Mitchell Tan 📮’s Post

𝗪𝗵𝗮𝘁 𝘁𝗼 𝘀𝗮𝘆 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲 𝗺𝗮𝗻𝘆 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀? From Stripe docs 👇 Dev tool companies over time grow from one product to suite of products to platforms with products built on top of the core one. The result is that it is harder to communicate without going full-on fluff mode (my fav "built better software faster"). But for most companies, there is this core capability/product where people start.  The entry product. Why not use that? 👉 I really liked what Stripe did on their docs page here: • They have maaaany products: billing, tax, radar, identity etc. • But all of them are built on top of their core payments product • So they focus on getting folks to start with the payments • And make it clear that there are many other products Even though this is docs, the same applies to homepages and other dev comms. 🥡If you have many products, figure out what is the most important one, the one where most people enter. Focus on that. "Upsell" to other products later. #developermarketing #devrel #developerexperience #saasmarketing -- 🍐ps. Subscribe to my weekly developer marketing newsletter and get access to a Notion library with 400+ resources: https://lnkd.in/dvsVBTTf

There’s something magical about building a new product that customers actually pay for. I’ve been an early employee at a pre-launch stage for 2 companies (and pre $1m rev at 4) and have had the pleasure of navigating bringing a product to market… …but never as a founder. Until launching Deal Sheet 6 weeks ago. Bringing a product to market (as a founder), and the one who co-created the product, it just hits WAY DIFFERENT than previously for me as an employee. The dopamine I get from a Stripe notification that someone has purchased our product is amazing. I don't really know exactly how to explain. Clearly for us, and many others there’s years of figuring out a model before there is even a product. Then the idea lands but you still need to figure out how to make every part work for each party involved. Most idea’s fail. I’ve tried a bunch that have failed. It sucks. You take the L and move on to try and build something better. No real point to this post, just sharing what’s on my mind right now. And cheers to the dopamine hit when you get a paid customer notification 🙂

When these messages come through in our shared Slack channels, it makes the hard work all worth it. "I cannot believe it’s taken me this long to do given it was the easiest onboarding process I’ve EVER been through! I know you said “no code integration in under 60 seconds” but I just assumed there would be all sorts of steps and admin which is why I put it off for quite so long! But it’s live in 30 seconds and it’s fantastic!!!" - Happy new Revenew user 😁 We have spent a lot of time focusing on the "signup-to-aha-moment" experience. There are always improvements to make but our users can feel how simple we have made it for them, even though there is a lot of complexity under the hood. If you are using Stripe Connect today, why not give Revenew a try 😉

🎉 Exciting Announcement! 🎉 🚀 Prepare to be amazed as we introduce our latest innovation: Stripe! 🚀 We're thrilled to announce that the performance of Stripe is now underway at Stephen Jianhui Steel! 💫 Elevate your projects with this cutting-edge solution designed to bring style and functionality to the next level. ✨ Here's why Stripe is a game-changer: 1️⃣High Marketing Attributes: Stripe offers a unique blend of style and functionality, making it a must-have for modern projects seeking to stand out. 2️⃣ Value for Customers: At Stephen Jianhui Steel, we're committed to delivering value to our customers. Stripe not only enhances the visual appeal of your projects but also provides practical benefits, ensuring long-lasting performance. 3️⃣ Interactive Content: 💬 Share your thoughts and ideas in the comments below. 📧 For personalized assistance, reach out to us via email at stephenjianhuisteel@gmail.com. 📲 Stay Connected: Have questions or want more information? WhatsApp us at http://wa.me/8618638217235. Our dedicated team is here to assist you. 💌 Subscribe to Our Newsletter: Stay updated with the latest innovations in GI and GL by subscribing to our newsletter for exclusive insights and updates! Don't miss out on this opportunity to revolutionize your projects with Stripe from Stephen Jianhui Steel. Subscribe now and let's embark on a journey of innovation together! 💪💼 #StephenJianhuiSteel #Stripe #Innovation #CustomerSatisfaction

I just finished The Mom Test. Most people don't talk about the ending. Here's my take on "customer slicing" This part got me nodding along hard. Talking to your customers is great but if you start getting different answers from every conversation... 🧵 You need to look at what Rob calls "customer slicing". It's essentially niching down to a smaller target market. It's very tempting to target a broad customer. BUT you can never please everyone. I'd found that different types of customer expect different things from my product. Find the ONE profile that is the most promising: E.g. @pricewell targets founders using Stripe - Non-technical founders building with Bubble - Founders who hired devs but don't want to pay them to integrate Stripe - Founders who have a dev team but want control over billing

