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When online giants are snapping at your brand's metaphorical heels, customer loyalty can be hard to retain. Clienteling is the game-changer you can use to keep your brand competitive.   It's about actively managing and valuing genuine relationships, not just ringing up sales. It's about knowing customer's preferences so you can recommend products, offer exclusive experiences, and create a smooth shopping journey today and tomorrow. Clienteling makes your customers feel valued, not just another blip on the sales screen. And since 20% of your customers probably drive 80% of your sales, clienteling helps you identify and nurture these VIPs, turning them into loyal brand ambassadors - attracting more people like them to your brand. #retail #customerexperience #strategy

The 21st Century shopper is spoilt – thanks to the abundance of choice and a fleeting attention span. 🧠 Even then, I believe there’s ample opportunity for D2C brands to carve a place of their own. The #1 way for them to do this? – Focusing on establishing and nurturing customer confidence that the business can thrive upon. Having worked with more than 500 brands in the last decade or so, I’ve firsthand seen the ripple effect it creates, turning many first-time buyers into loyalists. 🔑 Think of it as the feeling you get when you walk into a physical store and instantly feel at ease, knowing that you can trust the products, the service, and the overall experience.  When it comes to digital, this feeling is usually created through a seamless user experience, being transparent with customer communication & a brand promise that keeps customers coming back for more. They become your advocates, spreading positive word-of-mouth that money can't buy. 💬 Building this trust isn't an overnight thing – it involves consistently surpassing customer expectations, focusing on customer feedback & removing any hiccups that might come in the way. For founders reading this, remember that the success of your brand won’t just be decided by the products you offer. The secret lies in the relationships you build with your customers – and if it makes them feel heard & valued. Make sure you factor in all of that before you jump from one strategy to another. #customerconfidence #customerservice #ecommercegrowth

E-com Brands Discover The Secret To Stand Out From Competitors. Here’s what you can do to distinguish yourself from your competitors. Focus more on your customers rather than your competitors. That’s it. I’m not kidding. Don’t ya believe me? Okay. Listen: Almost every business is watching out for its competitors. Copying their strategy to survive in the marketplace. But the thing is you can easily beat your competitors. By putting your focus on your customer. By building and maintaining GENUINE relationships with your customers. By asking your customers what they want, and providing them what they want. This won’t only help you stand out from your competitors. But it would also help you retain your customers in the long run. #ecommerce

From sale notifications to a receipt, texting is a more personal and direct way to offer customers a call to action that's simple and automated with products like OptCulture for Retail Pro. #retail #MarketingStrategy #MarketingDigital https://lnkd.in/gJJ49-9Q

Did you know that loyal customers have a 306% higher CLV than new buyers, and that customer acquisition is more costly - and risky - than ever? All signs point to a critical need for customer retention, but how can retailers drive precious brand advocacy? The answer is in your retention strategy. In this blog, discover five ways to enhance your current loyalty tactics using personalization for long-term brand love. https://lnkd.in/gpZ86Q6H

Why Discount Strategy is Highly Profitable for Business 📢 A Discount Strategy is simply offering a lower price to get a customer to buy something from a business But Now it's changing Discount strategy can attract, hook, and drive higher sales value 🔗 These strategies can be powerful tools to influence customer behaviour throughout the buying journey Also, It will: Increase sales Higher Sales value Closing the buyer funnel effectively Build Customer base  And more There are some Creative Discount Strategies we can use in 2024 If I explain it here, It will be very hard to catch up So I am planning to give a detailed document on Discount Strategy Types the next day Please don't miss out. also, share your valuable feedback which will make me so happy 😊 #digitalmarketing #ecommerce #ecommercestrategies

Consumer Acquisition: Discover the best way to recruit long-lasting consumers... Today, it’s so easy for consumers to head online and purchase a product within minutes - usually getting it delivered the next day - or to head into a store or outlet to find a bargain. However, this doesn’t necessarily equal quality customer acquisition for brands. How can you encourage consumers to make decisions driven by emotion and rely on their continued loyalty after the initial sale? That’s the million-dollar question... We asked our expert Gavin Veevers, Account Manager for Wave why successful customer acquisition can really make a difference to brand loyalty and sales. Click here to read our blog: https://hubs.la/Q020Xp7S0 #consumerexperiences #consumeracquisition #retail

Distribution and channel strategies are critical components of a business's sales and marketing plan. They involve the careful consideration of how and where to sell products, encompassing both online and offline avenues. These strategies are about making informed choices regarding the most effective and efficient methods to reach your target audience. Whether it's through e-commerce platforms, brick-and-mortar stores or a combination of both, the goal is to ensure that your products are readily available to customers where and when they want them, thereby maximizing accessibility and customer satisfaction. By aligning distribution and channel strategies with your business goals, you can effectively position your products in the marketplace and optimize your sales potential.

Why Service is More Important than Price with Promotional Products In the world of business, promotional products have become an indispensable tool for building brand recognition, customer loyalty, and boosting sales. From pens and t-shirts to custom-made items, companies of all sizes invest heavily in promotional products to make a lasting impression on their target audience. While price considerations are significant in any purchasing decision, this blog post will argue that service is actually more important than price when it comes to choosing promotional products. Let's explore why prioritizing service can make a significant difference in the success of promotional campaigns. Read the Full Post: https://bit.ly/3YGDgs1 #service #quality #promotionalproducts #merch

In today's crowded online landscape, customer loyalty is more crucial than ever. But with industry giants breathing down your brand’s virtual neck, how do you stand out? Clienteling is your secret weapon. It's about going beyond transactional relationships and building genuine connections. It's about knowing your customers inside and out, allowing you to tailor recommendations, offer exclusive experiences, and create a seamless shopping journey. Why does it matter? Customer appreciation: Clienteling makes your customers feel valued, not just another number. Identifying top customers: With 20% of your customers potentially driving 80% of your sales, clienteling helps identify and nurture your VIPs. Brand advocacy: By fostering genuine connections, you turn your VIPs into loyal brand ambassadors, attracting more customers like them. #retail #customerexperience #strategy