Spark’s Post

How are we unlocking growth at Marshfield? The simple formula is all about happy customers! Growth opportunities with existing clients can be often overlooked. But in my experience, creating a culture of upsell within your team is one of the best ways to drive growth and long-term relationships. Embedding upsell into every stage of our client interactions means understanding the client’s needs and offering value-added solutions. Here’s how we foster an upsell culture: ➡️ Consultative Approach: Focus on solving client problems, not just delivering services. ➡️ Team Training: Equip your team with the skills and confidence to identify opportunities and offer solutions. ➡️ Client Success: Focus on delivering exceptional service creating happy clients, and the upsell will follow. What’s your approach to growing your customer base? #UpsellStrategy #ProfessionalServices #ClientSuccess

Ignite your company's growth with Camden Jackson! 📈 Our expert team is here to help you blast through market entry barriers and develop a comprehensive strategic B2B marketing and sales plan. 💼 Whether you're an emerging startup or an established company looking to expand, we've got the knowledge and expertise to guide you toward sustainable growth. With our fractional sales, marketing, and product advisory services, we'll equip you with the tools and strategies needed to stand out in the competitive business landscape. Let us be your secret weapon as we navigate the ever-evolving market together. From identifying new target markets to creating compelling content, we've got you covered every step of the way. Don't let market entry barriers hold you back any longer! Join forces with Camden Jackson and unlock your company's full potential. https://lnkd.in/gMaW6Ck7 . . . #CamdenJacksonConsulting #CamdenJackson #FractionalSalesExecutives #ScaleFaster #ConquerNewFrontiers #FractionalSalesConsulting #FractionalSales #ScalingSuccess #GrowthStrategy #CSuite #ExecutiveSearch #B2BMarketing #SalesPlan #SustainableSuccess #StrategicGrowth #SustainableGrowth #BusinessConsultancy #MarketEntryBarriers #FractionalServices

It’s that time of year—planning season. The time when companies set sky-high goals, dreaming of rapid growth and wild success. But there’s a catch… many CROs are about to set themselves up for a big disappointment next year. Here’s how it happens: The company wants to jump from $50M to $75M ARR. That’s a massive leap, and everyone’s excited. So, the leadership team gathers around and builds a plan. It sounds something like this: “We’ll hit $X from customer retention. We’ll squeeze another $Y from expansions. And of course, we’ll bring in $Z from new business. Done!” Then they look at the numbers and declare: We need $X in pipeline. #Y deals need to close. And marketing better cough up #Z leads. So far, so good, right? Here’s where it gets wild: "We want double the new business? Let’s double the sales team!" "Need more pipeline? Double the marketing budget!" Boom, problem solved! Time to celebrate and relax, right? This is a dream plan that’s more wishful thinking than grounded reality. Here’s what this plan completely overlooks: Where are these magical leads coming from? Are they appearing out of thin air? No! Each channel has its own dynamics—some perform, some flop. Conversion rates? Not all leads turn into deals, and those rates differ drastically by channel. It’s not a one-size-fits-all game. Close rates and ASP? The sales game varies. Some channels bring in the big fish, others the minnows. You can’t just assume it’ll all be the same! Sales cycles—how long does it actually take for deals to close? Spoiler: they don’t close just because we want them to. Sales rep ramp time—new hires don’t start crushing their quotas on day one. They need time to learn, adjust, and build up momentum. The complexities of different segments—selling to a small business is totally different than landing a major enterprise client. Same for different regions or products. It’s not just about doubling everything. This “double everything” approach ignores all the gritty, real-world variables that make or break growth targets. It’s like building a house on a foundation of sand and hoping it stands tall. So, as planning season rages on, it’s time to get real. Ambition is great, but without data-driven, grounded strategies, these plans will turn into next year’s missed targets. In tomorrow’s 📰 𝙍𝙚𝙫𝙊𝙥𝙨 𝙒𝙚𝙚𝙠𝙡𝙮 CEO/Founder Eddie Reynolds will break down how to do a bottom’s up plan that CROs and other leaders can bring to the board and have real confidence in – a real data-driven plan the team can actually execute, with the resources they plan to have. Subscribe to get it here: https://bit.ly/49RCm0h

🚀 It's stories like these that remind me why I love what I do! 🚀 Meet Mike and AJ, a dynamic pair who, with my team's guidance, transformed their company's sales process. They transitioned from managing multiple calls to achieving a powerful 1-call close! 📞✨ This strategic shift not only led to enhanced cashflows but also a whopping $100,000 in sales with their sales team. 💰💼 Mike and AJ's journey exemplifies the true potential of adapting and refining sales processes. #salestraining #salestips #salesstrategy #highticketsales #highticketcloser

