Scout’s Post

⚽ Last month I got to attend LALIGA's third annual Sesion de Clubes (Club Session). The conference brought up many interesting ideas which I openly reflected on immediately after arriving back home (check my previous LinkedIn posts). The event also gave me the opportunity to speak to the league president Javier Tebas Medrano, as well as twelve executives from LALIGA clubs and countless other staff. It was clear from most conversations that LALIGA is trying to keep pace with the #PremierLeague both on the field and financially. It was also evident that the pandemic left most clubs in a dire financial state. LALIGA launched its partnership with CVC Capital Partners to drive clubs forward and help them accelerate their recovery and growth, with a focus on internationalization and digitalization. Three years into the partnership, the initial signs are positive. A recent report from Off The Pitch reflected on the increasingly stable nature of Spanish clubs' finances at a time when Premier League clubs are struggling to cope with the enforcement of PSR rules (apples and oranges, but still notable). As a fan, I'm looking at private equity investments in sports with curiosity and scrutiny. Over the past several years these investments have proliferated across the industry and have given rise to great new content and an overall professionalization of the sports sector. However, with every investment sports becomes more of business industry and less of a passion industry. I think marrying the two can be extremely powerful, but it needs to be done with a delicate touch, and it should never take the power or joy away from fans. If you're curious to know how Spanish clubs are putting the CVC money to use, you can find the full details in Forbes ⬇. #football #futbol #sportsbusiness #soccer #Spain #laliga https://lnkd.in/gy3aR9Va

Relying on central funding, sponsorships, media deals or membership fees can be precarious and is no longer enough to provide financial security for grassroots sports clubs. What's the lifeline? Read the full story on Sport Industry Group here: https://lnkd.in/ePzY4viz

Title Sponsorship Negotiations Delay 2024-25 PSL Season Start. The 2024-25 PSL season is imminent, but the announcement of the league's commencement date has been delayed due to the ongoing negotiations for a new title sponsor. The DStv sponsorship deal has just succeeded Absa's 13-year tenure as the league title sponsor that ended in 2020. MultiChoice uncertainty continues: Canal + announced they purchased 3.8 million shares from the MultiChoice portfolio that consists of DStv, Showmax and SuperSport. Currently, Canal + holds a 42.5% stake as of 2 May 2024. This significant acquisition might have led to uncertainty as Canal+ made it public news that they are planning to take over MultiChoice. Maybe this acquisition is near. Hence, the brand opted not to renew the sponsorship deal. The Future: While the news about the new title sponsor remains unknown, there is speculation that Betway could replace DStv as the PSL title sponsor. Only time will tell as football enthusiasts are looking forward to the new season. Read below for the full article:

🚫🎲**Call to ban gambling sponsors from UK sport as hidden harms are revealed - The Guardian**🚫🎲 Check out this thought-provoking article from The Guardian about the push to ban gambling sponsors in UK sports. It's time to take a stand against the potential harms associated with these sponsorships. Join the discussion on responsible and ethical sponsorship practices today. #UKSports #GamblingHarms #EthicalSponsorship https://ift.tt/e0qQoxr

Like every other successful business, the importance of financial planning for rugby clubs, especially at a community level, cannot be overstated. It is crucial for their sustainability and success, enabling efficient resource allocation for quality facilities, coaching, and equipment. Establishing a clear financial plan helps clubs set realistic budgets, manage expenses, and forecast future needs, ensuring financial stability. Effective financial planning allows clubs to identify diverse revenue streams, such as sponsorships, fundraising events, and grants, reducing reliance on single funding sources. This diversification mitigates financial uncertainties, supporting long-term viability. A well-structured financial plan prioritises investments in player development, community outreach, and infrastructure improvements. This strategic allocation enhances the club’s ability to attract and retain members, fostering growth and success. Transparent financial management builds trust with stakeholders, demonstrating accountability and professionalism to members, sponsors, and the local community. This transparency encourages support and engagement, further solidifying the club’s reputation. In conclusion, financial planning is vital for community rugby clubs to thrive, ensuring sustainable operations, strategic growth, and a positive impact on their communities. By prioritising sound financial practices, these clubs secure their future in the sport and society. #RugbyFinance #CommunitySports #FinancialPlanning #RugbySustainability #SportsManagement #ClubDevelopment #RugbyGrowth #YouthRugby #Sponsorship #CommunityEngagement

