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Building high-performance outbound sales engines | Build, Operate, Transfer | Sales L&D Programs | Fractional Growth Function | 23+ Years in B2B Sales | NatWest Mentor | 3x Founder
These are the issues that are crippling your outbound sales efforts. The data is undeniable within Second Voice 1️⃣. Cold email infrastructure is an absolute 🐷 to master. Technically it is harder than ever. Inbox and IP rotation, Spintax, Relevance, Data validation, multi-ESP sending schedules, DNS records. Don’t understand half of that? Don’t bother with cold email unless you do. 2️⃣. Sequencers like Salesloft, Outreach and Apollo are making your reps lazy and robotic. AI will 100% be able to replace the emailers it’s happening already and it’s working at scale. What are your reps being paid to do? They should be having conversations not loading up the spam cannons and sending the same cr@ppy sequence to everyone in their list. 3️⃣. Fear of the Phone Our data proves, across almost every client, that a phone-first strategy for the sectors we are operating in, yields significantly more opportunities than any other channel. (LinkedIn is a close second). Get a powerful dialer that has AI capabilities so you can draw insight from conversations and act fast to improve the quality of completions. 4️⃣. Your data and tech stack belongs in yesteryear. You invested in it because you thought it would help. It did help…Then. It doesn’t help now. Look at process management, reporting, data sourcing, data enrichment, data validation, data management, workflows, list building (data is a strong theme here). So what can you do about it? Explore some of these tools: Prospeo.io Datagma Dropcontact LeadMagic Icypeas Smartlead Instantly.ai Orum 🥇 Nooks RocketReach Forager Clay lemlist Expandi.io Common Room RB2B Warmly, The list goes on and on… You can’t rely on the old ways to takle the modern outbound motion. Want to learn what’s right for you? Just ask… #Outbound #Sales #SDR Second Voice