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Travel and Transport is often referred to as the elephant in the room when it comes to environmental impacts in sport. Good to see UEFA, Michele Uva looking at this. It is decisions made at this level in terms of scheduling that will help meaningful reduction actions to be taken. "The match schedule has been designed for teams to play their group stage matches only across two regional clusters in order to reduce travel distances for teams and fans between the host cities. This favours team delegations travelling by train – offered through a partnership with Deutsche Bahn – or bus from their base camps to the match venues during the group stage, leaving a much smaller carbon footprint than at previous tournaments." https://lnkd.in/eaD3PSmB

🚀 Sport World News This Week! 🌟 The big sports summer continues, bringing big news while the spotlight is, of course, on the Olympics in Paris! 2 news stories this week: ---> 1. The 2024 padel season moves forward: with an eye on 2032 to enter Olympic sports Premier Padel moves forward with the debut of new pairs! ---> 2. A stadium for everyone: Tottenham deliberates more extra-football events at its stadium; more money for the club, more events for the community! Want to learn more? Scroll below to find out the details 💪 What are your thoughts on this news? Let us know in the comments! #SportNews #PremierPadel #TottenhamStadium #SportsBusiness

🚀 Sports World News This Week🌍 This week in the sports world major developments in the professional padel season and new moves for the management of professional soccer at the European level ---> 1. Venezuela hosts the historic first P2 event of Premier Padel: We are witnessing the dawn of a new era in Padel, a new tournament being part of the Premier Padel circuit and new pairs beginning their journey. ---> 2. The bold legal and branding strategies of the Spanish Super League: New strategic maneuvers by the Super League to redefine the future of European soccer amid legal battles and branding challenges. Swipe below to discover the insights 🚀 What is your perspective on these innovations? Let's discuss! #SportsInnovation #PremierPadel #SuperLeague

Did you know that the French Open is embracing the world of racket sports beyond tennis? 🎾✨ With the rise of pickleball and padel, there's a buzz about whether these sports can co-exist. The folks in charge of the French Open believe they can, and they're exploring exciting ways to integrate all three sports. This could mean more opportunities for fans and players alike to enjoy diverse and thrilling racket sports. What do you think? Can these sports share the spotlight? 👉🏻 Read the full article here to learn more: https://loom.ly/TMT-b3s

⚽ Learning About Euro 2024 for My Son ⚽ As a single mum to a 6-year-old boy, I've embarked on a new adventure: learning all about football! Footy has never really interested me however from a very inquisitive 6 year old I get what feels like a million questions a day! If there are any more novice (new to football) parents out there, here are some key facts about Euro 2024: Host Country: Germany Euro 2024 will be hosted by Germany, bringing the tournament back to one of football’s most passionate nations. The country last hosted the tournament in 1988. Tournament Dates The tournament will take place from June 14 to July 14, 2024, spanning an entire month of football action. Number of Teams A total of 24 teams from across Europe will compete in the tournament, battling it out for the prestigious title. Stadiums Matches will be held in 10 cities across Germany, including iconic stadiums such as the Allianz Arena in Munich, Signal Iduna Park in Dortmund, and the Olympiastadion in Berlin. Defending Champions Italy won the previous Euro 2020 tournament, and they will be looking to defend their title at Euro 2024. Key Players to Watch Keep an eye on stars like Kylian Mbappé (France), Kevin De Bruyne (Belgium), and Harry Kane (England), who are expected to shine in this tournament. Historic Moments Euro 2024 marks the 17th edition of the UEFA European Championship, a tournament known for its dramatic matches and memorable goals. Qualification Process The qualification process saw 53 UEFA member nations compete for a spot in the tournament, with the top 20 teams and 4 play-off winners making it to the final tournament. Technology in Use VAR (Video Assistant Referee) technology will be in use, ensuring fair play and accurate decisions on the field. Looking forward to more match nights and shared excitement as Euro 2024 continues! #SingleMum #Euro2024 #FootballMom #Parenting #ConnectingWithKids #LearningTogether #FamilyTime