🌟 Discover the Business Behind EURO 2024! 🌟 EURO 2024 is not just about exhilarating football matches; it's a billion-dollar enterprise with profound implications for the sports industry. Here’s a glimpse into the business side of this prestigious tournament: 📺 Media Rights: Anticipated to exceed €1.135 billion, media rights for EURO 2024 offer unmatched global exposure. Learn how broadcasting deals shape the financial landscape of major sports events. 🌍 Global Sponsorships: With sponsors like Alipay+, Booking.com, Coca-Cola, and Unilever, the tournament showcases the power of strategic partnerships. Understand how these alliances drive brand visibility and revenue. 🎟️ Ticketing & Hospitality: With over 2.5 million tickets sold, the economics of ticket sales and hospitality packages are crucial. Explore the dynamics behind fan engagement and revenue generation. 🛒 Merchandising: Official merchandise sales, from clothing to memorabilia, play a significant role in revenue. Delve into the strategies behind successful sports licensing. ⚽ Football Development: The UEFA HatTrick programme reinvests net revenue into European grassroots football. Discover how these investments are transforming communities and nurturing talent. 💸 Prize Money & Club Benefits: EURO 2024 allocates €331 million in prize money and €240 million in club benefits. Learn about the financial incentives and rewards for performance and participation. #EURO2024 #SportsBusiness #MediaRights #Sponsorship #Ticketing #Merchandising #FootballDevelopment #PrizeMoney #ClubBenefits #SportsIndustry #BusinessInsights

Total revenue generated by the world’s top 20 revenue generating football clubs has topped €10bn for the first time, according to the 2024 Deloitte Football Money League out today. To grow revenues further, many clubs are looking to develop a more commercially focussed business model as broadcast revenues have seemingly reached a plateau. Investment in stadia is one opportunity pinpointed by the report - which will be an interesting topic An interesting read for leaders across industries. View the full Money League here: https://deloi.tt/3U5vLdN #DFML24 #DeloitteinSports #FootballFinance #SportsBusiness #WomensFootball

⚡𝐔𝐒$1.28 𝐛𝐢𝐥𝐥𝐢𝐨𝐧⚡ 𝐟𝐨𝐫𝐞𝐜𝐚𝐬𝐭 𝐫𝐞𝐯𝐞𝐧𝐮𝐞𝐬 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐞𝐝 𝐛𝐲 𝐰𝐨𝐦𝐞𝐧’𝐬 𝐞𝐥𝐢𝐭𝐞 𝐬𝐩𝐨𝐫𝐭𝐬 𝐢𝐧 2024. (𝐃𝐞𝐥𝐨𝐢𝐭𝐭𝐞 𝐫𝐞𝐩𝐨𝐫𝐭) 🧮 Forecast is composed of commercial (US$696 million, 55%), broadcast (US$340 million, 27%), and matchday (US$240 million, 18%) revenues. 🧮 North America (US$670 million, 52%) and Europe (US$181 million, 14%). Are we on track to surpass the US$1 billion mark for 2024? Some highlights below: 🧮 Barclays' FAWSL sponsorship renewal is reportedly worth £9 million per season. 🧮 Angel City acquisition by the Bay-Iger Group for a reported value of $300 million (sale to be completed). 🧮 NWSL's new media deal has an annual value of $60 million. #WomensSports #SportsBusiness #RevenueGrowth #DeloitteReport #SportsSponsorship #WomenInSports #SportsMedia #WSL #NWSL #CommercialRevenue #BroadcastRevenue #MatchdayRevenue #SportsIndustry

The start of the 2024/25 The Premier League season is just around the corner, and clubs are unveiling their latest sponsorship deals. AFC Bournemouth recently announced their partnership with BJ88, making them the 11th club to feature a betting company as their front shirt sponsor. This comes even as the Premier League has committed to phasing out gambling sponsorships from matchday shirts starting at the end of the 2025/26 season, yet the majority of front shirt sponsors are still betting companies. While I understand the concerns about the potential negative impacts of betting on individuals, I also believe it's important to consider the broader picture. Betting companies have been a significant source of revenue for many clubs, providing essential funds that go beyond player salaries. These partnerships support the entire ecosystem of a club, from staff wages to community outreach programs. From my perspective, these sponsorships enable clubs to invest more in their infrastructure, youth development, and community projects. The reality is that football clubs often rely on these sponsorships to maintain and grow their operations, which can have positive ripple effects on local communities and economies. It's a complex issue with no easy answers, but it's crucial to acknowledge both sides of the debate. As we move towards a new era in sports sponsorship, finding a balanced approach that considers both ethical and financial implications will be key. Looking forward to a great season ahead! #Football #SportsSponsorship #PremierLeague #Business #Betting

Could debt forgiveness be a growing sponsorship category? That's what we're pioneering at ForgiveCo. Check out this story for an in-depth look at our approach: https://lnkd.in/eNCURs-h ForgiveCo #debtforgiveness #corporatepartnerships #sponsorship #causemarketing #impact