Starfish Ad Age’s Post

We're almost 3 weeks into 2024; how quickly has that time gone?! 😱 But today we acknowledge a very different milestone – specifically, it's been two whole years since the incomparable Luke White joined stickee. 🥳 Luke and his team are primarily responsible for technical updates of new features applied to the comparison side of the business. This can be anything from updated front end features and the integration of new API and updates to security that allows us to make use of new technologies for faster development and site performance. 👨💻👨💻👨💻 Luke also oversaw the technical (coding and database) parts of the new Pets White Label website currently being used by Uswitch. 🐾🐕🐈⬛ And, as it's Awards season, we should mention that Luke was also the recipient of the Above and Beyond Award at our 2023 Recognition and Thanks virtual ceremony – in total, he received three nominations across all four categories! 🏆🏅🥇 Of his time at stickee so far, Luke says: “It’s not only a great place to work, where I have all the tools and opportunity to excel and achieve my maximum potential, but also somewhere where I feel that my team, the management, and the wider company structure genuinely care more about my health and wellbeing than the work I produce on a day-to-day basis." Thanks, Luke, for your kind words! We wish you every success in your continued career with us. ✅🙌💯👏 #employeespotlight #employeeappreciation #employeerecognition #employee

🔊 Strategic Planning bootcamp starting soon! 🙌 Our next cohort begins in a couple of weeks and we are excited to welcome a new group of future strategists 🚀 at Miami Ad School 😎 We still have a few spots available! 👨🏫 - Interested? Comment below 👇 - Ready to apply? Use this link 👉: https://lnkd.in/gfi5r795 - Want a sneak peek of the experience? See the post and the comments from the Spring 2024 grads below #Strategy #Advertising #CreativeIndustry #MiamiAdSchool #Learning

For anyone interested in learning more about strategy, I highly recommend this course. And with that being said, I have more tools in my toolbox moving forward!

Sharing with my PNW agency and brand marketing friends! Please check out the inaugural ThinkNW Cascadia Creative Awards! Entries are due by May 1st. There are so many categories to choose from (even B2B!). Agencies/brands based in the PNW (OR/ID/WA/AK/Vancouver BC) are eligible and can showcase work from 2022 + 2023. #supportpnwcreative #thinknw TV/Video :30 or less: Big Budget (Single) :30 or less Mid Budget (Single) :30 or less Small Budget (Single) :60 or less: Big Budget (Single) :60 or less Mid Budget (Single) :60 or less Small Budget (Single) Campaign: Big Budget Campaign: Mid Budget Campaign: Small Budget Best micro video :06 or less Best micro video campaign :06 or less Integrated Campaign Excellence Design Product and/or Product Packaging Illustration/Animation Brand Design Posters Magazine/Print Typography Logo Design B2B/Corporate Annual Report Corporate Identity (logo/id) Corporate Branding B2B Campaign Social/Mobile/Digital Influencer Campaign Social Video Social Campaign Multi-Platform Social Campaign Best Use of TikTok Best Use of Instagram Best Use of Snap Mobile Advertising Native Advertising/Content Website ECommerce Site Design UX/CX Best Use of Data Entertainment/Gaming/Culture Use of Branded Content/Entertainment Film Creativity in Gaming Brand Integration in Gaming Public Service + Purpose Purpose Led Creativity PSA Single PSA Campaign Audio Radio ad (over-the-air or online) Radio campaign (over-the-air or online) Use of music in TV/video Audio editing in TV/video Best creative use of audio Media Creative Use of Media – Big Budget Creative Use of Media – Small Budget Most engaging use of Mobile Most engaging use of OTT/CTV OOH/Experiential Best Use of OOH Experiential Campaign/Consumer Activation Live or Virtual Event Student Think NW NEXT Creative Excellence Award Bold Creative Thinkers (specialty honors) Best Use of AI $0 Campaigns Best Collaboration Best Use of Humor Erika Rockney Rusty Grim Chris Leedom (he/him) Andy Fraser Andrea Fenton Carrie Ritchie Catherine Healy Jim Fletcher Anna Madill Kate Carter Nicholas Carter J Λ M Ξ S R I C 𝞝 ☑ Wes Sieker Rebecca Alexander Lindsey Charlet Anja Taylor Mark Fitzloff Trish Adams Kerry McClenahan (She/Her) Jane Crisan Liz Valentine Ken Chitwood Ryan Buchanan (Thesis) Rebecca Armstrong Coryna Sorin Ronald Crump Mary K. Adam Poe Marti Jacobsen Premier Press Noma Hanlon Keenan Keeley John Drake Russ Stoddard Dylan Amundson John Worsley Jaime Ekman Amy Jane Colton Mike Kirby

Just like an IKEA flatpack, strategy can be confusing. To save you from airtasking, NSW Youngbloods is putting on our first ever Strategy Panel to help equip current and future strategists with all the nuts and bolts they need to create work that works. Eliza Millett and I are looking forward to asking some great strategic minds questions on all things strategic effectiveness. If you're interested in strategy, want to learn more about advertising effectiveness or just want to ask annoying questions to Ryan O'Connell then register below!