Another thrilling weekend of Six Nations Rugby; lets not talk about the Italy match 😀 Rugby has come a long way in recent years, and the coverage of it has too. According to some of the figures from last year’s Rugby World Cup in France, it seems the world’s rugby union authorities are succeeding in widening the game’s appeal: 🏉 RWC France achieved 1.33bn viewing hours across all programming on linear and non-linear broadcast, making it the most viewed rugby event of all time 🏉 France 2023 achieved 30% more viewership than England 2015 and 19% more than Japan 2019 🏉 Growing viewership was observed across most markets, including rugby’s emerging territories such as Germany and the USA 🏉 RWC France 2023 global viewership came at 85% from free-to-air TV, underscoring World Rugby’s mission to make the tournament accessible for all 🏉 Streaming services are growing and now account for 5% of global viewership. RugbyPass TV is providing D2C coverage in markets without a local broadcaster This all echoes wider moves within the game’s governing bodies to address the often fragmented nature of the sport which has held it back on the world stage. There is a new global calendar that better defines club and international time windows, a new Nations Cup competition which cements the partnership between Northern and Southern Hemisphere, and the return of A internationals to give emerging teams better fixtures and a path to the top table over time. It is one of those sports where we absolutely should see more innovation in the broadcast set-up, as it looks to tell a complex story to more viewers in a manner that also doesn’t alienate the purists and what has been a very loyal audience for decades. What would be good to see next is more fan access to the elements that make up the broadcast — the camera angles, the audio, and the data. This will allow individuals to assemble the coverage package that works for them and their knowledge and understanding of the game. More here 🔗 https://lnkd.in/eg6nFwhV #sportsbusiness #sportsbiz #sportstech #sportstechnology World Rugby Six Nations Rugby #fanengagement #5G TikTok Sportable #GuinnessSixNations #SageInsights #SmartBall Sage #sportsmarketing #tech #technology #innovation

📣 We are delighted to see the SuperLiga, Romania's elite football competition, recognized by The Guardian: "some of the attendance figures are eye-catching. A 27% hike in Norway’s Eliteserien, for example, along with 26% rises in the Polish Ekstraklasa and Romania’s SuperLiga. The latter two, in particular, have worked hard to make flagging products more appealing domestically [...] there is clear evidence that, if you build a likable local product, they will come." Under the partnership with Superbet, the SuperLiga had the highest stadium attendance in the last 20 years. More than 2,2 million supporters have been to the stadium during the 2023/2024 competitive season. 🙌 This acknowledgement is proof of the passion and hard work put in by our teams into growing the profile of local sports brands, both when it comes to clubs and competitions. ⚽ By partnering with Romania's top tier football competition and growing its regional brand awareness, while also collaborating with heritage football clubs from the Super Liga and the Ekstraklasa, we are demonstrating our commitment to share the thrill of the game with local communities of supporters. ✔ Full article in The Guardian here: https://lnkd.in/dSQd4YPE #SuperLiga #SportsBrands #Superbet #InternationalBrands

Rugby 🏉 holds a special place in my heart, especially as my two children are actively involved in the game. As a proud father, there's nothing quite like witnessing my boys evolve on the rugby field. Seeing them grow, learn, and develop their skills brings me immense joy and pride. See how #NewZealandRugby is digitalizing to grow both ON and OFF the field. Technology will unlock rugby’s global potential 🚀 https://imsap.co/6043wTWQl.

This is well worth the read for anyone interested in #rugby , as well as #blockchain and #dao . Thanks for the update James William de Mortimer , as always a well written article.

The expansion of national team competitions in sports like football (soccer), #basketball, #handball, and #volleyball has dramatically shaped the global sports landscape. Historically, this growth has been fueled by rising interest, commercialization, and the drive to enhance national pride. The FIFA World Cup, which debuted in 1930 with just 13 teams, now features 48, showcasing the sport's immense global popularity. Similarly, the UEFA European Championship has grown from four teams in 1960 to 24 today. Basketball has followed a similar pattern, with the FIBA World Cup expanding from 10 teams in 1950 to 32 in 2019, driven by the sport's rise in countries like Spain, Argentina, and China. Volleyball and handball have also expanded, with their world championships growing to over 20 teams each (volleyball will host 32 teams from 24 in 2025). This growth has been spurred by the sports' increasing popularity in emerging markets like Asia and Africa, and in some cases, bolstered by #venturecapital investments seeking new #revenue opportunities. The expansion of national team competitions fosters inclusivity by allowing more countries to compete and nurtures talent development in regions where the sport is still emerging. On the financial side, these expansions unlock significant revenue potential through hosting fees, sponsorships, #broadcasting rights, and ticket sales, aligning perfectly with the interests of venture capitalists and key stakeholders. However, challenges arise. Critics argue that expanding the field can dilute the quality of competition and potentially harm the brand value. More teams also necessitate additional facilities, training venues, and longer tournament durations, leading to higher marketing, promotion, and production costs. Not to mention the #environmental and #sustainability impact. These increased expenditures often fall on the local organizing committee (LOC), which bears the brunt of the logistical and financial burden. Moreover, longer tournaments place more strain on players, many of whom already face packed schedules with their club teams. While expansion brings opportunities for growth, inclusivity, and revenue, it also demands careful consideration of the competitive and financial impact on players, organizers, and the overall sport. #sports #development #sportbusiness #growth