MYER’s Post

Tons of valuable insights to unpack! 📦 Get the inside track on the state and future of digital B2B commerce shared by decision-makers in the Nordics. #B2Bcommerce #B2Bdigitalsales #B2Bgrowth #limitlesscommerce

Transformation in European B2B eCommerce and Marketing is accelerating, and B2B Online Europe wants to uncover why. Over the next few weeks, we’ll be conducting a survey of 100 eCommerce, Digital, and Marketing leaders from some of Europe’s biggest and most innovative manufacturers and distributors. Our aim is to provide a comprehensive look at: 💡 AI – A reality check 💡Harnessing the power of Data and Analytics 💡Personalisation – The key to customer loyalty? This survey builds on research conducted by conference director, Laurence Taylor and dives deeper into these key themes. Some of the questions we’ll explore include: ▪ What are the top three capabilities you want from AI solutions? ▪ How advanced is your organisation’s data-led transformation? ▪ What do your customers value most in personalisation? Stay tuned for the initial findings in September! Join us 4-5 December at the Hilton Düsseldorf for B2B Online Europe. Click here for the full list of the topics that will be covered at this years event: https://lnkd.in/epMcf--E #b2bonline #b2bonlineeu #digitaltransformation #ecommerce #sales #marketing

Latest news: Increased optimism among B2B companies for digital commerce! 🙌 New report launched today.💥 For the eighth year in a row, Litium’s report “Nordic Digital Commerce in B2B 2024” is packed with insights about the current state and the future of the digital B2B commerce landscape. We are glad to report that this year we see increased optimism among B2B companies! The majority of B2B companies with a digital presence expect their digital sales to grow over the coming three years, with 68% expecting double-digit growth. 📈🚀 The report also reveals a shift in driving forces among the target group from internal drivers such as simplified administration to focus on improving customer service and net revenue. This year we have paid special attention to the manufacturing sector, where sales processes are often more complex and building long-term relationships is crucial. 🤝 We have also investigated how confident B2B companies are with their security processes and systems in place to avoid threats 🔐, as well as how they use AI in relation to their digital sales processes.🤖 Discover the future of Nordic B2B Digital Commerce, download your free copy now. 🆓👇✨ https://hubs.la/Q02tzjcR0 #limitlesscommerce #b2bcommerce #digitalsales #b2binsights #b2bgrowth #digitalcommerce #nordicinsights

- Could your online interactions be more tailored and efficient? - Are you fully utilising your customer data for better decision-making? - How could AI enhance your operational efficiency and boost your sales? - Is your e-commerce platform delivering peak performance? Discover the answers to these questions by joining our Salesforce B2C Commerce webinar. 🔗 Register Here https://lnkd.in/dGaRsN8c 📅 Don’t miss out on the opportunity to transform your e-commerce operations. Secure your spot today!

In the rapidly evolving landscape of B2B digital commerce, data is not just a resource—it's the cornerstone of success. Effective data management ensures accurate, up-to-date product information, enabling businesses to offer personalized and seamless customer experiences. By leveraging clean, well-organized data, companies can streamline operations, reduce errors, and enhance efficiency. Moreover, access to reliable data empowers decision-makers to forecast demand accurately and develop impactful marketing strategies. As regulatory compliance and data security become increasingly critical, robust data management practices help maintain trust and protect sensitive information. Embrace the power of data to gain a competitive edge, respond swiftly to market changes, and drive your business toward sustained growth. The following articles help to manage data better to unlock the full potential of B2B digital commerce: https://lnkd.in/dUb5c87N The digest features materials from the following experts: François Candelon, Guillaume Sajust de Bergues, David Zuluaga Martínez, Harsha Chandra Shekar, Marcos Aguiar, Jonathan Taylor, Veeral Desai, Tim Fountaine, Kayvaun Rowshankish, Jason Hein, Liz Grennan, Alex Singla, Kate Smaje, Paul Demery

A new digest is devoted to data management in B2B eCommerce.

Hey there ! CWS Platform recently launched our new global account on LinkedIn! Follow us to receive top content regarding digitalization in B2B and B2C: https://lnkd.in/dv4kWUtq There you'll find valuable information about business cases, technologies, strategies, and the financial impact of digital transformation in traditional players! Hope you enjoy it 😉

We're thrilled to announce the launch of our new Apex blog! 🎉 Dive into "The Future of B2B eCommerce: Navigating Major Trends" to uncover the key themes shaping our industry today. Stay ahead with insights that matter for your B2B business. 👉Visit our new website and check out the full text here: https://loom.ly/o6TMglU #B2BeCommerce #DigitalTrends #eCommerceInsights

Join Perficient and Digital Commerce 360 for next Wednesday's webinar, How to Accelerate a Winning B2B Ecommerce Strategy; Tools, Tactics, and Examples. Registration link below.

We talk a lot about frequency v loyalty at DataHawks and the vital importance of getting a second visit or transaction as quickly as possible after the first, because our data tells us that 2 visits/transactions within 1 month of sign up makes a customer NINE TIMES more likely to go on to be a high value customer. 😍 And here’s MUJI Europe Limited nailing it. I signed up last night, and immediately used the £10 off welcome incentive to spend £90. And this morning I’ve got a 10% offer code to encourage my second purchase. 👌 “Ahhhhh but that’s costing them an absolute fortune!!” I hear you cry. Wrong. 🤦🏻♀️ The value of an opted in customer should be significantly higher than a non opted-in, so those 2 incentives are just a small investment in what I am likely to go on to spend as a high value member of their base. 😎 Nice work MUJI! 👏 If your email marketing isn't driving a ton of predictable, incremental revenue, you're doing it wrong. 😳 You know the drill! Drop me a line to find out how to monetise YOUR base 💪🦅🤑 #incremental #email #crm #data