News broke this week that ESPN, Fox and WBD have joined forces to create a singular sports app. 🏀⚽🏈 Many are wondering what this means for the industry and what else may be ahead. Our EVP of digital supply chain, Jon Christian shared his perspective with MarketWatch. “With the cost of acquiring sports rights skyrocketing and an extremely competitive landscape that now includes the largest technology companies — Google, Apple, Amazon — deals like this make sense to reduce costs and maximize profits in the new streaming world,” Broadcast is going through a major transformation from traditional satellite to IP-based distribution and if done right (e.g. learning more on data, AI, and UX), this could add tremendous value to users’ viewing and interactive experience. With in-person sports, immersive experiences will be essential for media providers to stay alive and compete with the likes of Augmented Reality. 👤📱 https://lnkd.in/gb4dvjps
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🚀 Breaking News: ESPN, Fox, and Disney Unite for Sports Streaming Service! In a groundbreaking move, industry giants ESPN, Fox Corporation, and Warner Bros. Discovery have joined forces to tackle a common pain point for sports fans: fragmented access to content. With major media partners vying for broadcasting rights, fans have been left navigating a maze of platforms and subscriptions to catch their favorite games. Take the National Football League (NFL) , for example. Coverage spans across broadcast and cable TV (NBC, ESPN), OTT platforms (Peacock, Amazon Prime, YoutubeTV), and mobile apps (NFL+), making it increasingly expensive and complex for fans to keep up with live games. In this context, social media (Twitter, Instagram, TikTok, etc.) emerges as a vital avenue for leagues, athletes, and teams to engage with fans and keep them plugged into the latest action. By sharing compelling backstories and behind-the-scenes content, social media transforms fandom into a dynamic and immersive experience. It seamlessly stitches together the fabric of the sports world, providing fans with a unified platform to engage, share, and experience the excitement of the game. While live sports is here to stay, short-form content is becoming increasingly important for the new-age fans! Interested in exploring how you can elevate your social media content game using AI and technology? Reach out to discuss further! 🏈🎉 #SportsStreaming #FanEngagement #Innovation #shortformcontent #shortformvideo #sportscontent #artificialintelligence #artificialintelligenceforsports #sportshighlights #sportsanalytics #socialmedia
ESPN, Fox and WBD launching joint sports streaming service in late 2024 - SportsPro
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An important read!
When it comes to the new world of sports streaming of leagues and sports that previously had little or no coverage, there are few statistics to show future size and growth rates. This is all new territory. There is no question, however, that the potential is huge. Most of the industry is still unaware that the secret to commercial success lies not in attracting huge audiences, which is very difficult. The secret sauce is devising and implementing multiple, incremental sources of income while minimizing production costs - exactly like the solution Pixellot offers. Read more about it in our new blog post >>
The Secret Sauce for Monetizing Sports Streaming Content
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When it comes to the new world of sports streaming of leagues and sports that previously had little or no coverage, there are few statistics to show future size and growth rates. This is all new territory. There is no question, however, that the potential is huge. Most of the industry is still unaware that the secret to commercial success lies not in attracting huge audiences, which is very difficult. The secret sauce is devising and implementing multiple, incremental sources of income while minimizing production costs - exactly like the solution Pixellot offers. Read more about it in our new blog post >>
The Secret Sauce for Monetizing Sports Streaming Content
pixellot.tv
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"But isn't this just the same thing is cable again" NO. FAR FROM IT. You're talking about 5 giant sport enterprises who for the last decade have dipped their feet into streaming. they've built a loyal fan followings, created brand partnerships, established themselves as content creators on social media and have gathered enough data on their fans to push the needle forward to the future where everything DATA RELATED MATTERS. as we start rolling out new technologies like VR and live gaming experiences, having experience in these areas over the last decade will put you ahead of the curve and on top of your audience insights and viewing habits. Why does all of this matter? you'd think it's obvious but it isn't to most mid level sports executives who are building their empires: its all for the sake of maintaining a community of loyal fans and loyal advertisers. I wish there was something more spiritual or moral but everyone's end goal here comes down to Money, Assets and Commodity. And how you serve your content is the key. Now what does this do for the viewer? after all.. THEY'RE PAYING. options. content options. advertiser options. gaming experiences, fan experiences, athlete to fan , team to fan opportunities. virtual experiences to another level. (I say all this incredibly enthusiastically hoping that the app delivers lol) J
