahead, aligning their expectations with the brand's identity. 3. Engage Provide an Experience: Offer visitors something engaging. This could be through interactive games, giveaways, samples, or memorable moments. At this stage, we subtly introduce the brand or product, ensuring visitors are intrigued and want to learn more. It's crucial to provide an enjoyable experience that fosters a connection without being overly explicit. 4. Display Showcase the Product: Present the product or launch in an engaging manner. Provide detailed information about the product and ensure visitors can enjoy and appreciate it as something valuable. Highlight its features and benefits, and create opportunities for visitors to try, test, or taste the product. This helps them understand its unique selling points and see its value. 5. Take Action Encourage Interaction: Offer visitors the chance to take action regarding the product or brand. This could be by sharing a photo on social media with a dedicated hashtag or receiving a discount for a purchase. Set up feedback stations where visitors can leave comments, driving further engagement and action. The key is to involve the visitors actively and make them feel part of the brand journey. What do you think of these steps? Is there any aspect of experiential design you’d like to know more about? 👇 #PepsiNewEra #ThirstyForMore  PepsiCo Pepsi Arabia Pepsi Max UK

Thinking about adding VIP to your experiential roster? We broke down what VIP experiences do and why they're vital for a more comprehensive loyalty strategy. https://okt.to/NcUCE3 #blogging #VIPExperience #howtosuccess #ExperientialMarketing

We believe that unforgettable experiences are the key to creating lasting connections with your audience. That's why our LiveCOM team specializes in crafting immersive, engaging events that leave a lasting impact. From concept to execution, the LiveCOM team is with you every step of the way. Our end-to-end experience ensures that every detail is meticulously planned and flawlessly delivered, bringing your vision to life in the most spectacular way possible. Whether you're looking to launch a new product, build brand awareness, or foster meaningful relationships with your customers, our experiential events are tailored to your unique goals and objectives. Make your next marketing campaign STAND OUT like never before. Partner with the LiveCOM team and let us help you create experiences that transcend the ordinary. Your brand deserves to be in the spotlight, and we're here to make it happen. Contact us at info@redefine.in  today to learn more about how our experiential events can elevate your brand and captivate your audience. Let's create something extraordinary together! Visit: www.redefine.in #ClientSatisfaction #QualityDelivery #BlockbusterTeam #LeadGeneration #CollaborateWithUs #businessdevelopment  #events   #experientialmarketing   #qualitywork   #commitedtoquality #redefiners #redefiningexcellence

As of late I’ve heard so many pain points from clients about sourcing reliable production teams who know how to capture the essence of an experiential activation or event. The answer always comes down to one thing…understanding what’s at the heart of what engages YOUR audience and how your activation or event elevates that engagement. For years I’ve partnered with every brand under the sun to produce captivating event and experiential content and not one has had the exact same capture goals or capture solution. Every. brand. Is. UNIQUE. Here’s a bit on ASL Productions’ mantra for how we knock content out of the park for our experiential and event partners. Every. Single. Time.

In our recent webinar, 360insights' experts dove deep into how travel incentives can be a game-changer for your brand loyalty programs. Offering more than just entertainment, these experiences can educate, enrich, and forge a lasting connection with your audience, shifting the focus from transactional interactions to meaningful engagement. Key Takeaways Included: Crafting unforgettable experience rewards 🏖️ Strategies for effective measurement of ROE (Return on Experience) leading to tangible ROI 💡 Incorporating corporate social responsibility into your travel programs for impactful, memorable experiences 🌱 Don't miss this opportunity to elevate your strategy and inspire your teams. #BrandLoyalty #TravelIncentives Sharon Maxfield Agnes O'Connell Brad Rolfe Jason Hartley