Great to see ACI pushing back. The startup company behind the deliberately deceptive campaign to restrict detergent packets was rejected earlier this year by the EPA, which conclusively reaffirmed PVA's safe and sustainable use. Continuing to mislead the public by contradicting decades of science, ginning up low quality studies to scare consumers and ban competitors is NOT okay. Read more below.
The American Cleaning Institute (ACI) is addressing misinformation in a corporate marketing and advocacy campaign against laundry and dishwashing detergent pods containing polyvinyl alcohol film (PVA/PVOH), the subject of an effort in New York City to ban the products. "The propaganda campaign launched by the company Blueland is simply deliberate deception. Campy marketing stunts can’t cover up the shoddy use of science and blatant efforts to scare consumers and misinform policymakers.” https://lnkd.in/gZhwB7tH
Profitable sustainability: greener, easier, savvier, more strategic, focused, effective & fun. Simplify and streamline to maximize tangible value: health & wealth. Productive troublemaker: what you need vs. want to hear
3moThere’s definitely no industry capture of the US Environmental Protection Agency (EPA)