Matthew Codd’s Post

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SaaS GTM specialist | Co-Founder of Cosmic Partners | Working with VC backed tech startups

We work with companies who are hiring their 1st Sales Leader. Often these are stretch hires. Here are five things I wish I had known as a first-time VP Sales: 1. Joining at the right stage matters; I would have asked "why now" more insistently. Asking the right questions, including gaining access to all the metrics, will help here. 2. Being excellent with data - the role is much more than just "selling." Being able to dissect data to help make decisions is key. 3. Hiring is much harder than expected. Knowing when to hire, who to hire, and spending time interviewing while trying to hit a number is tough. 4. Assess FVP fit (Founder/VP fit). It's not a 9-5 job; you need to ensure the right fit here. Invest time outside of the interview process to ensure values and ways of working align. 5. Build the sales playbook early; documenting this really helps in understanding where the gaps are and building trust with the Founder and VC. #vpsales

Rohit Malhotra

Partnerships | Business Development | Strategic Alliances I B2B Sales | Scale-ups I Marketplace I E-commerce | AI | SaaS | Ex-Oyo Rooms | I help SaaS companies drive 7-figure growth through partnerships 🔥

9mo

Joining at the right stage matters. You don't need a VP Sales if you are at sub-1 million ARR

Slava Hraichenko

Experienced in scaling startups and delivering robust solutions | Driving innovation in web and mobile development 🚀 | Partner at a leading distributed software development studio

9mo

This honest advice is helpful for new Sales Leaders dealing with the challenges of their jobs in fast-paced startup settings.

James Bissell

Founder @ The Revenue Enabler | 2x VP Sales | Sales Training That Get's Results [Read Recommendations Below]

9mo

Spot on Matthew Codd! Hiring for sure. Talent is number 1 for me

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