🌳🤐 "Greenhushing is both legally and commercially imprudent," Pollination Law Managing Director Sarah Barker recently told a Taskforce on Nature-related Financial Disclosures (TNFD) webinar about nature risks and opportunities for boards and directors. The discussion, moderated by TNFD Executive Director Tony Goldner, covered how directors should approach the nature agenda, including the emerging risk of 'greenhushing' -- a reluctance to make environmental disclosures due to fear of exposure to claims of greenwashing. "Greenhushing is legally imprudent because so many nature-related dependencies and impacts are material financial risks or opportunities over the short, medium and long term that you have to be communicating them to your investors. If you don't, you are misrepresenting a material financial issue for your company," Sarah said. "Greenhushing is also commercially imprudent because these are issues that your investors, your customers and your stakeholders are concerned about. "They change their purchasing and investment decisions based on how they understand you are exposed and how you are managing those risks." If keeping quiet is not the answer, what should directors be doing? Check out this must-see webinar in full to see what Sarah advises. Or get in touch with Sarah and her team to find out how they can help your company positioning itself around climate and nature disclosures. https://lnkd.in/gea-4ABF Helle Bank Jørgensen, GCB.D, CCB.D and NACD.DC Clarissa Persico Cynthia Williams #naturepositive #naturerisk #greenwashing #greenhushing
This is an important issue for directors on corporate boards. Thanks for the insights.
I have worked for Kirin Holdings for 18 years in ESG, Sustainability and Environmental Management.
3moDue to fears of greenwashing, there is a possibility that companies may engage in Greenhushing. It is a positive development that this issue is beginning to be understood by society. However, both terms remain unclear in definition, posing a challenge for corporate officials in how to respond. Moreover, determining what should be disclosed and the appropriate stance for disclosure is difficult due to cultural differences across countries and regions. (Generally, in Japan, a strongly assertive stance is not well received.) There is an urgent need to develop and share some form of guidance promptly.