Highlighting our VP of Sales: Henry Figueroa 🚀 In 2020, Henry met our founders James Jiang, Byron Edwards, Alex Zhang, and a spark was ignited. Henry and the founders shared a similar vision: “There are many well-funded players in the space, but the conversation was different with Spark. The founders wanted to make the business better for my colleagues. They wanted to create tech to support local agents, not replace them. Most importantly, they wanted to bring meaningful delight to the beloved consumer through this channel of professionals. I had found my home.” As Spark’s VP of Sales, Henry has been building and coaching our sales team while supporting the growth of top agency principals across the country. Henry explains, "We are doing something real that energizes people, alleviates pressure, helps them feel supported, and shows them a path to helping more people." As Spark continues to grow, Henry’s passion, expertise, and commitment to creating solutions for agents are shared with new teammates and partners alike. You can always find Henry at industry events sporting paisley shirts and a big smile. When he’s not pitching demos or flying to recruitment events, Henry enjoys karaoke, coaching his kids’ sports teams, and a good cigar. Fun fact: Henry has shaken Pope Benedict’s hand – twice! Ready to be a part of the transformation? Join our sales team: https://hubs.ly/Q02CVj6d0 #Spark #EmployeeSpotlight #InsurTech #Growth #Sales

Groundhog Day Got You Stuck in a Rut? Spice Up Your Sales! Don't let your team see their shadow of yesterday's performance! Celebrate every achievement with a dynamic incentive program that motivates, rewards, and inspires. Download our free guide: https://lnkd.in/gSJs_YNw: https://lnkd.in/gSJs_YNw #IncentivesAndRecognition #SalesTeamMotivation #GroundhogDay

👋 Hello LinkedIn Family,   Today, let's discuss the crucial role of 🎁 rewards and incentives in driving channel partner loyalty.   In business, we must remember that partnerships are not just contractual relationships but also human ones. Thus, recognising our partners' efforts through rewards and incentives is vital to fostering a sense of appreciation and loyalty. 💡   Here are some key points:   🔹 Rewards encourage performance: Offering incentives based on performance encourages partners to go above and beyond, fostering a culture of excellence.   🔸 Personalisation breeds satisfaction: Tailoring rewards to individual preferences can significantly enhance satisfaction levels.   🔹 Frequent recognition builds morale: Regularly acknowledging contributions keeps morale high, supporting continuous engagement.   🔸 Transparency fosters trust: Clear communication about incentive programs promotes trust and transparency in the relationship.   By strategically using rewards and incentives 🏆 we can not only motivate our channel partners but also drive their commitment towards our brand. This creates a win-win situation where both parties strive for mutual growth. 📈   Let's continue to value our channel partners by rewarding their hard work! After all, strong partnerships form the backbone of successful businesses.   #ChannelPartners #RewardsAndIncentives #Loyalty #BusinessGrowth   Stay tuned for more insights! 👍

👋 Hello LinkedIn Family,   Today, let's discuss the crucial role of 🎁 rewards and incentives in driving channel partner loyalty.   In business, we must remember that partnerships are not just contractual relationships but also human ones. Thus, recognising our partners' efforts through rewards and incentives is vital to fostering a sense of appreciation and loyalty. 💡   Here are some key points:   🔹 Rewards encourage performance: Offering incentives based on performance encourages partners to go above and beyond, fostering a culture of excellence.   🔸 Personalisation breeds satisfaction: Tailoring rewards to individual preferences can significantly enhance satisfaction levels.   🔹 Frequent recognition builds morale: Regularly acknowledging contributions keeps morale high, supporting continuous engagement.   🔸 Transparency fosters trust: Clear communication about incentive programs promotes trust and transparency in the relationship.   By strategically using rewards and incentives 🏆 we can not only motivate our channel partners but also drive their commitment towards our brand. This creates a win-win situation where both parties strive for mutual growth. 📈   Let's continue to value our channel partners by rewarding their hard work! After all, strong partnerships form the backbone of successful businesses.   #ChannelPartners #RewardsAndIncentives #Loyalty #BusinessGrowth   Stay tuned for more insights! 👍

Building Relationships That Last 🚛🤝 At Carrier Intelligence, we believe in more than just filling positions—we’re building relationships that stand the test of time! 🌟 Through personalized lead nurturing, we connect trucking companies with the best drivers, ensuring long-lasting partnerships and mutual success. Ready to find drivers who’ll stick with you for the long haul? 🚚💼 #BuildingRelationships #CarrierIntelligence #DriverRecruitment #TruckingIndustry #LongTermSuccess #TruckingCareers #LeadNurturing #LogisticsSolutions #DriverRetention #TruckingSuccess #GrowWithUs 🚀🌐

The days of Glengarry Glen Ross are over. 🚫 Sticking to outdated sales methods could be the biggest mistake you make in today’s diverse, tech-driven landscape. This isn’t just about change—it’s about survival. Learn how to create a sales strategy that balances traditional wisdom with the modern approaches demanded by Gen Z. The future of your sales team depends on making this shift now. #sales #team #sdr #everythingoutbound