ON THE REVEL’s Post

SAVE THE DATE! NOV 12, 2024 The Cannabis Retailer Summit, part of Elevate 2024, is happening on November 12, 2024, in Toronto, and this is an opportunity you can't afford to miss! The cannabis industry is facing significant challenges, with stores closing and LPs going bankrupt. Now more than ever, it's crucial for us to unite, collaborate, and find solutions to elevate our businesses and the industry as a whole. This summit is more than just an event – it’s an invaluable opportunity for brands and licensed producers to connect directly with key decision-makers: 🌱 Retailer store owners 🌱 Store Managers 🌱 Inventory buyers 🌱 Key Industry Professionals Network with key decision-makers who drive purchasing decisions in the industry. Showcase your brand to leading retailers, managers, and operators in a space designed to foster collaboration and growth. Learn from industry experts on how to thrive during these challenging times and secure a future in cannabis retail. This event is your chance to connect, learn, and grow. By working together, we can build a stronger, more resilient cannabis industry in Canada. Want more details? Sponsorship opportunities are still available. Contact me to learn how you can be part of this pivotal event. For more info visit elevatecannabisexpo.com Let’s elevate the cannabis industry, one connection at a time! 🌿 Please share and repost to your network 🙏 #CannabisRetailSummit #Elevate2024 #CannabisIndustry #RetailGrowth #LicensedProducers #TorontoEvents #VIPMediaGroup #CannabisRetail #BrandShowcase #CannabisFuture OCS Ontario Cannabis Store Tom Ritchie Cannabis MarketSpace StratCann

We recently provided our unwavering support to the organization of Product Earth. Having experienced similar events during the last Mary Jane festival in Berlin, we understand the importance of upholding rules. It's disheartening to witness the disruption caused by participants who fail to comply. The challenges associated with organizing events around Cannabis are more intricate than ever. The success of such initiatives seems to be viewed as a threat by certain sectors. It begs the question: is the disruption solely linked to cannabis consumption, or are there underlying reasons at play? The resilience of these events is crucial, and it's evident that maintaining standards is paramount. Your insights on this matter are valuable. Let's continue the conversation.

Grow Up Announces Recipients of the Equity Grants Sponsored by OCS Grow Up News Grow Up is pleased to announce the recipients of the Grow Up Equity Grants, an initiative sponsored by the OCS Ontario Cannabis Store to enhance the presence and participation of BIPOC-owned brands in the cannabis industry. After an open application process and a randomized selection to ensure fairness, eight deserving Ontario-based cannabis businesses have been chosen. These recipients represent a diverse and innovative cross-section of the industry, each bringing unique perspectives and products to the forefront. 2024 Equity Grant Recipients: 1.  Aspire Infusions 2.  GMLL Pharma Inc / Smokes 3.  Red Market Brand 4.  Ripe Flower Co 5.  Rosinstar Inc 6.  SESS Holdings 7.  TOQi Technologies Ltd. 8.  ufeelu Join Us in Toronto We invite all industry stakeholders to join us at the upcoming Grow Up Conference, where they can interact with our grant recipients in the Brands and Buyers Zone, participate in networking events, and gain valuable insights into the future of cannabis. It’s an opportunity not only to celebrate diversity but also to engage with the forefront of industry innovation. https://lnkd.in/gKru8FQP

🤫 It’s no secret that 4/20 is the big one when it comes to cannabis holidays. However, few people want to find themselves in a dispensary day-of. That’s why we suggest getting an early start so you (and the crowds) have plenty of time to prep for a day of chill af sessions. 🌟 Here are a few suggestions from our success team that stand out as success stories for customers: 🌱 1. Pre-420 - We saw retailers sending deals leading up to 4/20 as early as 3/19!, not saving it all for ‘the big day’. Also beneficial to run winback campaigns or bring-a-friend promos during the month prior. From our records, campaigns sent 4/19 outperformed campaigns sent 4/20. 🍃 2. Post-420 - The party didnt stop on 4/20, some retailers ran sales for the remainder of the month to keep the fun going (or were you overstocked?) and truly crush it in the revenue department. 🏆 3. In-store attractions - Doorbusters, spin the wheel, raffles, goodie or mystery bags, food trucks (it’s safe to assume 4/20 is a great day for the food biz, too!), live music, show-this-text incentives, the list goes on. 🎉 Get more than a dozen additional campaigns and tips for planning and preparing around the occasion, on our latest post for the 4/20 holiday: https://hubs.ly/Q02nYbGB0 #cannabisbusiness #cannabisculture #cannabisindustry #cannabiscommunity #cannabismarketing #cannabisretail #cannabistech

Festival season musings…. In the past week I have attended 3 events with unlicensed sales of unlicensed cannabis product. I don’t (totally) blame the organizers - they’re just giving the people what they want and if you aren’t an industry professional you likely don’t know the difference. I also don’t blame the vendors. They’re just taking advantage of business opportunities. The problem here is that the regulations have made it SO IMPOSSIBLE to provide regulated product to consumers in the places they want to consume that OCM has inadvertently cleared the path for popup illicit sales pretty much everywhere. While we as dispensaries work our butts off to normalize cannabis and provide a responsible, mature shopping experience, a now more educated market can go buy their hash holes off a guy in a popup tent along with some munchies. This would all be quelled if there weren’t fear inciting and vague messages being passed along from OCM to dispensaries. We WANT to fix this WITH you. But acting like consumption and sales at events isn’t happening is just not the way. Healthy, sustainable growth for New York’s cannabis industry is possible, but capricious and frankly self serving regs + comms are really making it into more of a pickle than need be. Cooperative business practices are on the rise, particularly in our space… policy making needs to follow suit.

Another important step for the movement to legalize and destigmatize this magical plant. Enabling safe, easy access is our mission. Let’s get it. And anyone for SF? How could I not be as a NorCal native…Rivaling with my 10 year old around this very subject now! #legalize #normalization #access

🍃 🍃 Attention All Cannabis Marketers 🍃 🍃 It’s no secret that 4/20 is the big one when it comes to cannabis holidays. Here are a few suggestions from our success team that stand out as 4/20 success stories from customers:  1. Pre-420 - We saw retailers sending deals leading up to 4/20 as early as 3/19!, not saving it all for ‘the big day’. Also beneficial to run winback campaigns or bring-a-friend promos during the month prior. From our records, campaigns sent 4/19 outperformed campaigns sent 4/20.  2. Post-420 - The party didnt stop on 4/20, some retailers ran sales for the remainder of the month to keep the fun going (or were you overstocked?) and truly crush it in the revenue department.  3. In-store attractions - Doorbusters, spin the wheel, raffles, goodie or mystery bags, food trucks (it’s safe to assume 4/20 is a great day for the food biz, too!), live music, show-this-text incentives, the list goes on.  Get more than a dozen additional campaigns and tips for planning and preparing around the occasion, on our latest post for the 4/20 holiday: https://hubs.ly/Q02nYbGB0

Happy Cabbage I am a little triggered!!! 🤬🤬🤬 🔨You hit the nail on the head and got a little too close to home here 😝 You gotta start promoting early and stay on it even after for those of us (myself included) who are a little slow to move our butts. In a time where there is SO MUCH competition, especially from MegaWeed corporations, all dispensaries and brands need to make deliverability the most important factor in their advertising budget. If I am slow to rise for great deals I see…..imagine what happens when I don’t see it!!! Ask me how I can guarantee you 95% deliverability on your text messages so you can get ahead of your competitors - and get lazy butts in stores….eventually 🦥 #cannabis #420 #cannabisindustry #marketing #textmarketing #promotion #value