Exploring the Flip Side: Cons of Using Stripe. Let's delve into some potential drawbacks of Stripe. Share your thoughts below!  #PaymentGateways #dotproduct #dotpod #StripeCons #PythonDevelopment #DeveloperLife #TechInnovation

Here's how Stripe's hero section made them over $95 billion⬇️ Stripe is a dominating force in the financial industry. Worth over $95 billion. In this post, I'm going to break down their hero section So we can learn some lessons. 🧵Let's go: 1/ simple navigation This is one of the most common forms of navigation. Structurally, 1. logo 2. links 3. CTAs And that is for a reason. - enhances website usability - enhances user experience - enhances accessibility Most users will easily be able to use this. 2/ emphasized and compelling headline You can notice that this headline is huge. The reason for this is visual hierarchy. The headline is the first thing that you want the users to look at. That's why it is: 1. big 2. bold 3. colorful The words are also very important: Financial infrastructure for the internet Outstanding positioning. For the WHOLE INTERNET (internet is huge). Immediately builds trust and credibility. 3/ appetizer subheadline The size is pretty small. And the contrast is lower. Because again - visual hierarchy. This piece of information is less important than the headline or the CTA. That's why it needs to catch less attention. Let's look at the words: - "Millions of companies..." - immense social proof - "...accept payments / grow revenue" - everybody loves money, and that is masterfully leveraged here - "online and in person / automate" - a sense of freedom of choice and comfort Brilliant subheadline. 4/ clear and emphasized CTA 1. This button is emphasized with a background color. This makes it stand out, but not stand out too much. 2. "Start now" - Clearly communicates the the action. Short and simple. 3. Contains a right-sized arrow icon. A very small but subtle detail: This gives a feeling of motion to the users. Makes the CTA more appealing. 5/ product demonstration Immediately catches users' attention, and makes them stay on the website. This quickly communicates the value to the users. Because they immediately see what the product/service comprises. Bonus: shows revenue and the charts are going up. Brilliant usage of human psychology. Overall, this hero section is a brilliant example of a high-converting hero sections. I hope you learned value lessons. _____________________________ If you like this post, - follow Aydogdy Agabayev - share with others so they can learn too Peace.

Are you selling or launching a software product? Then take note of Stripe’s Octane acquisition 👇 Stripe is betting big on usage-based billing as the future with its Octane acquisition - I think they’re right 1️⃣ First, the Usage-based Model (UBM) aligns the interests of the buyer and seller: the seller is only rewarded when the product is adopted and used by the buyer’s team 2️⃣ Second, Usage-based consumption and billing are also general trends across history and industries - you pay for what you consume For example, once factories housed massive generators for electricity in their basements; today, we pay for the exact kilowatt-hours we consume The automobile industry is also transforming. With Transportation as a Service (TaaS), we're moving from owning cars to paying per meter travelled Even food is now billed in proportion to consumption with meal plans offering meal-as-a-service In the software industry, we've transitioned from perpetual licenses to subscription models, and now, to UBM For example, AWS charges you in proportion to resources consumed and Stripe for the amount of payment you have processed ✅ So UBM is not just a trend - it is the long-term convergence point of consumer demands and technological development No more, you can add 20 seats mid-contract but can’t even remove 1 seat mid-contract for B2B SaaS products 😉 Do you see the same trend? Congratulations to the Octane (We've joined Stripe!) Team! 👏

I'm Excited to share that I've recently delved into Stripe CLI as part of our payment integration project. During this project, I've had the opportunity to explore the powerful capabilities of Stripe CLI for streamlining our payment processes. From testing webhooks to debugging issues in our development environment, Stripe CLI has proven to be an invaluable tool for our team. Some highlights of what I've learned: Webhook Testing: Using Stripe CLI's webhook forwarding feature, we've been able to simulate various webhook events locally, making it easier to develop and test our webhook handlers. Debugging and Troubleshooting: The real-time logs provided by Stripe CLI have been instrumental in diagnosing and resolving issues quickly, ensuring a smooth payment experience for our users. Overall, integrating Stripe CLI into our workflow has been a game-changer, allowing us to iterate faster and deliver a more robust payment solution. Excited to continue exploring the possibilities with Stripe CLI and driving innovation in our payment ecosystem! 💼💡 #Stripe #PaymentIntegration #DeveloperLife #LearningAndDevelopment

Just because it works doesn’t mean it’s secure. We’ve seen many Stripe implementations exposing secret on the client side — seemingly flawless to non-technical founders. Ensure you’re not dancing on the edge. An overview of Stripe's full stack flow.👇