RingCentral’s Post

Did you know RingCentral Events integrates seamlessly with HubSpot and is a certified app on the HubSpot App Marketplace? 🙌 With this integration, you can effortlessly manage event registrations, personalize communication, and track attendee engagement—all from a single platform! But there's more.... 🔥 We’re rolling out NEW engagement data points for better segmentation and follow-up, whether it's webinars, virtual, hybrid, or onsite events. Your sales & marketing teams are about to level up with the strongest HubSpot Event Technology integration on the market! 🚀 Swing by booth 11 this week at #INBOUND24 to see how we’re setting you up for event success all year long with RingCentral Events

Cvent's acquisition of Splash (SplashThat.com) enhances its event marketing solutions, combining Cvent's technology with Splash's innovative tools for impactful, measurable events. Read the Latest full News - https://lnkd.in/dTDGf_BV #MarTech #MarTechedge #Cvent #Splash #EventMarketing #Acquisition #EventTechnology #MarketingInnovation #BusinessGrowth #EventManagement #LeadGeneration

🚀 3 Innovative Ways to Skyrocket Your Virtual Event Landing Page Conversions! 🚀 Are you looking to transform your virtual event landing pages from passive information panels to active conversion powerhouses? Here are three cutting-edge strategies to ensure your attendees not only register but eagerly participate and convert into valuable discovery calls: 1. Interactive Pre-Event Engagement: Engage potential attendees right off the bat with interactive polls, quizzes, and challenges tailored to their interests. This early engagement not only boosts attendance but also primes attendees for a more personalized event experience. 2. Dynamic Personalization: Harness the power of a dynamic personalization engine to customize your landing page based on a visitor’s previous interactions. By displaying content that aligns with their specific interests, you increase the relevance and draw of your event, significantly enhancing registration-to-attendance rates. 3. Real-Time Scheduling: Integrate real-time scheduling on your landing page, allowing attendees to book discovery calls or demos during or immediately after the event. Capitalize on their peak interest with limited-time offers, driving immediate action and long-term engagement. Ready to revamp your approach? Implement these strategies to not only meet but exceed your event goals! #VirtualEvents #EventMarketing #ConversionOptimization #MarketingStrategy #LeadGeneration #DigitalMarketing

Did you know RingCentral Events integrates seamlessly with HubSpot and is a certified app on the HubSpot App Marketplace? 🙌 With this integration, you can effortlessly manage event registrations, personalize communication, and track attendee engagement—all from a single platform! But there's more.... 🔥 We’re rolling out NEW engagement data points for better segmentation and follow-up, whether it's webinars, virtual, hybrid, or onsite events. Your sales & marketing teams are about to level up with the strongest HubSpot Event Technology integration on the market! 🚀 Swing by booth 11 this week at #INBOUND24 to see how we’re setting you up for event success all year long with RingCentral Events.

Get ready to elevate your pre-event marketing and drive early registrations. Join our exclusive webinar with Skift Meetings, "From Planning to Promotion: Elevating Your Pre-Event Marketing", where industry experts will share tips on cutting through the noise, hitting your attendance goals on time, and saving resources with the power of tech. With attendee registrations happening later in the event cycle, planners face challenges like room blocks, F&B ordering, and limited budgets. How can you ensure your marketing hits the mark and fills seats early? In this webinar, you'll learn: ✅ How to incorporate cutting-edge tech to streamline your marketing and boost ROI ✅ Proven methods to incentivize early registrations ✅ Personalization tips that make prospects feel like you're speaking directly to them ✅ How to build momentum with digital content and drive excitement for your in-person event 🎤 Speakers: - Anush Alexander, Chief Marketing Officer, Stova - Madeleine Monaghan-Goulda, Director of Global Training, Stova - Kristen Ashton, VP of Business Development, Executivevents - Moderated by Matt Swenson, Skift Meetings Don’t miss this chance to learn from the pros and elevate your event marketing strategy! Register Now ➡️ https://hubs.la/Q02TXQ0x0 #EventMarketing #EventTech #EventStrategy

Did you know that companies with aligned sales and marketing teams are 67% more effective at closing deals? 🤝 Airmeet's latest 2-way HubSpot integration helps seamlessly sync registrations, attendance data, and engagement metrics to craft personalized attendee journeys. Say goodbye to manual entries and hello to streamlined event marketing. Read our latest blog to discover how this integration can deliver ROI for your events #eventmarketing #virtualevents https://hubs.la/Q02tLjMQ0

There's just now way to measure straight-line ROI on in-person events. But Accoil Analytics is going anyway. We're really just about to launch, so we're not global yet. But we plan to be. It's SaaS after all. And because we're global, it makes sense to show up. We showed up in the US last month, doing SF, Vegas, and Austin. Got some people keen to join our early access. We're going back to SF in September. Then on to Dublin in October. For years, the best way we've found to connect with people is to show up. The decision to keep traveling isn't hard. But the ROI is not easy to assign. Of course there are the leads lists and CRM updates. You can count those and track when they convert to revenue. What gets lost in the ROI-focus is that coffee chat that turns into a mention that turns into a gmail signup that turns out to be a Fortune 500 account. There's no tracking that. But I can confidently say that every event we've ever done has had a net positive ROI. Just don't ask me to prove it.