Connection to culture matters more than ever. This means that you if you have a genuine connection to the culture of the people you are aiming to reach. In our case, we know them because we are them. When you’re deeply connected to culture, you can move much faster and more effectively than those who are not. We don’t need to spend six months immersing ourselves in a company to help them reach their goals. We fly in like a hit squad and get quantifiable results ASAP. Large ad agencies are feeling the pain, laying off hundreds while we’re steadily growing. Why? Aside from the fact that Oscar Pena and I are two charming mofongo-eating New Yorkers, we believe this is because of our relentless transparency and effectiveness. Our connection to culture is our superpower. “This is the best campaign we’ve ever had,” said by all of our clients. That means the money they spent on us turned into a hefty ROI for them, and that’s always our #1 goal. Talk to us at DOF Media Agency (Luis Guzman voice) Original image of freestyle, time-traveling Luis Guzman by us. #multicultural #multiculturalcreativeagency #multiculturalmarketing #DOFNYC

On February 14th, a labor of love was founded, known to you as Image Packaging! Today, Image Packaging celebrates it's 32nd Anniversary! Nancy and Margaret have unwaveringly dedicated themselves over the last 3+ decades to this business and servicing not only the community, but customers across the globe with all of their promotional product and packaging needs. Currently, Image Packaging has made it's home at 201 E. Church Street, former home of the YMCA, and currently known as Clemens Manor. Image Packaging continues it's rich history and legacy with quality products and services, all while constantly planning and strategizing for a promising and prosperous future as a proud, woman-owned, local business. Though the years have passed and the world has evolved in so many ways, they and their team have remained steadfast in their dedication to continue exceptional service to their customers; old and new, and look forward to serving you for many more to come! Help build your legacy and keep it alive, by calling us today for all of your promotional product and packaging needs. Small and mighty, no project is too large or too difficult! #legacy #endurance #womanownedbusiness #womenbusinessowners #womeninbusiness #locallyowned #locallyownedandoperated #community #businessbranding #businessdevelopment #growthmindset #growth #longevity #creativeagency #anniversarycelebration #anniversary #herewegrow #heretoserve #heretostay #promotionalproductswork #packagingindustry #packagingdesign #custompackaging #customerexperience

As we enter our 25th year of service, Workhouse celebrates 2023; a year that included extraordinary experiential endeavors, scholastic supernovas, hospitality heartbeats, artistic enlightenments, cinematic charms, yogasmic yields, sustainable social equity, culinary classics, and quite surprisingly - auspicious awards including the Netty Lifetime Achievement, MarCom Career Achievement, and the Best in Biz “Marketing Executive of the Year” bestowed upon Founder & CEO Adam Nelson. This photograph taken at the Roxy Cinema’s retrospective celebrating our cherished client & friend Matthew Modine captures all of the magic that work you love brings to bear. Uplifting those who have turned the world, the joy and jubilation; the fun and the folly that jettisons from creative conception, is a gift of grand proportions. In this time of conflict, where love is in short supply, nothing beats making moments and memories come alive. It’s the best part of this kind of business. Thanks eternally to our staff, clients, editors, partners, & friends who continue to believe in the house that work built. For a quarter of a century we have strived to live by Winston Churchill’s immortal words: “We make a living by what we get, but we make a life by what we give." Here’s to giving gloriously in Twenty Four. 📸 (in height order) Matthew Modine, Isaac Mizrahi, Lynda Carter, Adam Nelson #workhousepr #marketing #branding #publicrelations #pr #publicity #promotion #specialevents #communications

As we enter our 25th year of service, Workhouse celebrates 2023; a year that included extraordinary experiential endeavors, scholastic supernovas, hospitality heartbeats, artistic enlightenments, cinematic charms, yogasmic yields, sustainable social equity, culinary classics, and quite surprisingly - auspicious awards including the Netty Lifetime Achievement, MarCom Career Achievement, and the Best in Biz “Marketing Executive of the Year” bestowed upon Founder & CEO Adam Nelson. This photograph taken at the Roxy Cinema’s retrospective celebrating our cherished client & friend Matthew Modine captures all of the magic that work you love brings to bear. Uplifting those who have turned the world, the joy and jubilation; the fun and the folly that jettisons from creative conception, is a gift of grand proportions. In this time of conflict, where love is in short supply, nothing beats making moments and memories come alive. It’s the best part of this kind of business. Thanks eternally to our staff, clients, editors, partners, & friends who continue to believe in the house that work built. For a quarter of a century we have strived to live by Winston Churchill’s immortal words: “We make a living by what we get, but we make a life by what we give." Here’s to giving gloriously in Twenty Four. 📸 (in height order) Matthew Modine, Isaac Mizrahi, Lynda Carter, Adam Nelson #workhousepr #marketing #branding #publicrelations #pr #publicity #promotion #specialevents #communications

It's (almost) that time again: summer solstice, the halfway point of 2024, an invitation for a pause. ⏸ All those inflection points help you take stock of what's alive for you, what worked, and what lessons you're taking into the next season. 🍋 ✏️ I tend to carve out 2-3 hours and write my reflections 4x/year, in December, March, June, and September. It truly helps me celebrate wins I've since forgotten and to continue building the life I want to create for the coming quarter. 👇 Steal the 7 questions for YOUR reflection, too 👇 〰〰〰〰〰〰〰 Want your personal quarterly reflection template? I'll hand-deliver it right to your inbox when you sign up for the free semi-monthly Mind Snacks newsletter designed to make your way 10% brighter. Grab it in the comments 💌