ESPN, Fox and Warner Team Up to Create Sports Streaming Platform
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Spot-on analysis. Fans today seek a deeper connection with their favorite sports and teams, and platforms that facilitate this interactive engagement are leading the way. It's not just about copying cable TV online. We can leverage fan engagement, content creation, and data analytics to redefine the fan experience. As we explore new tech, fans will get a virtual seat at the game (wearing their Apple Vision Pros of course). This transition also underscores a broader trend in the sports industry: the move from passive viewership to active participation. Focusing on monetization and asset creation is inevitable, but there's also a significant opportunity to foster a more connected and engaged sports community. The future of sports streaming is not just about delivering content; it's about creating a dynamic ecosystem where fans, content, and technology converge to create unforgettable experiences. #sportstech #fanengagement #sportsbiz #web3
"But isn't this just the same thing is cable again" NO. FAR FROM IT. You're talking about 5 giant sport enterprises who for the last decade have dipped their feet into streaming. they've built a loyal fan followings, created brand partnerships, established themselves as content creators on social media and have gathered enough data on their fans to push the needle forward to the future where everything DATA RELATED MATTERS. as we start rolling out new technologies like VR and live gaming experiences, having experience in these areas over the last decade will put you ahead of the curve and on top of your audience insights and viewing habits. Why does all of this matter? you'd think it's obvious but it isn't to most mid level sports executives who are building their empires: its all for the sake of maintaining a community of loyal fans and loyal advertisers. I wish there was something more spiritual or moral but everyone's end goal here comes down to Money, Assets and Commodity. And how you serve your content is the key. Now what does this do for the viewer? after all.. THEY'RE PAYING. options. content options. advertiser options. gaming experiences, fan experiences, athlete to fan , team to fan opportunities. virtual experiences to another level. (I say all this incredibly enthusiastically hoping that the app delivers lol) J
ESPN, Fox and Warner Team Up to Create Sports Streaming Platform
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Senior Director, Media Partnerships | Major League Soccer | Help align the organization's priorities with those of its media partners
I know this news broke last week, but I wanted to take a few days to read and gather my thoughts on the topic. A joint venture between Fox, Warner Bros. Discovery, and Disney to launch a streaming service for sports is is undeniably a headline grabber. On paper, combining ESPN, TNT, and Fox Sports under one digital roof promises a revolutionary shift in how we consume sports. But, as someone entrenched in the sports media landscape, I find myself oscillating between optimism and skepticism. The ambition to centralize sports streaming, offering everything from NFL to NBA, MLB, and NHL under a singular app, is a bold move. It addresses the fragmentation frustrating many sports fans, providing a potential one-stop-shop solution. But there is some key information / details missing in my opinion. Pricing, for instance, remains a big question mark. With speculations suggesting a cost higher than a regional sports network but lower than full-blown digital packages, affordability and value proposition become key factors. Will consumers see enough benefit in consolidating their sports subscriptions to justify another monthly expense? Moreover, the joint venture's success hinges not just on solving a business problem but on genuinely enhancing the sports streaming experience for fans. It leads one to ask: Is this venture truly about serving the consumer's best interests, or is it an elaborate strategy to navigate the shifting sands of sports media rights and declining cable subscriptions? History shows that media joint ventures, while promising on launch, often face tumultuous paths, Hulu's journey being a prime example. As this new sports streaming venture unfolds, one can't help but wonder if we're setting the stage for a similar saga. I still think this will potentially reshape the sports media ecosystem, so call me cautiously optimistic yet vigilant. The promise of a unified sports streaming platform is enticing, but its execution, sustainability, and true value to sports fans remain to be seen. Let me know what you think. Is this joint venture the future of sports media, or are we looking at a well-intentioned misfire?