Want to boost the ROI of your events? Focus on streamlining communication!! Recently, I had an inspiring conversation with one of our clients about the game-changing power of automated communication for their curated events. They shared some incredible insights on how automation has enhanced the attendee journey: 1. Reminders to RSVP: Sending timely reminder emails to boost RSVPs by about 5%. 2. Engagement for confirmed guests: For those who RSVP'd "Yes," sending engaging reminders on emails and WhatsApp with speaker details and event info to maximize turnout, increased attendance by about 15%. 3. On-Site Alerts and Updates: Sending real-time alerts and updates to attendees who have checked in via app notifications and WhatsApp, boosting engagement and session participation. 4. Post-Event Thank You and Feedback Requests: Automatically sending thank you emails with feedback/survey requests post-event, leading to a 25% increase in feedback collection. The conversation highlighted just how impactful streamlined event communication can be. It's one of those low-hanging fruits that, when done right, can significantly boost your event marketing ROI. We've also covered the importance of streamlined communication in this blog here. Check it out if it's relevant to you - https://lnkd.in/gTftaCX4 #eventmarketing #eventautomations #marketingautomations #CMO #marketingmanagers #eventtechnology #samaaro #eventtech #b2bmarketing #curatedevents

Most events lack 𝗮 𝗰𝗹𝗲𝗮𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗷𝗼𝘂𝗿𝗻𝗲𝘆 𝗳𝗼𝗿 𝗲𝘃𝗲𝗻𝘁 𝗮𝘁𝘁𝗲𝗻𝗱𝗲𝗲𝘀. Here is one model ⬇️ ➡ 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗮𝘁𝘁𝗲𝗻𝗱𝗲𝗲 𝘀𝗲𝗲𝘀: targeted marketing materials (social media ads, emails, blog posts). ➡ 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗮𝘁𝘁𝗲𝗻𝗱𝗲𝗲 𝗱𝗼𝗲𝘀: clicks through to the event's website to learn more. ➡ 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗮𝘁𝘁𝗲𝗻𝗱𝗲𝗲 𝗻𝗲𝗲𝗱𝘀: a clear agenda, list of speakers, location, ticket prices, inviting call-to-action (CTA), a simple registration form. ➡ 𝗔𝘁𝘁𝗲𝗻𝗱𝗲𝗲 𝗴𝗲𝘁𝘀: ✔️ Immediate registration confirmation, • invoice attachment; • easy contact information. ✔️ 2 weeks before the event: • personalized email focused on the speakers and sessions to attend; • social media channels and encouragement to contribute. ✔️ 1 week before the event: • venue details and floor map; • on-site registration procedure. ✔️ 1 day before the event: • introduction of the event organization team and their roles; • extra engagement opportunities. 👉 Tailor the customer experience – my bimonthly newsletter: https://lnkd.in/dCdTZrqi #Events #CustomerJourney #EventManagement #

How can you maximise value for sponsors & exhibitors without creating additional workload for event organisers? This month, we're adding a host of features to provide additional lead capture streams for sponsors & exhibitors, whilst ensuring the communications and management of key stakeholders is streamlined and efficient for event organisers. Now you 𝘤𝘢𝘯 have your cake and eat it too! 🎂 🚀 Checkout our highlights for this month:   📊 𝗦𝗽𝗼𝗻𝘀𝗼𝗿𝗲𝗱 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗔𝘁𝘁𝗲𝗻𝗱𝗮𝗻𝗰𝗲 𝗗𝗮𝘁𝗮: Provide valuable insights to sponsors & exhibitors by including sponsored session attendance data within lead exports. Enhance sponsor engagement and demonstrate the impact of their sponsored sessions with ease.    ✨ 𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗱 𝗦𝗽𝗼𝗻𝘀𝗼𝗿 𝗮𝗻𝗱 𝗘𝘅𝗵𝗶𝗯𝗶𝘁𝗼𝗿 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀: Easily add primary contacts to sponsor and exhibitor profiles for streamlined communications. Send lead exports directly from Jomablue, making post-event follow-up simple and instant! 📧 𝗧𝗮𝗿𝗴𝗲𝘁𝗲𝗱 𝗘𝗺𝗮𝗶𝗹 𝗧𝗲𝗺𝗽𝗹𝗮𝘁𝗲𝘀: Utilise our customisable email template builder to create personalised messages for exhibitors. Ensure they get the most out of their onsite experience with tailored communications designed to meet their specific needs.    📧 𝗕𝘂𝗹𝗸 𝗘𝗺𝗮𝗶𝗹 𝗖𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: Send announcements and lead exports to multiple exhibitors and sponsors effortlessly. Simply select the recipients, choose your email template, and hit send!    🌟 𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗱 𝗩𝗲𝗻𝗱𝗼𝗿 𝗨𝘀𝗲𝗿 𝗜𝗻𝘁𝗲𝗿𝗳𝗮𝗰𝗲: With a new and intuitive table view, organisers can search for and sort exhibitors and sponsors easily. Access tools for managing leads, sponsored sessions, and email templates - all from the one place. #EventProfs #EventTech #EventManagement #LeadCapture #EventPlanning #Jomablue