Warner, Fox, Disney to Launch Streaming Sports Joint Venture
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"Modern technology has changed how fans interact with stories, making the traditional passive viewing experience seem far less engaging. New camera systems, technologies, and tools have been adopted quickly and are dramatically shifting audience expectations. Today, audiences expect a more interactive viewing experience, often one that involves multiple camera angles, integrated data, and customizable interfaces. Here are the top innovations helping sports broadcasters to break new ground in 2024. " Source Ross Video #Broadcast #technolgy #innovation #multiple #camera #immersive #automated #interactive Final Pixel Worldbuilders Final Pixel Academy https://lnkd.in/egDK8s5u
6 Game-Changing Technologies in Modern Sports Broadcasting
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How do you make the world’s greatest sporting spectacle even more spectacular? How do you unlock the Olympic Streaming Gold? Leveraging Generative AI, Quickplay’s NextGen platform revolutionizes monetization and engagement, taking the streaming experience of the Paris Olympics to unparalleled heights. Discover how we're transforming the way you experience the Games, making every moment more thrilling and personalized. https://lnkd.in/gTB7MkQh
Every 4 Years Comes the Opportunity to Seize Gold in Streaming Sports! - Quickplay
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Warner, Fox, Disney To Launch Streaming Sports Joint Venture: Fox, Warner Bros. Discovery and Disney are planning to launch a new streaming joint venture that will combine all their sports programming "under a single broadband roof," reports Variety. The move "will put content from ESPN, TNT and Fox Sports on a new standalone app and, in the process, likely shake up the world of TV sports." From the report: The three media giants are slated to launch the new service in the fall. Subscribers would get access to linear sports networks including ESPN, ESPN2, ESPNU, SECN, ACCN, ESPNEWS, ABC, Fox, FS1, FS2, BTN, TNT, TBS, truTV and ESPN+, as well as hundreds of hours from the NFL, NBA, MLB and NHL and many top college divisions. Pricing will be announced at a later date. Each company would own one third of the new outlet and license their sports content to it on a non-exclusive basis. The service would have a new brand and an independent management team. The concept surfaces as traditional media companies are grappling with the migration of sports -- the last TV format that generates steady crowds and sustained ratings -- to streaming venues. The concentration of top sports under one roof would be significant. Between them, ESPN and Warner have most rights to the NHL and the NBA, while Fox, Warner and ESPN control at present the majority of rights to Major League Baseball. Only the NFL would enjoy a large presence with entities that are not a part of the joint venture, with "Sunday Night Football" at NBCUniversal, "Thursday Night Football" at Amazon and a Sunday afternoon game at CBS. Read more of this story at Slashdot.
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Warner, Fox, Disney To Launch Streaming Sports Joint Venture: Fox, Warner Bros. Discovery and Disney are planning to launch a new streaming joint venture that will combine all their sports programming "under a single broadband roof," reports Variety. The move "will put content from ESPN, TNT and Fox Sports on a new standalone app and, in the process, likely shake up the world of TV sports." From the report: The three media giants are slated to launch the new service in the fall. Subscribers would get access to linear sports networks including ESPN, ESPN2, ESPNU, SECN, ACCN, ESPNEWS, ABC, Fox, FS1, FS2, BTN, TNT, TBS, truTV and ESPN+, as well as hundreds of hours from the NFL, NBA, MLB and NHL and many top college divisions. Pricing will be announced at a later date. Each company would own one third of the new outlet and license their sports content to it on a non-exclusive basis. The service would have a new brand and an independent management team. The concept surfaces as traditional media companies are grappling with the migration of sports -- the last TV format that generates steady crowds and sustained ratings -- to streaming venues. The concentration of top sports under one roof would be significant. Between them, ESPN and Warner have most rights to the NHL and the NBA, while Fox, Warner and ESPN control at present the majority of rights to Major League Baseball. Only the NFL would enjoy a large presence with entities that are not a part of the joint venture, with "Sunday Night Football" at NBCUniversal, "Thursday Night Football" at Amazon and a Sunday afternoon game at CBS. Read more of this story at Slashdot.
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